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зарубежная деловая литература

The Power of Legacy and Planned Gifts. How Nonprofits and Donors Work Together to Change the World
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The Power of Legacy and Planned Gifts provides practical knowledge and tools nonprofits need to connect with loyal donors, resulting in a stream of future income that will sustain and advance their mission. Filled with illustrative real-world example…
The Power of Legacy and Planned Gifts provides practical knowledge and tools nonprofits need to connect with loyal donors, resulting in a stream of future income that will sustain and advance their mission. Filled with illustrative real-world example…
The Little Book of Behavioral Investing. How not to be your own worst enemy
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A detailed guide to overcoming the most frequently encountered psychological pitfalls of investing Bias, emotion, and overconfidence are just three of the many behavioral traits that can lead investors to lose money or achieve lower returns. Behavior…
A detailed guide to overcoming the most frequently encountered psychological pitfalls of investing Bias, emotion, and overconfidence are just three of the many behavioral traits that can lead investors to lose money or achieve lower returns. Behavior…
Positive Psychology at Work. How Positive Leadership and Appreciative Inquiry Create Inspiring Organizations
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Positive Psychology at Work brings the fields of positive psychology and appreciative inquiry together for the first time to provide leaders and change agents with a powerful new approach to achieving organizational excellence. Draws together positiv…
Positive Psychology at Work brings the fields of positive psychology and appreciative inquiry together for the first time to provide leaders and change agents with a powerful new approach to achieving organizational excellence. Draws together positiv…
Business Leadership in China. How to Blend Best Western Practices with Chinese Wisdom
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In this revised edition of Frank Gallo's best-selling book, the author brings the story of leadership in China right up to date. With new material on Chinese leadership styles and the challenges of going global, the book is ideal for any internationa…
In this revised edition of Frank Gallo's best-selling book, the author brings the story of leadership in China right up to date. With new material on Chinese leadership styles and the challenges of going global, the book is ideal for any internationa…
Performance-Based Certification. How to Design a Valid, Defensible, Cost-Effective Program
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Are your employees qualified? Looking for qualified people to do competent work? How do you ensure that the people you hire can do the job right? An ever-increasing number of organizations are asking the same questions. Certification planning is the …
Are your employees qualified? Looking for qualified people to do competent work? How do you ensure that the people you hire can do the job right? An ever-increasing number of organizations are asking the same questions. Certification planning is the …
Market Segmentation. How to Do It and How to Profit from It
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Market Segmentation: How to do it and how to profit from it, revised and updated 4th Edition is the only book that spells out a totally dispassionate, systematic process for arriving at genuine, needs-based segments that can enable organizations to e…
Market Segmentation: How to do it and how to profit from it, revised and updated 4th Edition is the only book that spells out a totally dispassionate, systematic process for arriving at genuine, needs-based segments that can enable organizations to e…
The Death of Modern Management. How to Lead in the New World Disorder
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We are at the start of a new wave of management. The recent financial crisis highlighted problems not just in the economic system, but also in the way that many companies are governed and managed. Now modern management has reached its end game and we…
We are at the start of a new wave of management. The recent financial crisis highlighted problems not just in the economic system, but also in the way that many companies are governed and managed. Now modern management has reached its end game and we…
Handbook of Principles of Organizational Behavior. Indispensable Knowledge for Evidence-Based Management
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There is a strong movement today in management to encourage management practices based on research evidence. In the first volume of this handbook, I asked experts in 39 areas of management to identify a central principle that summarized and integrate…
There is a strong movement today in management to encourage management practices based on research evidence. In the first volume of this handbook, I asked experts in 39 areas of management to identify a central principle that summarized and integrate…
Handbook of International Human Resource Management. Integrating People, Process, and Context
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From the mid-1980s to the turn of the 1990s the international HR field was considered to be in its infancy. There continues to be both an evolution of territory covered by the field – a series of successively evolving cultural, geographical and insti…
From the mid-1980s to the turn of the 1990s the international HR field was considered to be in its infancy. There continues to be both an evolution of territory covered by the field – a series of successively evolving cultural, geographical and insti…
A Pocket Guide to Risk Mathematics. Key Concepts Every Auditor Should Know
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This uniquely accessible, breakthrough book lets auditors grasp the thinking behind the mathematical approach to risk without doing the mathematics. Risk control expert and former Big 4 auditor, Matthew Leitch, takes the reader gently but quickly thr…
