зарубежная деловая литература

The Vital Few vs. the Trivial Many. Invest with the Insiders, Not the Masses
5
Filled with in-depth insight and expert advice, The Vital Few vs. The Trivial Many will open your eyes to a new way of looking at the investment world, especially the stock market. You'll discover how to look past media hype to discern what the Vital…
Filled with in-depth insight and expert advice, The Vital Few vs. The Trivial Many will open your eyes to a new way of looking at the investment world, especially the stock market. You'll discover how to look past media hype to discern what the Vital…
Energize Growth Now. The Marketing Guide to a Wealthy Company
5
A strategy and marketing guide for growth companies Growth at any price can be exhausting for B-2-B companies and professional service providers who want to win more clients. Many entrepreneurs watch their bank accounts grow, but sacrifice too much i…
A strategy and marketing guide for growth companies Growth at any price can be exhausting for B-2-B companies and professional service providers who want to win more clients. Many entrepreneurs watch their bank accounts grow, but sacrifice too much i…
The Capstone Encyclopaedia of Business. The Most Up-To-Date and Accessible Guide to Business Ever
4
The business world has changed beyond all recognition in recent years. New skills, insights, tools, technologies and best practice have emerged. The Capstone Encyclopaedia of Business brings all of this progress together, distilling the facts and ess…
The business world has changed beyond all recognition in recent years. New skills, insights, tools, technologies and best practice have emerged. The Capstone Encyclopaedia of Business brings all of this progress together, distilling the facts and ess…
Finance. Capital Markets, Financial Management, and Investment Management
4
Created by the experienced author team of Frank Fabozzi and Pamela Peterson Drake, Finance examines the essential elements of this discipline and makes them accessible to a wide array of readers-from seasoned veterans looking for a review to newcomer…
Created by the experienced author team of Frank Fabozzi and Pamela Peterson Drake, Finance examines the essential elements of this discipline and makes them accessible to a wide array of readers-from seasoned veterans looking for a review to newcomer…
Safely Prosperous or Really Rich. Choosing Your Personal Financial Heaven
5
Praise for SAFELY PROSPEROUS or REALLY RICH? «Howard's brilliant concept that the roads to Prosperity and Riches are very different is very liberating. In most financial books, the author would never do what Howard has done-recount with unflinching h…
Praise for SAFELY PROSPEROUS or REALLY RICH? «Howard's brilliant concept that the roads to Prosperity and Riches are very different is very liberating. In most financial books, the author would never do what Howard has done-recount with unflinching h…
Family Wealth. Keeping It in the Family--How Family Members and Their Advisers Preserve Human, Intellectual, and Financial Assets for Generations
4
The landmark book that changed the way exceptional families think about their heritage, their wealth, and their legacy to future generations–now revised and expanded. Every family, looking at the next generation, hopes to confer advantages that are m…
The landmark book that changed the way exceptional families think about their heritage, their wealth, and their legacy to future generations–now revised and expanded. Every family, looking at the next generation, hopes to confer advantages that are m…
The Boston Consulting Group on Strategy. Classic Concepts and New Perspectives
4
A collection of the best thinking from one of the most innovative management consulting firms in the world For more than forty years, The Boston Consulting Group has been shaping strategic thinking in business. The Boston Consulting Group on Strategy…
A collection of the best thinking from one of the most innovative management consulting firms in the world For more than forty years, The Boston Consulting Group has been shaping strategic thinking in business. The Boston Consulting Group on Strategy…
Technical Analysis of the Currency Market. Classic Techniques for Profiting from Market Swings and Trader Sentiment
5
Proven currency-specific trading strategies from one of today's top currency analysts «If you trade currency, then you need to have this book on your desk. It's the only book you need for technical analysis of the fastest-moving market on the planet.…
Proven currency-specific trading strategies from one of today's top currency analysts «If you trade currency, then you need to have this book on your desk. It's the only book you need for technical analysis of the fastest-moving market on the planet.…
The ART of Trading. Combining the Science of Technical Analysis with the Art of Reality-Based Trading
5
An expert in the field of finance reveals his proven trading system As a trading coach and financial advisor, Bennett McDowell has used his own proprietary trading system–Applied Reality Trading or ART to enhance the performance of his clients' portf…
An expert in the field of finance reveals his proven trading system As a trading coach and financial advisor, Bennett McDowell has used his own proprietary trading system–Applied Reality Trading or ART to enhance the performance of his clients' portf…
Public Relations in Asia Pacific. Communicating Effectively Across Cultures
5
Public Relations in Asia Pacific reflects the growing professionalism in the practice of public relations in the world’s fastest expanding economy. It is a carefully drawn road map, both strategically and tactically, for all manner of entities, for p…
Public Relations in Asia Pacific reflects the growing professionalism in the practice of public relations in the world’s fastest expanding economy. It is a carefully drawn road map, both strategically and tactically, for all manner of entities, for p…
