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зарубежная деловая литература

SPSS Statistics for Data Analysis and Visualization
3
Dive deeper into SPSS Statistics for more efficient, accurate, and sophisticated data analysis and visualization SPSS Statistics for Data Analysis and Visualization goes beyond the basics of SPSS Statistics to show you advanced techniques that exploi…
Dive deeper into SPSS Statistics for more efficient, accurate, and sophisticated data analysis and visualization SPSS Statistics for Data Analysis and Visualization goes beyond the basics of SPSS Statistics to show you advanced techniques that exploi…
Pensionize Your Nest Egg. How to Use Product Allocation to Create a Guaranteed Income for Life
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Pensionize Verb. 1. To convert money into income you can't outlive. 2. To create your own personal pension, a monthly income that lasts for the rest of your natural life. With the subpar performance of the markets, record-high personal debt levels, a…
Pensionize Verb. 1. To convert money into income you can't outlive. 2. To create your own personal pension, a monthly income that lasts for the rest of your natural life. With the subpar performance of the markets, record-high personal debt levels, a…
Futures Made Simple
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The essential guide to trading futures, without all the fuss This uncomplicated guide for beginners proves that you don't have to be a financial wizard to successfully trade futures . . . and you don't have to hire a financial advisor to tell you wha…
The essential guide to trading futures, without all the fuss This uncomplicated guide for beginners proves that you don't have to be a financial wizard to successfully trade futures . . . and you don't have to hire a financial advisor to tell you wha…
No Excuses. How You Can Turn Any Workplace into a Great One
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The business leader's guide to creating a great workplace from the Great Place to Work Institute In this follow-up guide to The Great Workplace, experts from Great Place to Work® Institute, Inc. reveal the most common excuses managers use for why the…
The business leader's guide to creating a great workplace from the Great Place to Work Institute In this follow-up guide to The Great Workplace, experts from Great Place to Work® Institute, Inc. reveal the most common excuses managers use for why the…
The B2B Social Media Book. Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More
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Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many compan…
Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many compan…
The Art of Being Unreasonable. Lessons in Unconventional Thinking
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Unorthodox success principles from a billionaire entrepreneur and philanthropist Eli Broad's embrace of «unreasonable thinking» has helped him build two Fortune 500 companies, amass personal billions, and use his wealth to create a new approach to ph…
Unorthodox success principles from a billionaire entrepreneur and philanthropist Eli Broad's embrace of «unreasonable thinking» has helped him build two Fortune 500 companies, amass personal billions, and use his wealth to create a new approach to ph…
FX Trading. A Guide to Trading Foreign Exchange
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Your total plain-English guide to trading Forex Open 24 hours a day, 5½ days per week, and trading nearly $4 trillion (US) per day, Forex is the biggest, fastest growing financial market in the world. Your complete A-to-Z guide, FX Trading gets you u…
Your total plain-English guide to trading Forex Open 24 hours a day, 5½ days per week, and trading nearly $4 trillion (US) per day, Forex is the biggest, fastest growing financial market in the world. Your complete A-to-Z guide, FX Trading gets you u…
Mobile Marketing. An Hour a Day
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A step-by-step guide to successful mobile marketing strategies Go from zero to sixty with this practical book that helps you craft and deploy mobile marketing strategies for everything from brand building to lead generation and sales. As part of the …
A step-by-step guide to successful mobile marketing strategies Go from zero to sixty with this practical book that helps you craft and deploy mobile marketing strategies for everything from brand building to lead generation and sales. As part of the …
Startup Weekend. How to Take a Company From Concept to Creation in 54 Hours
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Tested principles for transforming an idea into a fully operational company Startup Weekend—the organization behind 54-hour events where developers, designers, marketers, and startup enthusiasts come together to share ideas, form teams, build product…
Tested principles for transforming an idea into a fully operational company Startup Weekend—the organization behind 54-hour events where developers, designers, marketers, and startup enthusiasts come together to share ideas, form teams, build product…
Marketing For Dummies
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Smart marketing techniques to get your business noticed. Plan a successful marketing campaign and move your business forward with this fully updated edition of an established bestseller. Packed with practical advice from a team of industry experts, t…
Smart marketing techniques to get your business noticed. Plan a successful marketing campaign and move your business forward with this fully updated edition of an established bestseller. Packed with practical advice from a team of industry experts, t…
The Investor's Dilemma. How Mutual Funds Are Betraying Your Trust And What To Do About It
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Based on cutting-edge research by leading corporate critic Louis Lowenstein, The Investor’s Dilemma: How Mutual Funds Are Betraying Your Trust and What to Do About It reveals how highly overpaid fund sponsors really operate and walks you through the …
