зарубежная деловая литература
More than just another business self-help book, The Equation is a groundbreaking formula that looks at how all business is an art. The book will help business people rethink how they manage their art form and help businesses accelerate their producti…
More than just another business self-help book, The Equation is a groundbreaking formula that looks at how all business is an art. The book will help business people rethink how they manage their art form and help businesses accelerate their producti…
A practical roadmap for developing successful e-business strategic plans E-Business Expectations provides a critical review of the process of evolving a product or service from prototype to practical technology. Written by renown expert on technology…
A practical roadmap for developing successful e-business strategic plans E-Business Expectations provides a critical review of the process of evolving a product or service from prototype to practical technology. Written by renown expert on technology…
The Way of Nowhere is a business book by the UK’s hottest change management consultancy who have led transformations in some of Britain’s biggest and best known organisations. An invaluable resource for anyone who wants to make a creative difference …
The Way of Nowhere is a business book by the UK’s hottest change management consultancy who have led transformations in some of Britain’s biggest and best known organisations. An invaluable resource for anyone who wants to make a creative difference …
While most businesses know the importance of online reviews on sites such as Yelp.com, they have no clue how to grab the reins and help shape the conversation around their service or product. This guide will help users begin crafting and managing a w…
While most businesses know the importance of online reviews on sites such as Yelp.com, they have no clue how to grab the reins and help shape the conversation around their service or product. This guide will help users begin crafting and managing a w…
Improving Performance is recognized as the book that launched the Process Improvement revolution. It was the first such approach to bridge the gap between organization strategy and the individual. Now, in this revised and expanded new edition, Gary R…
Improving Performance is recognized as the book that launched the Process Improvement revolution. It was the first such approach to bridge the gap between organization strategy and the individual. Now, in this revised and expanded new edition, Gary R…
Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series Consulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants…
Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series Consulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants…
This 24-page article is perfect for leaders with limited time and budget. It provides a concise overview of Kouzes and Posner's model and overall thoughts on leadership in the realm of government/public sector. Ideal for orienting readers to the Five…
This 24-page article is perfect for leaders with limited time and budget. It provides a concise overview of Kouzes and Posner's model and overall thoughts on leadership in the realm of government/public sector. Ideal for orienting readers to the Five…
How can you tap into your team’s creativity to tackle today’s toughest business challenges? In The Firefly Effect, Kimberly Douglas presents inspiring yet pragmatic insights into getting your entire team firing on all cylinders and aiming in the righ…
How can you tap into your team’s creativity to tackle today’s toughest business challenges? In The Firefly Effect, Kimberly Douglas presents inspiring yet pragmatic insights into getting your entire team firing on all cylinders and aiming in the righ…
Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in handouts, and even room environments can impact people’s tr…
Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in handouts, and even room environments can impact people’s tr…
An accessible guide to the pairs trading technique A leading arbitrage expert gives traders real tools for using pairs trading, including customizable Excel worksheets available on the companion website. Mark Whistler (Denver, CO) is the key develope…
An accessible guide to the pairs trading technique A leading arbitrage expert gives traders real tools for using pairs trading, including customizable Excel worksheets available on the companion website. Mark Whistler (Denver, CO) is the key develope…
"Coaching Corporate MVPs provides a very effective guide for developing this small group of high-impact performers within an organization. It makes a compelling case for a customized approach with coaching at its core, and also provides very practica…
"Coaching Corporate MVPs provides a very effective guide for developing this small group of high-impact performers within an organization. It makes a compelling case for a customized approach with coaching at its core, and also provides very practica…
PRAISE FOR Yours, Mine & Ours: Creating a Compelling Donor Experience «Using the principles penned in this book, Barry McLeish has helped our nonprofit grow its customer base 400% with plans to double it yet again approved by our board. The creation …
PRAISE FOR Yours, Mine & Ours: Creating a Compelling Donor Experience «Using the principles penned in this book, Barry McLeish has helped our nonprofit grow its customer base 400% with plans to double it yet again approved by our board. The creation …
Go Beyond «Business As Usual» with Your Nonprofit "At last–the 'real truth' about nonprofit management! In Exposing the Elephants, Wilcox reveals the 'pesky pachyderms' that block our way to full effectiveness. How often have we grumbled that 'just b…
Go Beyond «Business As Usual» with Your Nonprofit "At last–the 'real truth' about nonprofit management! In Exposing the Elephants, Wilcox reveals the 'pesky pachyderms' that block our way to full effectiveness. How often have we grumbled that 'just b…
Based on her research of 800 biotechnology companies and 3,200 biotechnology executives, Harvard Business School professor Monica Higgins discovered that one firm–Baxter–was the breeding ground for today’s most successful biotechnology ventures. This…
Based on her research of 800 biotechnology companies and 3,200 biotechnology executives, Harvard Business School professor Monica Higgins discovered that one firm–Baxter–was the breeding ground for today’s most successful biotechnology ventures. This…
Praise For Toxic People «From corporate America to the smallest business owner, this book should be mandatory reading because it provides toxic relief that will put money in your pocket and calm in your personality. A dose of this reading would enhan…
Praise For Toxic People «From corporate America to the smallest business owner, this book should be mandatory reading because it provides toxic relief that will put money in your pocket and calm in your personality. A dose of this reading would enhan…
Praise for The Financial Numbers Game «So much for the notion 'those who can, do-those who can't, teach.' Mulford and Comiskey function successfully both as college professors and real-world financial mercenaries. These guys know their balance sheets…
Praise for The Financial Numbers Game «So much for the notion 'those who can, do-those who can't, teach.' Mulford and Comiskey function successfully both as college professors and real-world financial mercenaries. These guys know their balance sheets…
Making accountable marketing decisions to improve the efficiency of spending In this practical guide, Prophet CEO Michael Dunn teams up with marketing effectiveness expert Chris Halsall to help marketing managers and CMOs make better marketing spendi…
Making accountable marketing decisions to improve the efficiency of spending In this practical guide, Prophet CEO Michael Dunn teams up with marketing effectiveness expert Chris Halsall to help marketing managers and CMOs make better marketing spendi…
Angel Financing for Entrepreneurs will give you the information you need to understand how angel investors think, as well as how to identify investor expectations, understand the investment analysis process, and prepare for post-investment requiremen…
Angel Financing for Entrepreneurs will give you the information you need to understand how angel investors think, as well as how to identify investor expectations, understand the investment analysis process, and prepare for post-investment requiremen…
"The benefits Carrefour achieved have been substantially in excess of predictions. The Shared Service accounting centers enabled streamlined processes, lowered costs, and introduced standard processes, a standard system, and standard data for a globa…
"The benefits Carrefour achieved have been substantially in excess of predictions. The Shared Service accounting centers enabled streamlined processes, lowered costs, and introduced standard processes, a standard system, and standard data for a globa…
Revolutionary techniques that traders can implement to improve profits and avoid losses No trader, professional or individual, can afford not to have a solid risk management program integrated into his or her trading system. But finding a precise mat…
Revolutionary techniques that traders can implement to improve profits and avoid losses No trader, professional or individual, can afford not to have a solid risk management program integrated into his or her trading system. But finding a precise mat…