зарубежная деловая литература

Hooked. How Leaders Connect, Engage and Inspire with Storytelling
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How to use storytelling to move people to action In today's hyper-competitive business environment, leaders who can engage and inspire their teams and organisations have a distinct advantage. Using the art of effective storytelling, leaders can defea…
How to use storytelling to move people to action In today's hyper-competitive business environment, leaders who can engage and inspire their teams and organisations have a distinct advantage. Using the art of effective storytelling, leaders can defea…
The Entrepreneur's Growth Startup Handbook. 7 Secrets to Venture Funding and Successful Growth
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An accessible guide to handling the unforeseeable consequences of becoming an entrepreneur in today and tomorrow's economy The spirit of an entrepreneur is often characterized as one of unbridled passion and a sense of fearlessness. But what about th…
An accessible guide to handling the unforeseeable consequences of becoming an entrepreneur in today and tomorrow's economy The spirit of an entrepreneur is often characterized as one of unbridled passion and a sense of fearlessness. But what about th…
Enterprise in Action. A Guide To Entrepreneurship
4
An authoritative guide to understanding and mastering the core issues and competencies involved in entrepreneurial success Where do entrepreneurial opportunities arise? How do successful entrepreneurs exploit trends? What is the role of innovation in…
An authoritative guide to understanding and mastering the core issues and competencies involved in entrepreneurial success Where do entrepreneurial opportunities arise? How do successful entrepreneurs exploit trends? What is the role of innovation in…
Best-Practice EVA. The Definitive Guide to Measuring and Maximizing Shareholder Value
3
Best-Practice EVA tells the new EVA story from the ground up. Stewart covers EVA essentials—the classic economic profit version of EVA—in the first three chapters of the book. He shows readers how simple and intuitive EVA really is, how it is defined…
Best-Practice EVA tells the new EVA story from the ground up. Stewart covers EVA essentials—the classic economic profit version of EVA—in the first three chapters of the book. He shows readers how simple and intuitive EVA really is, how it is defined…
Business Planning Essentials For Dummies
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All the basics you need to design a successful business plan Whether you're starting your first business or you're a serial entrepreneur, you know how important a good business plan is to your business's ultimate success. Bad or non-existent business…
All the basics you need to design a successful business plan Whether you're starting your first business or you're a serial entrepreneur, you know how important a good business plan is to your business's ultimate success. Bad or non-existent business…
The Innovator's Field Guide. Market Tested Methods and Frameworks to Help You Meet Your Innovation Challenges
3
A step-by-step guide to successfully transforming any organization It is well recognized that succeeding at innovation is fundamental in today's hyper-competitive global marketplace. It is the only way to outperform current and emerging competitors s…
A step-by-step guide to successfully transforming any organization It is well recognized that succeeding at innovation is fundamental in today's hyper-competitive global marketplace. It is the only way to outperform current and emerging competitors s…
An Embarrassment of Riches. Tapping Into the World's Greatest Legacy of Wealth
3
Tune into the news and you’ll hear stories of war, disease, natural disasters, corruption, violence, poverty, crime, nuclear proliferation, terrorism and political dysfunction in Washington. Polls show many believe the American dream is fading, our c…
Tune into the news and you’ll hear stories of war, disease, natural disasters, corruption, violence, poverty, crime, nuclear proliferation, terrorism and political dysfunction in Washington. Polls show many believe the American dream is fading, our c…
Teach Yourself VISUALLY Office 2013
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Learn the new Microsoft Office suite the easy, visual way Microsoft Office 2013 is a power-packed suite of office productivity tools including Word, Excel, PowerPoint, Outlook, Access, and Publisher. This easy-to-use visual guide covers the basics of…
Learn the new Microsoft Office suite the easy, visual way Microsoft Office 2013 is a power-packed suite of office productivity tools including Word, Excel, PowerPoint, Outlook, Access, and Publisher. This easy-to-use visual guide covers the basics of…
Better Banking. Understanding and Addressing the Failures in Risk Management, Governance and Regulation
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Why did the financial crisis happen? Why did no one see it coming? And how did our banks lose so much of our money? What's being done to sort out the banking industry? And will it work? These are the questions that industry experts Adrian Docherty an…
Why did the financial crisis happen? Why did no one see it coming? And how did our banks lose so much of our money? What's being done to sort out the banking industry? And will it work? These are the questions that industry experts Adrian Docherty an…
Measuring and Managing Liquidity Risk
4
A fully up-to-date, cutting-edge guide to the measurement and management of liquidity risk Written for front and middle office risk management and quantitative practitioners, this book provides the ground-level knowledge, tools, and techniques for ef…
A fully up-to-date, cutting-edge guide to the measurement and management of liquidity risk Written for front and middle office risk management and quantitative practitioners, this book provides the ground-level knowledge, tools, and techniques for ef…
Disrupt or Be Disrupted. A Blueprint for Change in Management Education