The Heretics of Finance. Conversations with Leading Practitioners of Technical Analysis
3
The Heretics of Finance provides extraordinary insight into both the art of technical analysis and the character of the successful trader. Distinguished MIT professor Andrew W. Lo and researcher Jasmina Hasahodzic interviewed thirteen highly successf…
The Heretics of Finance provides extraordinary insight into both the art of technical analysis and the character of the successful trader. Distinguished MIT professor Andrew W. Lo and researcher Jasmina Hasahodzic interviewed thirteen highly successf…
Wiley Practitioner's Guide to GAAS 2006. Covering all SASs, SSAEs, SSARSs, and Interpretations
3
The clearest, easiest-to-use guide to understanding GAAS 2006 on the market-fully updated! This latest resource to understanding GAAS addresses the toughest part of an accountant's job-identifying, interpreting, and applying the many audit, attest, r…
The clearest, easiest-to-use guide to understanding GAAS 2006 on the market-fully updated! This latest resource to understanding GAAS addresses the toughest part of an accountant's job-identifying, interpreting, and applying the many audit, attest, r…
Just Ask a Woman. Cracking the Code of What Women Want and How They Buy
3
An enlightening blueprint of the secrets of reaching female consumers from the expert Just Ask a Woman is a powerful book about how to tap into female consumers' needs. Mary Quinlan, the founder of the premiere consultancy dedicated to marketing to w…
An enlightening blueprint of the secrets of reaching female consumers from the expert Just Ask a Woman is a powerful book about how to tap into female consumers' needs. Mary Quinlan, the founder of the premiere consultancy dedicated to marketing to w…
Financial Darwinism. Create Value or Self-Destruct in a World of Risk
4
In Financial Darwinism, author Leo Tilman lays the groundwork for understanding the new financial order by introducing his evolutionary thesis and then outlines an actionable decision-making framework that enables financial institutions and investors…
In Financial Darwinism, author Leo Tilman lays the groundwork for understanding the new financial order by introducing his evolutionary thesis and then outlines an actionable decision-making framework that enables financial institutions and investors…
Executive Roadmap to Fraud Prevention and Internal Control. Creating a Culture of Compliance
4
Praise for Executive Roadmap to Fraud Prevention and Internal Control «Our nation is faced with dual alarming trends of record highs in white-collar crime and seemingly record lows in ethics. The solution cannot be left only to legislators, regulator…
Praise for Executive Roadmap to Fraud Prevention and Internal Control «Our nation is faced with dual alarming trends of record highs in white-collar crime and seemingly record lows in ethics. The solution cannot be left only to legislators, regulator…
Essentials of Business Ethics. Creating an Organization of High Integrity and Superior Performance
4
The essential guide to creating an organization ofhigh integrity and superior performance With the high-profile corporate scandals that have taken place in recent years, corporate ethics are more important to a business than ever before. The failure …
The essential guide to creating an organization ofhigh integrity and superior performance With the high-profile corporate scandals that have taken place in recent years, corporate ethics are more important to a business than ever before. The failure …
Real Estate Investing in Canada. Creating Wealth with the ACRE System
4
FREE PROPERTY ANALYZER CD INSIDE Canadians in greater numbers than ever before are turning to real estate to build wealth. The Authentic Canadian Real Estate (ACRE) system is the first of its kind to show average Canadians how to profit from investin…
FREE PROPERTY ANALYZER CD INSIDE Canadians in greater numbers than ever before are turning to real estate to build wealth. The Authentic Canadian Real Estate (ACRE) system is the first of its kind to show average Canadians how to profit from investin…
Cybernetic Analysis for Stocks and Futures. Cutting-Edge DSP Technology to Improve Your Trading
5
Cutting-edge insight from the leader in trading technology In Cybernetic Analysis for Stocks and Futures, noted technical analyst John Ehlers continues to enlighten readers on the art of predicting the market based on tested systems. With application…
Cutting-edge insight from the leader in trading technology In Cybernetic Analysis for Stocks and Futures, noted technical analyst John Ehlers continues to enlighten readers on the art of predicting the market based on tested systems. With application…
The Brand Who Cried Wolf. Deliver on Your Company's Promise and Create Customers for Life
4
Branding has become the narrow responsibility of the marketing department, and customers have stopped believing the ads. This book shows you how to build a powerful, lasting brand. You will learn how to involve the entire organization, from sales, cu…
Branding has become the narrow responsibility of the marketing department, and customers have stopped believing the ads. This book shows you how to build a powerful, lasting brand. You will learn how to involve the entire organization, from sales, cu…
The PPLI Solution. Delivering Wealth Accumulation, Tax Efficiency, and Asset Protection Through Private Placement Life Insurance
3
Private placement life insurance (PPLI) was once the exclusive domain of wealthy investors willing to tackle the logistical challenges of the offshore insurance market. The investment portfolio, tax, and estate-planning applications, and ongoing inve…
Private placement life insurance (PPLI) was once the exclusive domain of wealthy investors willing to tackle the logistical challenges of the offshore insurance market. The investment portfolio, tax, and estate-planning applications, and ongoing inve…

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