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Theorizing Crisis Communication presents a comprehensive review and critique of the broad range of theoretical frameworks designed to explain the role of communication in the development, management, and consequences of natural and man-made crises. B…

Colleges and universities constitute a special type of organization; and their complex mission, dynamics, personnel structures, and values require a distinct set of understandings and skills to lead and manage them well. —From the Preface In Reframin…

The New Edition of the Well-Regarded Handbook on Gas Chromatography Since the publication of the highly successful first edition of Basic Gas Chromatography, the practice of chromatography has undergone several notable developments. Basic Gas Chromat…

Materials and Methods in ELT is an essential resource for teachers or for those engaged in taking professional courses relating to all aspects of English language teaching. Now available in its 3rd edition, this popular teachers’ guide offers a compr…

What is Morphology? is a concise and critical introduction to the central ideas of morphology, which has been revised and expanded to include additional material on morphological productivity and the mental lexicon, experimental and computational met…

This book provides a comprehensive overview of the entire landscape of both outdoor and indoor wireless positioning, and guides the reader step by step in the implementation of wireless positioning applications on the iPhone. Explanations of fundamen…

This book introduces the reader to the basic concepts of the generation and manipulation of synchrotron light, its interaction with matter, and the application of synchrotron light in the “classical” techniques, while including some of the most moder…

Alongside a thorough definition of basic concepts and their interrelations, backed by numerous examples, this textbook features a rare discussion of quantum mechanics and information theory combined in one text. It deals with important topics hardly …

This Training Course is designed for two hours. Knowledge from the Course will be enough to perform all tasks within the work functionality for most employees. The course is a step-by-step instruction from scratch. Information about my video course «…

Fossils provide a powerful tool for the study of the nearly 4-billion-year history of life, and its role in the evolution of Earth systems. They also provide important data for evolutionary studies, and contribute to our understanding of the extincti…

The past decade has seen huge advances in the types and applications of mass spectrometry in all areas of science. With this growth has come a bewildering array of names, technical terms and abbreviations, making it a challenge to keep up-to-date. Th…

Presents readers with the basic science, technology, and applications for every type of adaptive lens An adaptive lens is a lens whose shape has been changed to a different focal length by an external stimulus such as pressure, electric field, magnet…

Molecular and Cellular Therapeutics aims to bring together key developments in the areas of molecular diagnostics, therapeutics and drug discovery. The book covers topics including diagnostics, therapeutics, model systems, clinical trials and drug di…

Written from a real-world perspective by an award-winning copywriter/producer/director, this comprehensive guide is what every writer needs to create powerful, strategic ad copy. Focusing on strategy, technique, and the skills needed to write for dif…

Tackling problems from the least complicated to the most, Resource Allocation in Uplink OFDMA Wireless Systems provides readers with a comprehensive look at resource allocation and scheduling techniques (for both single and multi-cell deployments) in…

Written by one of the great teachers of Anatomy, this 50th anniversary edition of Clinical Anatomy continues to provide thousands of medical students, postgraduate trainees and junior doctors across the world with essential anatomical information wit…

This tutorial is for the Baccalaureate and Master Degrees students studying thermo-physics and heat engineering within their course of Metallurgy. The physical meaning of terms and definitions, and main units of measurements of the main quantities in…

Although there are a number of books in this field, most of them lack an introduction of comprehensive analysis of MS and IR spectra, and others do not provide up-to-date information like tandem MS. This book fills the gap. The merit of this book is …

The most significant philosopher of Being, Martin Heidegger has nevertheless largely been ignored within communications studies. This book sets the record straight by demonstrating the profound implications of his unique philosophical project for our…

From Reviews of the First Edition: «This splendid, at times humorous, and reasonably priced little book has much to commend it to undergraduate chemists and to other science students.» —J. G. Farmer, University of Edinburgh «Complex environmental iss…