3
An evidence-based approach to improving the practice of graduate management education Compiled by the Graduate Management Admission Council (GMAC) and with contributions by administrators and professors from the top global MBA programs, this book pro…
An evidence-based approach to improving the practice of graduate management education Compiled by the Graduate Management Admission Council (GMAC) and with contributions by administrators and professors from the top global MBA programs, this book pro…
Biggs on Finance, Economics, and the Stock Market. Barton's Market Chronicles from the Morgan Stanley Years
4
Released to the public for the first time, writings by the incomparable Barton Biggs Long considered one of the best brains on Wall Street, Barton Biggs acquired the stature of a legend within his lifetime. Among his many coups, he accurately called …
Released to the public for the first time, writings by the incomparable Barton Biggs Long considered one of the best brains on Wall Street, Barton Biggs acquired the stature of a legend within his lifetime. Among his many coups, he accurately called …
A / B Testing. The Most Powerful Way to Turn Clicks Into Customers
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How Your Business Can Use the Science That Helped Win the White House The average conversion rate—the rate at which visitors convert into customers—across the web is only 2%. That means it's likely that 98% of visitors to your website won't end up co…
How Your Business Can Use the Science That Helped Win the White House The average conversion rate—the rate at which visitors convert into customers—across the web is only 2%. That means it's likely that 98% of visitors to your website won't end up co…
The Dragons' Den Guide to Real-World Business Models
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The experts from the Dragons' Den show entrepreneurs how to match their product or service with the right business model It takes much more to start a successful business than just a great idea for a new product or service. As contestants on the show…
The experts from the Dragons' Den show entrepreneurs how to match their product or service with the right business model It takes much more to start a successful business than just a great idea for a new product or service. As contestants on the show…
Trading Options. Using Technical Analysis to Design Winning Trades
5
A thorough guide to technical analysis methods applied for success in the options market Though still not widely practiced or accepted in the options market, technical analysis is becoming increasingly common. As the practice spreads, traders are dis…
A thorough guide to technical analysis methods applied for success in the options market Though still not widely practiced or accepted in the options market, technical analysis is becoming increasingly common. As the practice spreads, traders are dis…
Grounded. How Leaders Stay Rooted in an Uncertain World
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A provocative, personal approach to leadership based on in-depth research with hundreds of executives around the world Confronted by disruptive change and economic turbulence, many of today's leaders find themselves ill-equipped to manage the hazards…
A provocative, personal approach to leadership based on in-depth research with hundreds of executives around the world Confronted by disruptive change and economic turbulence, many of today's leaders find themselves ill-equipped to manage the hazards…
Strategy Builder. How to Create and Communicate More Effective Strategies
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A visual and interactive guide to building and communicating strategies that actually work YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE… So how are you going to present it? A big wordy document? A lengthy address? Slides full of bullet p…
A visual and interactive guide to building and communicating strategies that actually work YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE… So how are you going to present it? A big wordy document? A lengthy address? Slides full of bullet p…
AutoCAD 2014 Essentials. Autodesk Official Press
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Learn crucial AutoCAD tools and techniques with this Autodesk Official Press Book Quickly become productive using AutoCAD 2014 and AutoCAD LT 2014 with this full color Autodesk Official Press guide. This unique learning resource features concise, str…
Learn crucial AutoCAD tools and techniques with this Autodesk Official Press Book Quickly become productive using AutoCAD 2014 and AutoCAD LT 2014 with this full color Autodesk Official Press guide. This unique learning resource features concise, str…
Find Grant Funding Now!. The Five-Step Prosperity Process for Entrepreneurs and Business
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A practical, proven system for finding, applying for, and winning grants for your small business This year alone, there is at least $350 million worth of grant money available for small businesses. But plenty of small businesses will miss out on that…
A practical, proven system for finding, applying for, and winning grants for your small business This year alone, there is at least $350 million worth of grant money available for small businesses. But plenty of small businesses will miss out on that…
Balanced Asset Allocation. How to Profit in Any Economic Climate
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The conventional portfolio is prone to frequent and potentially devastating losses because it is NOT balanced to different economic outcomes. In contrast, a truly balanced portfolio can help investors reduce risk and more reliably achieve their objec…
The conventional portfolio is prone to frequent and potentially devastating losses because it is NOT balanced to different economic outcomes. In contrast, a truly balanced portfolio can help investors reduce risk and more reliably achieve their objec…

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