зарубежная образовательная литература
In the twenty-first century, promotion is everywhere and everything has become promotable: everyday goods and organizations, people and ideas, cultures and futures. This engaging book looks at the rise of advertising, public relations, branding, mark…
In the twenty-first century, promotion is everywhere and everything has become promotable: everyday goods and organizations, people and ideas, cultures and futures. This engaging book looks at the rise of advertising, public relations, branding, mark…
Walter Benjamin (1892-1940), one of the most original and perceptive thinkers of the twentieth century, offered a unique insight into the profound impact of the media on modern society. Jaeho Kang’s book offers a lucid introduction to Benjamin’s theo…
Walter Benjamin (1892-1940), one of the most original and perceptive thinkers of the twentieth century, offered a unique insight into the profound impact of the media on modern society. Jaeho Kang’s book offers a lucid introduction to Benjamin’s theo…
A critical guide to corporate valuation modeling Valuation is at the heart of everything that Wall Street does. Every day, millions of transactions to purchase or sell companies take place based on prices created by the activities of all market parti…
A critical guide to corporate valuation modeling Valuation is at the heart of everything that Wall Street does. Every day, millions of transactions to purchase or sell companies take place based on prices created by the activities of all market parti…
Materials and Methods in ELT is an essential resource for teachers or for those engaged in taking professional courses relating to all aspects of English language teaching. Now available in its 3rd edition, this popular teachers’ guide offers a compr…
Materials and Methods in ELT is an essential resource for teachers or for those engaged in taking professional courses relating to all aspects of English language teaching. Now available in its 3rd edition, this popular teachers’ guide offers a compr…
It’s easy to get started in digital photography and take great photos with Digital Photography All-in-One Desk Reference For Dummies! This fourth edition helps you choose the right camera, compose and capture great photos, load them onto your compute…
It’s easy to get started in digital photography and take great photos with Digital Photography All-in-One Desk Reference For Dummies! This fourth edition helps you choose the right camera, compose and capture great photos, load them onto your compute…
One of the most prolific and respected scholars today, Manuel Castells has given us a new language for understanding the impact of information and communication technologies on social life. Politicians can no longer run for office without a digital m…
One of the most prolific and respected scholars today, Manuel Castells has given us a new language for understanding the impact of information and communication technologies on social life. Politicians can no longer run for office without a digital m…
Do you have the passion and the creativity for fashion? Why not earn a living from it? The Freelance Fashion Designer's Handbook is your essential guide on how to go it alone, covering what to expect, making sure you get paid, planning your time, kee…
Do you have the passion and the creativity for fashion? Why not earn a living from it? The Freelance Fashion Designer's Handbook is your essential guide on how to go it alone, covering what to expect, making sure you get paid, planning your time, kee…
Discover the tools necessary to determine what your company's value is, what drives its value, and how to enhance that value during an M&A transaction. The only book to focus on valuation specifically for mergers and acquisitions, Valuation For M&A: …
Discover the tools necessary to determine what your company's value is, what drives its value, and how to enhance that value during an M&A transaction. The only book to focus on valuation specifically for mergers and acquisitions, Valuation For M&A: …
A comprehensive and invaluable guide to IFRS which users will find indispensable in correctly applying the complex and onerous requirements of IFRS and IAS. Steve Collings FMAAT FCCA, Leavitt Walmsley Associates and author of Interpretation and Appli…
A comprehensive and invaluable guide to IFRS which users will find indispensable in correctly applying the complex and onerous requirements of IFRS and IAS. Steve Collings FMAAT FCCA, Leavitt Walmsley Associates and author of Interpretation and Appli…
Proven private equity real estate investing strategies The subprime fallout and credit crisis have triggered a major transition in U.S. real estate. With tightening lending and underwriting standards, speculative investments and construction projects…
Proven private equity real estate investing strategies The subprime fallout and credit crisis have triggered a major transition in U.S. real estate. With tightening lending and underwriting standards, speculative investments and construction projects…
Your organization can save and thrive in the cloud with this first non-technical guide to cloud computing for business leaders In less than a decade Google, Amazon, and Salesforce.com went from unknown ideas to powerhouse fixtures in the economic lan…
Your organization can save and thrive in the cloud with this first non-technical guide to cloud computing for business leaders In less than a decade Google, Amazon, and Salesforce.com went from unknown ideas to powerhouse fixtures in the economic lan…
The bestselling guide to the leading image-editing software, fully updated Previous editions of this For Dummies guide have sold more 650,000 copies. Richly illustrated in full color, this edition covers all the updates Photoshop CS5, the gold standa…
The bestselling guide to the leading image-editing software, fully updated Previous editions of this For Dummies guide have sold more 650,000 copies. Richly illustrated in full color, this edition covers all the updates Photoshop CS5, the gold standa…
praise for previous books by stephen d. brookfield «Award-winning author Stephen Brookfield offers insight, inspiration, and down-to-earth advice to all teachers in settings as diverse as college, adult education, and secondary schools—on how to thri…
praise for previous books by stephen d. brookfield «Award-winning author Stephen Brookfield offers insight, inspiration, and down-to-earth advice to all teachers in settings as diverse as college, adult education, and secondary schools—on how to thri…
Praise for Creating Interdisciplinary Campus Cultures «Klein's analysis shows convincingly that from research in the sciences to new graduate-level programs and departments, to new designs for general education, interdisciplinarity is now prevalent t…
Praise for Creating Interdisciplinary Campus Cultures «Klein's analysis shows convincingly that from research in the sciences to new graduate-level programs and departments, to new designs for general education, interdisciplinarity is now prevalent t…
The Author's Hand and the Printer's Mind. Transformations of the Written Word in Early Modern Europe
In Early Modern Europe the first readers of a book were not those who bought it. They were the scribes who copied the author’s or translator’s manuscript, the censors who licensed it, the publisher who decided to put this title in his catalogue, the …
In Early Modern Europe the first readers of a book were not those who bought it. They were the scribes who copied the author’s or translator’s manuscript, the censors who licensed it, the publisher who decided to put this title in his catalogue, the …
Get ready to create killer apps for iPad and iPhone on the new iOS 7! With Apple's introduction of iOS 7, demand for developers who know the new iOS will be high. You need in-depth information about the new characteristics and capabilities of iOS 7, …
Get ready to create killer apps for iPad and iPhone on the new iOS 7! With Apple's introduction of iOS 7, demand for developers who know the new iOS will be high. You need in-depth information about the new characteristics and capabilities of iOS 7, …
Analysis and insights from top thought leaders on a pivotal topic in investing and asset management Valuation is the cornerstone for investment analysis, and a thorough understanding and correct application of valuation methodologies are critical for…
Analysis and insights from top thought leaders on a pivotal topic in investing and asset management Valuation is the cornerstone for investment analysis, and a thorough understanding and correct application of valuation methodologies are critical for…





