This uniquely accessible, breakthrough book lets auditors grasp the thinking behind the mathematical approach to risk without doing the mathematics. Risk control expert and former Big 4 auditor, Matthew Leitch, takes the reader gently but quickly thr…
Fortify Your Sales Force. Leading and Training Exceptional Teams
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How can organizations provide the right sales training to the right sales people at the right time? This book is filled with a diverse collection of case studies from top companies and provides a practical road map and the proven tools for organizati…
How can organizations provide the right sales training to the right sales people at the right time? This book is filled with a diverse collection of case studies from top companies and provides a practical road map and the proven tools for organizati…
Strategic Employee Surveys. Evidence-based Guidelines for Driving Organizational Success
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Praise for Strategic Employee Surveys «This is a must-read! If you want to bring your employee survey up to the next level—if you want to predict and drive your organizational outcomes, including customer satisfaction and business performance—if you …
Praise for Strategic Employee Surveys «This is a must-read! If you want to bring your employee survey up to the next level—if you want to predict and drive your organizational outcomes, including customer satisfaction and business performance—if you …
Against the Grain. Lessons in Entrepreneurship from the Founder of Cobra Beer
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'Every bit as good as the beer itself.' Sir Richard Branson From selling the first cases of Cobra out of the back of a battered old Citroen 2CV along the streets of West London to exporting to over 40 countries around the world, Karan Bilimoria's vis…
'Every bit as good as the beer itself.' Sir Richard Branson From selling the first cases of Cobra out of the back of a battered old Citroen 2CV along the streets of West London to exporting to over 40 countries around the world, Karan Bilimoria's vis…
Michael Allen's Online Learning Library: Successful e-Learning Interface. Making Learning Technology Polite, Effective, and Fun
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Michael Allen's e-Learning Library Most e-learning that is produced for classroom training is created using instructional models that were introduced more than thirty years ago. To update design solutions for today's online learners, Michael Allen's …
Michael Allen's e-Learning Library Most e-learning that is produced for classroom training is created using instructional models that were introduced more than thirty years ago. To update design solutions for today's online learners, Michael Allen's …
Succeeding at Social Enterprise. Hard-Won Lessons for Nonprofits and Social Entrepreneurs
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From the Social Enterprise Alliance, the organization dedicated to building a robust social enterprise field, comes Succeeding at Social Enterprise. This practical guide is filled with the best practices, tools, guidance, models and successful cases …
From the Social Enterprise Alliance, the organization dedicated to building a robust social enterprise field, comes Succeeding at Social Enterprise. This practical guide is filled with the best practices, tools, guidance, models and successful cases …
Unternehmenskonzepte zur Work-Life-Balance Ideen und Know-how für Fuhrungskrafte. HR-Abteilungen und Berater
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Work-Life-Balance bedeutet viel mehr als den Ausgleich zwischen Beruf, Familie und Privatleben. Sie umfasst betriebliche Rahmenbedingungen, Fuhrungskultur und personliche Einstellungen, abzulesen am besseren Unternehmensimage, erfolgreicherem Recruit…
Work-Life-Balance bedeutet viel mehr als den Ausgleich zwischen Beruf, Familie und Privatleben. Sie umfasst betriebliche Rahmenbedingungen, Fuhrungskultur und personliche Einstellungen, abzulesen am besseren Unternehmensimage, erfolgreicherem Recruit…
Implementing Value Pricing. A Radical Business Model for Professional Firms
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Praise for Implementing Value Pricing: A Radical Business Model for Professional Firms «Ron Baker is the most prolific and best writer when it comes to pricing services. This is a must-read for executives and partners in small to large firms. Ron pro…
Praise for Implementing Value Pricing: A Radical Business Model for Professional Firms «Ron Baker is the most prolific and best writer when it comes to pricing services. This is a must-read for executives and partners in small to large firms. Ron pro…
Leading Across Boundaries. Creating Collaborative Agencies in a Networked World
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Praise for Leading Across Boundaries «Leading Across Boundaries is a terrific resource for nonprofit leaders. It is filled with great stories of collaboration, and also with the how-to's to make them work!» –Arlene Kaukus, former president, United Wa…
Praise for Leading Across Boundaries «Leading Across Boundaries is a terrific resource for nonprofit leaders. It is filled with great stories of collaboration, and also with the how-to's to make them work!» –Arlene Kaukus, former president, United Wa…
Brandraising. How Nonprofits Raise Visibility and Money Through Smart Communications
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In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened repu…
In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened repu…
Communication2Win. Praxishandbuch für Innovative Marketingkommunikation im Zeitalter Sozialer Netzwerke
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Ein Buch fur Praktiker in Unternehmen aller Branchen, insbesondere im B2B-Geschaft, die das Potential der zur Verfugung stehenden Kommunikationskanale noch nicht vollstandig ausgenutzt haben. Angelique Werner bietet Ihnen eine griffige Anleitung, um …
Ein Buch fur Praktiker in Unternehmen aller Branchen, insbesondere im B2B-Geschaft, die das Potential der zur Verfugung stehenden Kommunikationskanale noch nicht vollstandig ausgenutzt haben. Angelique Werner bietet Ihnen eine griffige Anleitung, um …

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