зарубежная деловая литература
Your go-to guide for getting that coveted grant Though hundreds of thousands of grant opportunities exist, finding the right one can be a challenge. Grant Writing For Dummies, 6th Edition offers expert guidance for locating available grants, carefull…
Your go-to guide for getting that coveted grant Though hundreds of thousands of grant opportunities exist, finding the right one can be a challenge. Grant Writing For Dummies, 6th Edition offers expert guidance for locating available grants, carefull…
Easily get your head in the Cloud with Amazon Web Services With Amazon Web Services (AWS), you can do everything from backing up your personal hard drive to creating a full-fledged IT department in the Cloud. And while major corporations like Adobe a…
Easily get your head in the Cloud with Amazon Web Services With Amazon Web Services (AWS), you can do everything from backing up your personal hard drive to creating a full-fledged IT department in the Cloud. And while major corporations like Adobe a…
The newest edition of the bestselling guide to authentic leadership communication Much has changed in the world since the original publication of Leading Out Loud, Terry Pearce's book on authentic leadership communication. Now, more than ever, the de…
The newest edition of the bestselling guide to authentic leadership communication Much has changed in the world since the original publication of Leading Out Loud, Terry Pearce's book on authentic leadership communication. Now, more than ever, the de…
Every successful brand in history is inherently unpopular with a specific demographic. Somewhere along the way, people felt they had to be popular in order to be successful, when in fact, the opposite is true. The brands playing in the space you want…
Every successful brand in history is inherently unpopular with a specific demographic. Somewhere along the way, people felt they had to be popular in order to be successful, when in fact, the opposite is true. The brands playing in the space you want…
Gold Medal Winner, Human Resources and Employee Training, 2012 Axiom Business Book Awards Trust, Pride and Camaraderie—transform your company into a «Great Place to Work» The Great Place to Work Institute develops the annual ranking of the Fortune 10…
Gold Medal Winner, Human Resources and Employee Training, 2012 Axiom Business Book Awards Trust, Pride and Camaraderie—transform your company into a «Great Place to Work» The Great Place to Work Institute develops the annual ranking of the Fortune 10…
Ditch traditional corporate branding to create a powerful, recognizable brand Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their brand visibility and credibility, and to create an indispensa…
Ditch traditional corporate branding to create a powerful, recognizable brand Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their brand visibility and credibility, and to create an indispensa…
New York Times Bestseller How women can make it to the top by adopting the new rules of leadership Women hold just 11 percent of the most senior-level leadership positions in U.S. Corporations—a number that hasn't changed in over 30 years. How can wo…
New York Times Bestseller How women can make it to the top by adopting the new rules of leadership Women hold just 11 percent of the most senior-level leadership positions in U.S. Corporations—a number that hasn't changed in over 30 years. How can wo…
Your digital presence tells the story of who you are… so what should you be saying? In a world overflowing with the noise of Facebook updates, tweets, blog posts, Pinterest pins and YouTube video responses, it’s difficult to connect with the people w…
Your digital presence tells the story of who you are… so what should you be saying? In a world overflowing with the noise of Facebook updates, tweets, blog posts, Pinterest pins and YouTube video responses, it’s difficult to connect with the people w…
Discover the essentials to getting better photos with the Nikon DLSLR D3400 The Nikon D3400 hits stores as Nikon's most advanced entry-level DSLR camera. Along with the pixel power to deliver sharp images, it also offers tools to be instantly creativ…
Discover the essentials to getting better photos with the Nikon DLSLR D3400 The Nikon D3400 hits stores as Nikon's most advanced entry-level DSLR camera. Along with the pixel power to deliver sharp images, it also offers tools to be instantly creativ…
McDonalds, Sonic, Subway, Dairy Queen, Circle K, Piggly Wiggly—all well-known franchises in America and beyond. You've probably sometimes wondered how so many of them could exist, how they manage to stay in business, and how they continue to thrive. …
McDonalds, Sonic, Subway, Dairy Queen, Circle K, Piggly Wiggly—all well-known franchises in America and beyond. You've probably sometimes wondered how so many of them could exist, how they manage to stay in business, and how they continue to thrive. …