Based on cutting-edge research by leading corporate critic Louis Lowenstein, The Investor’s Dilemma: How Mutual Funds Are Betraying Your Trust and What to Do About It reveals how highly overpaid fund sponsors really operate and walks you through the …
Team Turnarounds. A Playbook for Transforming Underperforming Teams
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How any manager can turn a struggling team into business champs In today’s uncertain economic environment, teams are asked to do more with less. With resources stretched thin, turning around a struggling team has never been harder, and managers must …
How any manager can turn a struggling team into business champs In today’s uncertain economic environment, teams are asked to do more with less. With resources stretched thin, turning around a struggling team has never been harder, and managers must …
Evolutions in Sustainable Investing. Strategies, Funds and Thought Leadership
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Sustainable Investing is fast becoming an essential method of generating long-term returns, moving beyond the negative approaches to socially responsible investing that have dominated the field. This book, our second on the subject, provides over 15 …
Sustainable Investing is fast becoming an essential method of generating long-term returns, moving beyond the negative approaches to socially responsible investing that have dominated the field. This book, our second on the subject, provides over 15 …
Strategy for the Corporate Level. Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions
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A revised edition of the bestselling classic This book covers strategy for organisations that operate more than one business, a situation commonly referred to as group-level or corporate-level strategy. Corporate-level strategy addresses four types o…
A revised edition of the bestselling classic This book covers strategy for organisations that operate more than one business, a situation commonly referred to as group-level or corporate-level strategy. Corporate-level strategy addresses four types o…
Social Business By Design. Transformative Social Media Strategies for the Connected Company
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From the Dachis Group—the global leader in social business—comes the groundbreaking book on transformative social business strategies. Social Business By Design is the definitive management book on how to rethink the modern organization in the social…
From the Dachis Group—the global leader in social business—comes the groundbreaking book on transformative social business strategies. Social Business By Design is the definitive management book on how to rethink the modern organization in the social…
The Seven S.E.C.R.E.T.S. of the Money Masters
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The fact is information is power. And, the truth is there’s lots of financial advice available. Unfortunately, it’s often either too confusing or biased. The Seven S.E.C.R.E.T.S. of the Money Masters cuts through the clutter, clearly presenting the s…
The fact is information is power. And, the truth is there’s lots of financial advice available. Unfortunately, it’s often either too confusing or biased. The Seven S.E.C.R.E.T.S. of the Money Masters cuts through the clutter, clearly presenting the s…
The Little Book of Economics. How the Economy Works in the Real World
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One positive side-effect of the recent financial market meltdown that toppled giant, century-old institutions and cost millions their jobs is that it created a strong desire among many Americans to better understand how the U.S. economy functions. In…
One positive side-effect of the recent financial market meltdown that toppled giant, century-old institutions and cost millions their jobs is that it created a strong desire among many Americans to better understand how the U.S. economy functions. In…
AARP How to Speak Money. The Language and Knowledge You Need Now
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AARP Digital Editions offer you practical tips, proven solutions, and expert guidance. Do you speak money? You should. It is the world’s most important language. It’s spoken everywhere. Speaking—or at least understanding—this language allows you to f…
AARP Digital Editions offer you practical tips, proven solutions, and expert guidance. Do you speak money? You should. It is the world’s most important language. It’s spoken everywhere. Speaking—or at least understanding—this language allows you to f…
Six Sigma Workbook For Dummies
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Improve your efficiency – and bring in big profits! Need help implementing or understanding Six Sigma? Want to take this powerful problem-solving methodology and apply it to your business? Six Sigma isn't just for Fortune 500 companies anymore; it's …
Improve your efficiency – and bring in big profits! Need help implementing or understanding Six Sigma? Want to take this powerful problem-solving methodology and apply it to your business? Six Sigma isn't just for Fortune 500 companies anymore; it's …
Scientific Selling. Creating High Performance Sales Teams through Applied Psychology and Testing
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Sales managers have the most difficult job in the business world. They are responsible not just for revenue, but also for the hiring, coaching, training, and deployment of the employees who must generate it. Before the advancements that inspired Scie…
Sales managers have the most difficult job in the business world. They are responsible not just for revenue, but also for the hiring, coaching, training, and deployment of the employees who must generate it. Before the advancements that inspired Scie…

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