зарубежная деловая литература
Digital convergence is redefining industries, and putting information, knowledge and collaboration at the heart of strategic leadership and management. In the face of such change it is those leaders who can ‘orchestrate’ a complex network of employee…
Digital convergence is redefining industries, and putting information, knowledge and collaboration at the heart of strategic leadership and management. In the face of such change it is those leaders who can ‘orchestrate’ a complex network of employee…
Five years ago the world of agency communications turned upside down. Ogilvy introduced 360 degree thinking, Unilever formulated their ABC process, TBWA developed their Disruptive philosophy, and total communications planning was born. Now, total com…
Five years ago the world of agency communications turned upside down. Ogilvy introduced 360 degree thinking, Unilever formulated their ABC process, TBWA developed their Disruptive philosophy, and total communications planning was born. Now, total com…
Split capital investment trusts (splits) became fashionable in the late 1990s but the splits boom led to some spectacular collapses as the bear market unfolded. Despite warnings from certain analysts, academics and journalists, over 20 splits have go…
Split capital investment trusts (splits) became fashionable in the late 1990s but the splits boom led to some spectacular collapses as the bear market unfolded. Despite warnings from certain analysts, academics and journalists, over 20 splits have go…
The Essential Guide to Training Global Audiences is a groundbreaking book that offers a much-needed guide for anyone who must design and deliver excellent learning experiences for people from a culture other than their own. The book is filled with pr…
The Essential Guide to Training Global Audiences is a groundbreaking book that offers a much-needed guide for anyone who must design and deliver excellent learning experiences for people from a culture other than their own. The book is filled with pr…
From Sharon L. Bowman, the author of the best-selling Ten-Minute Trainer, comes the dynamic new book, Training from the BACK of the Room! This innovative resource introduces 65 training strategies that are guaranteed to deliver outstanding training r…
From Sharon L. Bowman, the author of the best-selling Ten-Minute Trainer, comes the dynamic new book, Training from the BACK of the Room! This innovative resource introduces 65 training strategies that are guaranteed to deliver outstanding training r…
All the best practices a manager and an executive need-in a one-stop, comprehensive reference Praise for Corporate Management, Governance, and Ethics Best Practices «If you want a comprehensive compendium of best practices in corporate governance, ri…
All the best practices a manager and an executive need-in a one-stop, comprehensive reference Praise for Corporate Management, Governance, and Ethics Best Practices «If you want a comprehensive compendium of best practices in corporate governance, ri…
Learning to Solve Problems is a much-needed book that describes models for designing interactive learning environments to support how to learn and solve different kinds of problems. Using a research-based approach, author David H. Jonassen?a recogniz…
Learning to Solve Problems is a much-needed book that describes models for designing interactive learning environments to support how to learn and solve different kinds of problems. Using a research-based approach, author David H. Jonassen?a recogniz…
Once again, Bragg has turned his discerning eye and formidable talents on a topic and the results are outstanding. Both those new to the business and the long-established entrepreneur will benefit greatly when he joins forces with E. James Burton to …
Once again, Bragg has turned his discerning eye and formidable talents on a topic and the results are outstanding. Both those new to the business and the long-established entrepreneur will benefit greatly when he joins forces with E. James Burton to …
Radio Frequency Identification (RFID) is the technology applied for unambiguous and contactless identification of all types of objects. Varying magnetic fields or radio waves enable contactless data transfer as well as fast, automatic data collection…
Radio Frequency Identification (RFID) is the technology applied for unambiguous and contactless identification of all types of objects. Varying magnetic fields or radio waves enable contactless data transfer as well as fast, automatic data collection…
IS YOUR BUSINESS VULNERABLE TO FRAUD? It's not a secret that corporate fraud and scandal are real threats to business today, from which no business, large or small, is immune. Fraud losses are devastating-but they are also highly avoidable. Policies …
IS YOUR BUSINESS VULNERABLE TO FRAUD? It's not a secret that corporate fraud and scandal are real threats to business today, from which no business, large or small, is immune. Fraud losses are devastating-but they are also highly avoidable. Policies …
Clearly written and easy to use, Payment Card Industry Data Security Standard Handbook is your single source along the journey to compliance with the Payment Card Industry Data Security Standard (PCI DSS), addressing the payment card industry standar…
Clearly written and easy to use, Payment Card Industry Data Security Standard Handbook is your single source along the journey to compliance with the Payment Card Industry Data Security Standard (PCI DSS), addressing the payment card industry standar…
America's most trusted tax advice, backed by detailed citations of authoritative tax references J.K. Lasser's Your Income Tax Professional Edition 2018 is the tax preparer's guide to smart tax filing and planning. The Professional Edition not only in…
America's most trusted tax advice, backed by detailed citations of authoritative tax references J.K. Lasser's Your Income Tax Professional Edition 2018 is the tax preparer's guide to smart tax filing and planning. The Professional Edition not only in…
Would your company be prepared in the event of: * Computer-driven espionage * A devastating virus attack * A hacker's unauthorized access * A breach of data security? As the sophistication of computer technology has grown, so has the rate of computer…
Would your company be prepared in the event of: * Computer-driven espionage * A devastating virus attack * A hacker's unauthorized access * A breach of data security? As the sophistication of computer technology has grown, so has the rate of computer…
A revolutionary way to describe business, xBML (extended Business Modelling Language) is an intuitive graphical language that unlocks the DNA of a corporation using a system of diagrams based on five Ws (Who; What; Which; Where; When). xBML gives com…
A revolutionary way to describe business, xBML (extended Business Modelling Language) is an intuitive graphical language that unlocks the DNA of a corporation using a system of diagrams based on five Ws (Who; What; Which; Where; When). xBML gives com…
Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent. In each chapter, real-life examples illuminate the key message managers should take away from the …
Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent. In each chapter, real-life examples illuminate the key message managers should take away from the …
Causal mapping is a tool that enables you to make sense of challenging situations so that you can get more out of them. A causal map is a word and arrow diagram in which ideas and actions are causally linked with one another through the use of arrows…
Causal mapping is a tool that enables you to make sense of challenging situations so that you can get more out of them. A causal map is a word and arrow diagram in which ideas and actions are causally linked with one another through the use of arrows…
OLAP enables users to access information from multidimensional data warehouses almost instantly, to view information in any way they like, and to cleanly specify and carry out sophisticated calculations. Although many commercial OLAP tools and produc…
OLAP enables users to access information from multidimensional data warehouses almost instantly, to view information in any way they like, and to cleanly specify and carry out sophisticated calculations. Although many commercial OLAP tools and produc…
This highly popular introduction to strategic management has now been revised to take account of the latest developments in the field. New edition of a highly popular introduction to strategic management. Provides a clear framework for understanding …
This highly popular introduction to strategic management has now been revised to take account of the latest developments in the field. New edition of a highly popular introduction to strategic management. Provides a clear framework for understanding …
New industries are emerging; others are disrupted; old barriers are crumbling, while new ones are rising. This book seeks to better understand the challenges facing industries, networks, businesses and management during periods of industry structurin…
New industries are emerging; others are disrupted; old barriers are crumbling, while new ones are rising. This book seeks to better understand the challenges facing industries, networks, businesses and management during periods of industry structurin…
This comprehensive volume from Wiley's Global Dimensions of Business series explores the topic of international strategic management at an MBA or Executive Education level. Authored by an accomplished teacher who possesses a strong understanding of t…
This comprehensive volume from Wiley's Global Dimensions of Business series explores the topic of international strategic management at an MBA or Executive Education level. Authored by an accomplished teacher who possesses a strong understanding of t…