The bestselling 'bible' of project management In today's time-crunched, cost-conscious global business environment, tight project deadlines and stringent expectations are the norm. So how can you juggle all the skills and responsibilities it takes to…
The bestselling 'bible' of project management In today's time-crunched, cost-conscious global business environment, tight project deadlines and stringent expectations are the norm. So how can you juggle all the skills and responsibilities it takes to…
Buy it, fix it, flip it! Are you a wanna-be flipper looking to get the property, get the job done, and get out—all while maximizing your profit? Not just another house-flipping book, this hands-on guide shows you how to roll up your sleeves and find …
Buy it, fix it, flip it! Are you a wanna-be flipper looking to get the property, get the job done, and get out—all while maximizing your profit? Not just another house-flipping book, this hands-on guide shows you how to roll up your sleeves and find …
Buy bank-owned properties at fire-sale prices! Banks and lending institutions today own more than one million foreclosed properties, more are in the foreclosure pipeline. Banks desperately want to get these properties off their balance sheets, but th…
Buy bank-owned properties at fire-sale prices! Banks and lending institutions today own more than one million foreclosed properties, more are in the foreclosure pipeline. Banks desperately want to get these properties off their balance sheets, but th…
In a world where most products are manufactured by machines, Etsy offers an online platform for makers of handmade products and crafts to market and sell their goods to a vast network of buyers who demand unique, genuine products. To date, the site h…
In a world where most products are manufactured by machines, Etsy offers an online platform for makers of handmade products and crafts to market and sell their goods to a vast network of buyers who demand unique, genuine products. To date, the site h…
‘Will McInnes has nailed it. Inspiring and comprehensive,Culture Shock is aspirational future thinking with its feet firmly on the ground’ Jemima Kiss, Digital Media correspondent, The Guardian Join the work-place revolution There's a revolution afoo…
‘Will McInnes has nailed it. Inspiring and comprehensive,Culture Shock is aspirational future thinking with its feet firmly on the ground’ Jemima Kiss, Digital Media correspondent, The Guardian Join the work-place revolution There's a revolution afoo…
The extraordinary system for changing your life and the lives of others If you've ever felt there must be more to the daily grind, something so powerful that even while caught in the struggles of day-to-day life you want to achieve something far bigg…
The extraordinary system for changing your life and the lives of others If you've ever felt there must be more to the daily grind, something so powerful that even while caught in the struggles of day-to-day life you want to achieve something far bigg…
Isn’t it about time you got ‘naked’? What would happen if you began to examine your whole life, like re-evaluating a business plan, and changed the way you live? After all, anyone can get rich. The ultimate challenge, however, is to create wealth, pr…
Isn’t it about time you got ‘naked’? What would happen if you began to examine your whole life, like re-evaluating a business plan, and changed the way you live? After all, anyone can get rich. The ultimate challenge, however, is to create wealth, pr…
There’s never been a better time, or a more urgent time, to start doing the things you want to do. Perhaps you feel your career is stuck in a rut – or maybe you’re in the wrong job altogether. Or maybe you have a great business idea but something is …
There’s never been a better time, or a more urgent time, to start doing the things you want to do. Perhaps you feel your career is stuck in a rut – or maybe you’re in the wrong job altogether. Or maybe you have a great business idea but something is …
How innovative leaders create meaningful cultures that attract and retain top talent Building a culture of purpose is one of the greatest challenges facing modern leaders, as today's best minds are looking for meaning, not just jobs. More than any ot…
How innovative leaders create meaningful cultures that attract and retain top talent Building a culture of purpose is one of the greatest challenges facing modern leaders, as today's best minds are looking for meaning, not just jobs. More than any ot…
Praise for Mastering the Complex Sale «Jeff Thull's process plays a key role in helping companies and their customers cross the chasm with disruptive innovations and succeed with game-changing initiatives.» —Geoffrey A. Moore, author of Crossing the …
Praise for Mastering the Complex Sale «Jeff Thull's process plays a key role in helping companies and their customers cross the chasm with disruptive innovations and succeed with game-changing initiatives.» —Geoffrey A. Moore, author of Crossing the …