зарубежная деловая литература
A six-step plan for driving a wedge between the competition and the customer For sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, …
A six-step plan for driving a wedge between the competition and the customer For sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, …
DEALS OF THE CENTURY Throughout history, mergers and acquisitions have been the major game played on Wall Street. These deals have had far-reaching effects, on the worlds of finance and industry – more than most commentators or financiers are publicl…
DEALS OF THE CENTURY Throughout history, mergers and acquisitions have been the major game played on Wall Street. These deals have had far-reaching effects, on the worlds of finance and industry – more than most commentators or financiers are publicl…
Take control of your finances! The latest on how to save more, invest wisely, and plan for the future. Do you need help managing your financial priorities? Relax! This friendly guide give you just the information you need to take control of your fina…
Take control of your finances! The latest on how to save more, invest wisely, and plan for the future. Do you need help managing your financial priorities? Relax! This friendly guide give you just the information you need to take control of your fina…
Looking for a safe haven from the dreaded stock market? Why not consider investing in Canadian real estate? In the past five years, house prices in Canada have risen an average of 38% and, in the last year, the price of new homes surged by a whopping…
Looking for a safe haven from the dreaded stock market? Why not consider investing in Canadian real estate? In the past five years, house prices in Canada have risen an average of 38% and, in the last year, the price of new homes surged by a whopping…
A fully updated guide to equity style management Pioneered by Nobel laureate William Sharpe, equity style management is derived from a correlation analysis of various equity style categories, such as value, growth, small cap, large cap and foreign st…
A fully updated guide to equity style management Pioneered by Nobel laureate William Sharpe, equity style management is derived from a correlation analysis of various equity style categories, such as value, growth, small cap, large cap and foreign st…
the mathematics of financial modeling & investment management The Mathematics of Financial Modeling & Investment Management covers a wide range of technical topics in mathematics and finance-enabling the investment management practitioner, researcher…
the mathematics of financial modeling & investment management The Mathematics of Financial Modeling & Investment Management covers a wide range of technical topics in mathematics and finance-enabling the investment management practitioner, researcher…
Dean LeBaron's Treasury of Investment Wisdom Today, investors are faced with an information overload when it comes to investment opportunities. It's hard to find straight answers on which investment vehicles are the best, which ones will last, and wh…
Dean LeBaron's Treasury of Investment Wisdom Today, investors are faced with an information overload when it comes to investment opportunities. It's hard to find straight answers on which investment vehicles are the best, which ones will last, and wh…
This ultimate guide contains an excellent blend of theory and practice This comprehensive guide covers various aspects of model building for fixed income securities and derivatives. Filled with expert advice, valuable insights, and advanced modeling …
This ultimate guide contains an excellent blend of theory and practice This comprehensive guide covers various aspects of model building for fixed income securities and derivatives. Filled with expert advice, valuable insights, and advanced modeling …
A practical guide to proactive investor relations (IR) Investor relations (IR) has traditionally been an administrative function within corporate communications, responsible for disseminating public information and answering investor and media questi…
A practical guide to proactive investor relations (IR) Investor relations (IR) has traditionally been an administrative function within corporate communications, responsible for disseminating public information and answering investor and media questi…
The first comprehensive account of the European structured financial products market This comprehensive survey of the securitization market in Europe covers all asset-backed securities (the major classes and some nonconventional asset classes that ha…
The first comprehensive account of the European structured financial products market This comprehensive survey of the securitization market in Europe covers all asset-backed securities (the major classes and some nonconventional asset classes that ha…
A unique guide that combines the best of traditional value theory with an innovative approach to assessing value in low or non-dividend paying stocks In the 1990s, America's focus on productivity and innovation led to huge gains in technology, commun…
A unique guide that combines the best of traditional value theory with an innovative approach to assessing value in low or non-dividend paying stocks In the 1990s, America's focus on productivity and innovation led to huge gains in technology, commun…
A market beating method for finding success in trading stocks Value is a concept that frequently eludes investors – especially when it comes to stocks. In many cases, successfully identifying value can make the difference between picking a winner and…
A market beating method for finding success in trading stocks Value is a concept that frequently eludes investors – especially when it comes to stocks. In many cases, successfully identifying value can make the difference between picking a winner and…
ESSENTIALS OF CRM Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in …
ESSENTIALS OF CRM Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in …
A complete, task-based guide to developing, implementing, and tracking a video marketing strategy Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical guidelines for developing and implementing video mark…
A complete, task-based guide to developing, implementing, and tracking a video marketing strategy Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical guidelines for developing and implementing video mark…
Praise for MAO, MARX & THE MARKET «This is a gripping tale from start to finish, an extraordinary adventure told by a brilliant and idealistic businessman confronted by political disloyalty and chicanery on an epic scale. LeBaron tells his story with…
Praise for MAO, MARX & THE MARKET «This is a gripping tale from start to finish, an extraordinary adventure told by a brilliant and idealistic businessman confronted by political disloyalty and chicanery on an epic scale. LeBaron tells his story with…
Make The E-Business Workplace Work For You From the consultants at PricewaterhouseCoopers and SAP come the keys to understanding and taking advantage of the most exciting development in the world of business technology-the e-business workplace. Writt…
Make The E-Business Workplace Work For You From the consultants at PricewaterhouseCoopers and SAP come the keys to understanding and taking advantage of the most exciting development in the world of business technology-the e-business workplace. Writt…
"Few living persons have served the Metropolitan Museum of Art-indeed, the entire world of art and art museums-longer, or with more distinction, than Roy Neuberger. A man of taste, passion, persistence, and generosity, he has shared much of his great…
"Few living persons have served the Metropolitan Museum of Art-indeed, the entire world of art and art museums-longer, or with more distinction, than Roy Neuberger. A man of taste, passion, persistence, and generosity, he has shared much of his great…
Provides a complete overview of what XBRL is and how companies can use it effectively. Explains the benefits of XBRL to corporate executives (CEOs, CFOs). Written in nontechnical language that financial managers can understand. Provides numerous exam…
Provides a complete overview of what XBRL is and how companies can use it effectively. Explains the benefits of XBRL to corporate executives (CEOs, CFOs). Written in nontechnical language that financial managers can understand. Provides numerous exam…
* Choosing profitable investments * Getting unbiased professional advice * Avoiding Insurance, Brokerage, and other scams Protect Your Wealth and Well-Being Now and for Years to Come In light of the new risks our country and our economy are facing, e…
* Choosing profitable investments * Getting unbiased professional advice * Avoiding Insurance, Brokerage, and other scams Protect Your Wealth and Well-Being Now and for Years to Come In light of the new risks our country and our economy are facing, e…
An insightful look at how Kmart's management destroyed the company Kmart's Ten Deadly Sins spins an intriguing tale of the missteps of a retail giant who once had the industry in the palm of its hand and foolishly let it all slip away. This engaging …
An insightful look at how Kmart's management destroyed the company Kmart's Ten Deadly Sins spins an intriguing tale of the missteps of a retail giant who once had the industry in the palm of its hand and foolishly let it all slip away. This engaging …