зарубежная деловая литература

Financial modelling Theory, Implementation and Practice with Matlab Source Jörg Kienitz and Daniel Wetterau Financial Modelling – Theory, Implementation and Practice with MATLAB Source is a unique combination of quantitative techniques, the applicati…

Richard Arms is one of the world’s most respected stock market technicians. His expertise in this field is unparalleled, and now, with Stop and Make Money, he reveals how to profit from short-term price movements in the stock market—whether you’re bu…

Preventing Identity Theft in Your Business is a reliable guide to help protect companies, their customers, and their employees from the growing problem of identity theft. Real-life examples show managers and executives how to identify business, custo…

This comprehensive, revised edition offers how-to information for starting a small business in specialized retailing, from the mom and pop operation to a chain memorabilia store. Highly practical, it incorporates the newest developments within retail…

Praise for Commodity Fundamentals «Commodity Fundamentals is THE book for investors looking to enter the commodity markets. This informative guide is a welcome addition on the subject and is a must-read for commodity investors.» -Jim Atkinson, Presid…

Today's global financial markets are every bit as vicious psychologically, and sometimes even physically, as the battles the great warriors throughout history have faced. Just as the warriors of old rode out to battle with the confidence and knowledg…

Minimize risk and maximize profits with convertible arbitrage Convertible arbitrage involves purchasing a portfolio of convertible securities-generally convertible bonds-and hedging a portion of the equity risk by selling short the underlying common …

Everything estate owners need to establish a successful living trust When properly designed, a revocable living trust can provide all of the estate tax-saving benefits available under a decedent’s Last Will, eliminate a lifetime court-supervised fina…

Praise for Enterprise Supply Chain Management: Integrating Best-in-Class Processes «Enterprise Supply Chain Management: Integrating Best-in-Class Processes is a great primer on all things supply chain. This is a must-read for any IT, finance, busines…

Praise for Praise for Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics «A highly accessible collection of essays on contemporary thinking in performance management. Readers will get excellent overviews on the…

Praise for Competing for Capital «An indispensable guide for investor relations and communication counselors alike. With more individual investors in the market than ever before, this book makes navigating the new regulatory playing field much more p…

A groundbreaking guide to making one of marketing's most important resources more effective When kids in a Nabisco focus group told researchers that they always separated their Oreos before they ate them, the researchers recommended that the company …

Praise for Nonprofit Strategic Planning Leveraging Sarbanes-Oxley Best Practices «A robust nonprofit sector is a vital part of a civil society. Keeping the sector strong through effective strategic planning and implementation is a critical assignment…

Understand derivatives in a nonmathematical way Financial Derivatives, Third Edition gives readers a broad working knowledge of derivatives. For individuals who want to understand derivatives without getting bogged down in the mathematics surrounding…

Why dissenters can be an organization's most valuable asset and how to transform dissent into innovation Innovation is essential to competitive survival in today's global marketplace. But in the majority of traditional organizations, innovators are p…

Reflections on Groups and Organizations is the third and final book in the On the Couch with Manfred Kets de Vries series. Broadening the Kets De Vries canvas, this book examines concepts of organizational health, performance, and change. Material ra…

The Ultimate Guide to Sales Training is the go-to reference for sales managers, sales trainers, sales coaches, and sales consultants who want to increase a sales force's productivity by using these proven techniques: Building Mental Flexibility Ancho…

Creating Video for Teachers and Trainers This practical resource will help teachers and trainers produce professional quality training videos, even while using less than professional quality equipment and software. Author Timothy Spannaus shows how t…

Many books recommend teaching and learning strategies based on current learning research and theory. However, few books offer illustrative examples of how to take these strategies and put them into action in the real world. The Online Learning Idea B…

As with his weekly column, James Montier's Value Investing is a must read for all students of the financial markets. In short order, Montier shreds the 'efficient market hypothesis', elucidates the pertinence of behavioral finance, and explains the c…