зарубежная деловая литература
A proven framework to fill the gap between «knowing» and «doing» Training Reinforcement offers expert guidance for more effective training outcomes. Last year, US companies spent over $165 Billon on training; while many training programs themselves p…
A proven framework to fill the gap between «knowing» and «doing» Training Reinforcement offers expert guidance for more effective training outcomes. Last year, US companies spent over $165 Billon on training; while many training programs themselves p…
The Persuasion Code Capture, convince, and close—scientifically Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science o…
The Persuasion Code Capture, convince, and close—scientifically Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science o…
Nearly 100 million Americans (one out of three) purchase goods and services over the phone each year. Telephone Sales For Dummies shows both new and seasoned sales reps, from realtors, insurance agents to telemarketers, how to create pre-call plans a…
Nearly 100 million Americans (one out of three) purchase goods and services over the phone each year. Telephone Sales For Dummies shows both new and seasoned sales reps, from realtors, insurance agents to telemarketers, how to create pre-call plans a…
Want to get an MBA? The Complete MBA For Dummies, 2nd Edition, is the practical, plain-English guide that covers all the basics of a top-notch MBA program, helping you to navigate today’s most innovative business strategies. From management to entrep…
Want to get an MBA? The Complete MBA For Dummies, 2nd Edition, is the practical, plain-English guide that covers all the basics of a top-notch MBA program, helping you to navigate today’s most innovative business strategies. From management to entrep…
An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of GoogledAdvertising and marketing touches on every …
An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of GoogledAdvertising and marketing touches on every …
You may not believe that there’s a fun and easy way to comply with Sarbanes –Oxley, but once you have Sarbanes-Oxley For Dummies, Second Edition in front of you, you’re sure to change your mind. This friendly guide gets you quickly up to speed with t…
You may not believe that there’s a fun and easy way to comply with Sarbanes –Oxley, but once you have Sarbanes-Oxley For Dummies, Second Edition in front of you, you’re sure to change your mind. This friendly guide gets you quickly up to speed with t…
Want to follow in Warren Buffett’s investing footprints? Value Investing For Dummies, 2nd Edition, explains what value investing is and how to incorporate it into your overall investment strategy. It presents a simple, straightforward way to apply pr…
Want to follow in Warren Buffett’s investing footprints? Value Investing For Dummies, 2nd Edition, explains what value investing is and how to incorporate it into your overall investment strategy. It presents a simple, straightforward way to apply pr…
Want to gain a trading edge with candlestick charts? Find them a little confusing? No worries! Candlestick Charting For Dummies sheds light on this time-tested method for finding the perfect moment to buy or sell. It demystifies technical and chart a…
Want to gain a trading edge with candlestick charts? Find them a little confusing? No worries! Candlestick Charting For Dummies sheds light on this time-tested method for finding the perfect moment to buy or sell. It demystifies technical and chart a…
Make no mistake, etiquette is as important in business as it is in everyday life – it’s also a lot more complicated. From email and phone communications to personal interviews to adapting to corporate and international cultural differences, Business …
Make no mistake, etiquette is as important in business as it is in everyday life – it’s also a lot more complicated. From email and phone communications to personal interviews to adapting to corporate and international cultural differences, Business …
Want to have homebuyers knocking down your door? Home Staging For Dummies delivers all the secrets to making your home stand out, sell faster, and bring in more money! It shows you how to make improvements room by room and generate a higher profit in…
Want to have homebuyers knocking down your door? Home Staging For Dummies delivers all the secrets to making your home stand out, sell faster, and bring in more money! It shows you how to make improvements room by room and generate a higher profit in…
Take advantage of price swings in strongly trending securities and pump up your portfolio! Want to know the strategies of successful swing trading? This friendly guide covers the ins and outs of this risky but profitable investing approach, explainin…
Take advantage of price swings in strongly trending securities and pump up your portfolio! Want to know the strategies of successful swing trading? This friendly guide covers the ins and outs of this risky but profitable investing approach, explainin…
The Unbeatable, Updated, Comprehensive Guidebook For First-Time Consultants Getting Started In Consulting More people than ever are making the jump from corporate offices to home offices, taking control of their futures, being their own bosses, and s…
The Unbeatable, Updated, Comprehensive Guidebook For First-Time Consultants Getting Started In Consulting More people than ever are making the jump from corporate offices to home offices, taking control of their futures, being their own bosses, and s…
Every sale is made or lost in 60 seconds—make them count Cold calling and pushing your way into an office or a living room creates an atmosphere of adversity and distrust you must overcome before you close the deal. With those tired tactics, you’re s…
Every sale is made or lost in 60 seconds—make them count Cold calling and pushing your way into an office or a living room creates an atmosphere of adversity and distrust you must overcome before you close the deal. With those tired tactics, you’re s…
Sharpen your focus and tighten your time frames to get more done in less time The 25 Minute Meeting goes beyond “cut to the chase” and shows you how to take back your work day with smarter planning and more productive action. Meetings have become a d…
Sharpen your focus and tighten your time frames to get more done in less time The 25 Minute Meeting goes beyond “cut to the chase” and shows you how to take back your work day with smarter planning and more productive action. Meetings have become a d…
Learn from a master of quantitative finance the rules that made him a success. The UnRules presents the dynamic rules for success in the age of exponential information. Written by Igor Tulchinsky, the trader behind global quantitative investment mana…
Learn from a master of quantitative finance the rules that made him a success. The UnRules presents the dynamic rules for success in the age of exponential information. Written by Igor Tulchinsky, the trader behind global quantitative investment mana…
The nation's most trusted tax guide, updated for your 2018 returns J.K. Lasser's Your Income Tax 2019 is the nation's most trusted tax guide, updated to help you prepare your 2018 return. Step-by-step expert guidance walks you through the forms, calc…
The nation's most trusted tax guide, updated for your 2018 returns J.K. Lasser's Your Income Tax 2019 is the nation's most trusted tax guide, updated to help you prepare your 2018 return. Step-by-step expert guidance walks you through the forms, calc…
A behind-the-scenes exposure why our electricity system is headed for a state of emergency-and what can be done to head it off Most people don't realize that skyrocketing global energy demand and economic growth severely affect the supply of electric…
A behind-the-scenes exposure why our electricity system is headed for a state of emergency-and what can be done to head it off Most people don't realize that skyrocketing global energy demand and economic growth severely affect the supply of electric…
Master the online tools available to grow your business and conquer the competition Business Hack is your essential roadmap to business growth and online marketing success. Author and successful entrepreneur John Lee shares his proven methods to harn…
Master the online tools available to grow your business and conquer the competition Business Hack is your essential roadmap to business growth and online marketing success. Author and successful entrepreneur John Lee shares his proven methods to harn…
Take control of your financial future with expert guidance from wealth educators and property millionaires John Lee and Vincent Wong
The Wealth Dragon Way is an essential guide to creating passive income, building property-based wealth, and achievin…
Take control of your financial future with expert guidance from wealth educators and property millionaires John Lee and Vincent Wong
The Wealth Dragon Way is an essential guide to creating passive income, building property-based wealth, and achievin…