зарубежная деловая литература

Hedge funds are typically thought of as highly risky investments. Not so. In fact, some hedge funds are among the most conservative investments you can make. While speculative, high-flying hedge funds make the headlines, others quietly go about the w…

An insider reveals the core strategies behind Cisco's phenomenal success Most savvy business observers agree that the major component in Cisco's phenomenal growth has been their unwavering commitment to expanding their product line through aggressive…

Since Burton Malkiel’s seminal work A Random Walk Down Wall Street was published, the financial world has swallowed whole the idea that market movement is chaotic and random. In Far from Random, Richard Lehman uses behavior-based trend analysis to de…

The G Quotient identifies a management phenomenon that will change the way people view their professional roles in the workplace. Based on a landmark five-year study, The G Quotient redefines successful leadership for all managers. Organizations and …

This bestselling, up-to-date guide shows you how to start your own import/export business, from researching a raw idea to a successful launch to ongoing, profitable business operations. Complete with real-life examples from importers and exporters, i…

An expert's perspective on how competition can make this industry work. There has never been a coherent plan to restructure the electricity industry in the USâ??until now. Power expert Sally Hunt gets down to the critical lessons learned from the Cal…

How every investor can seize the huge potential of overseas emerging markets This book offers a clear roadmap to navigating emerging markets. In clear terms every investor can understand, it explains what an emerging market is, why investors should i…

An updated look at the role of economic profit analysis in the process of wealth creation Grant explains the pivotal role of economic value added (EVA) in the theory of finance, how to measure EVA with standard accounting adjustments, how to use EVA …

Learn to: Establish your financial goals Make smart, profitable investment decisions in any economic climate Diversify your portfolio Conquer investing obstacles Become a savvy investor with this completely revised and updated guide Want to take char…

Investors are becoming a lot more independent these days. With the stock market sinking and soaring from day to day, retirement plans becoming less certain, and a longer life expectancy in retirement, more people are looking for some control over the…

Grant Writing For Dummies, 3rd Edition serves as a one-stop reference for readers who are new to the grant writing process or who have applied for grants in the past but had difficulties. It offers 25 percent new and revised material covering the lat…

Learn the art–and science–of risk management In this exceptionally lucid, accessible book, one of the most highly regarded industry experts illuminates the delicate process of making decisions in an uncertain world and helps both lay people and profe…

An easy-to-use guide to financial analysis Essentials of Financial Analysis shows how to analyze a company as a prospective investment. This one-stop resource includes a basic introduction to accounting; shows how to use ratio analysis to evaluate a …

An accessible, practical survey of cost management methods Essentials of Cost Management provides an unbiased survey and explanation of the cost management approaches and methods currently available for immediate application in day-to-day activities.…

What works, why it works, and how to evaluate a shared services program Shared services, a form of «internal outsourcing,» enables corporations to achieve economies of scale by creating a separate entity within the company to perform specific interna…

Explores real option theory applied in practice Real options are quickly becoming the valuation and decision-making method of choice for many companies, including oil and gas companies, utilities and natural resource companies, pharmaceutical and bio…

Learn the basics of practical accounting easily and painlessly with Accounting For Dummies, 4th Edition, which features new information on accounting methods and standards to keep you up to date. With this guide, you can avoid accounting fraud, minim…

Become a savvy investor with this updated Wall Street Journal bestseller Want to take charge of your financial future? This national bestselling guide has been thoroughly updated to provide you with the latest insights into smart investing, from weig…

The four golden rules of trading in one invaluable book Here is the first online trading book to present a detailed approach to using technical analysis online in the real world of stock trading for any trader, regardless of his or her strategy. Usin…

Teaches both the accounting concepts and software techniques needed to effectively handle financial and accounting needs for any small business Provides thorough coverage of establishing a business, handling payroll, printing checks, running financia…