зарубежная деловая литература

Rare is the opportunity to chat with a legendary financial figure and hear the unvarnished truth about what really goes on behind the scenes. Hedgehogging represents just such an opportunity, allowing you to step inside the world of Wall Street with …

"Michael Masterson has personally helped more people achieve financial independence than anyone else I know. He has been a valuable mentor in my own life. Michael's credentials go far beyond the fact that he is an extremely successful businessman. (T…

The woman BusinessWeek called the «grande dame of American management» shares her vision of leadership Frances Hesselbein rose from a volunteer troop leader to become CEO of the Girl Scouts of the USA. During her tenure Hesselbein transformed the Gir…

Dreaming of being debt free? Wondering what a tumultuous property market will mean for your financial future? Wanting to buy, sell or invest in property without being ripped off or paying a mortgage for the term of your natural life? If you answered …

Being a successful salesperson isn’t only useful in a traditional sales role. Whether you want to sell a new product to a business, an idea to an investor, or yourself in an interview, this book provides you with all the tips and techniques you need …

We all know that the future is uncertain, but rather than make any attempt to actively manage our futures in a consistent way, we tend to make broadbrush assumptions based on common-sense and intuition alone. Successfully managing risk is a primary i…

Smart Business is the definitive primer for understanding why companies behave as they do, what the basics of sound business practice are and where the stakeholders fit in. There are a handful of fairly simple but key drivers behind the way businesse…

The little black book of marketing is here. Marketing guru Peter Fisk's inspirational manual of marketing shows you how to inject marketing genius into your business to stand out from the crowd and deliver exceptional results. Marketing Genius is abo…

"Cold calling is the lowest percentage of sales call success. If you invest the same amount of time in reading this book as you do in cold calling, your success percentage and your income will skyrocket."– Jeffrey Gitomer, Author, Little Red Book of …

The aim of this book is primarily to enable those wanting to invest in coaching to be able to do so in the most effective way whether they are doing this as an organisation or as an individual. It illustrates the impact coaching can have and identifi…

Finally, a book that brings the vision of truly good governance down to earth. Ram Charan, expert in corporate governance and best-selling author, packs this book with useful tools and techniques to take boards and their companies to a higher level o…

More than just another business self-help book, The Equation is a groundbreaking formula that looks at how all business is an art. The book will help business people rethink how they manage their art form and help businesses accelerate their producti…

Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in handouts, and even room environments can impact people’s tr…

Advertising is a fantastic industry, but actually getting a job (or even your foot in the door) can seem next to impossible. Whether you're a student or a young professional loaded with questions, this one-of-a-kind guide shows you how to land a job …

Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series Consulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants…

How can you tap into your team’s creativity to tackle today’s toughest business challenges? In The Firefly Effect, Kimberly Douglas presents inspiring yet pragmatic insights into getting your entire team firing on all cylinders and aiming in the righ…

Established companies are clamoring for breakthrough innovation, but are often hamstrung by the highly reliable, repeatable processes of their management systems. Based on years of research, Grabbing Lightning shows how twelve companies have tried to…

Bestselling author David Taylor returns with his take on business coaching. No fuss. No jargon. Just great ideas. The Naked Coach is the back-to-basics book on coaching that will make sense of coaching and place it back at the very heart of the busin…

In this updated, second edition of the highly acclaimed international best seller, The Dollar Crisis: Causes, Consequences, Cures, Richard Duncan describes the flaws in the international monetary system that have destabilized the global economy and t…

Go Beyond «Business As Usual» with Your Nonprofit "At last–the 'real truth' about nonprofit management! In Exposing the Elephants, Wilcox reveals the 'pesky pachyderms' that block our way to full effectiveness. How often have we grumbled that 'just b…