ЗарубежныеРусскиеВсе

зарубежная деловая литература

Uncommon Sense. Investment Wisdom Since the Stock Market's Dawn
3
Question everything – and become a better investor in the process Uncommon Sense takes readers on a four-century journey; from the dawn of public share ownership (in 1602) right up to today. But this is not simply a history book. It's a book for seri…
Question everything – and become a better investor in the process Uncommon Sense takes readers on a four-century journey; from the dawn of public share ownership (in 1602) right up to today. But this is not simply a history book. It's a book for seri…
Body Language. It's What You Don't Say That Matters
4
Body language matters. From getting a job to getting a pay rise, and from closing a deal to managing the people around you, it makes a big difference. Robert Phipps, one of the world's leading body language experts shows you how to make it work for y…
Body language matters. From getting a job to getting a pay rise, and from closing a deal to managing the people around you, it makes a big difference. Robert Phipps, one of the world's leading body language experts shows you how to make it work for y…
Data-Driven Marketing. The 15 Metrics Everyone in Marketing Should Know
3
NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION How organizations can deliver significant performance gains through strategic investment in marketing In the new era of tight marketing budgets, no organization can continue to s…
NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION How organizations can deliver significant performance gains through strategic investment in marketing In the new era of tight marketing budgets, no organization can continue to s…
Collaborate. The Art of We
4
The hands-on guide for the new way to compete: Collaboration The 21st Century's counterpart to Sun Tzu’s The Art of War, Dan Sanker's Collaborate: The Art of We gives a new generation of pioneering business enthusiasts a practical guide to capture to…
The hands-on guide for the new way to compete: Collaboration The 21st Century's counterpart to Sun Tzu’s The Art of War, Dan Sanker's Collaborate: The Art of We gives a new generation of pioneering business enthusiasts a practical guide to capture to…
Mastering the World of Selling. The Ultimate Training Resource from the Biggest Names in Sales
3
Of the 17 million people in the U.S. who are involved directly or indirectly in sales, many repeatedly acknowledge facing four major challenges: No prior sales education or training Lack of formalized sales training, resources, and methodologies prov…
Of the 17 million people in the U.S. who are involved directly or indirectly in sales, many repeatedly acknowledge facing four major challenges: No prior sales education or training Lack of formalized sales training, resources, and methodologies prov…
Likeonomics. The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action
3
How to become a trusted resource for consumers in a society of constant manipulation People decide who to trust, what advice to heed, and which individuals to forge personal or transactional relationships with based on a simple metric of believabilit…
How to become a trusted resource for consumers in a society of constant manipulation People decide who to trust, what advice to heed, and which individuals to forge personal or transactional relationships with based on a simple metric of believabilit…
The Crash Course. The Unsustainable Future of Our Economy, Energy, and Environment
4
The next twenty years will be completely unlike the last twenty years. The world is in economic crisis, and there are no easy fixes to our predicament. Unsustainable trends in the economy, energy, and the environment have finally caught up with us an…
The next twenty years will be completely unlike the last twenty years. The world is in economic crisis, and there are no easy fixes to our predicament. Unsustainable trends in the economy, energy, and the environment have finally caught up with us an…
Behind the Cloud. The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
3
How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and h…
How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and h…
The Way You Do Anything is the Way You Do Everything. The Why of Why Your Business Isn't Making More Money
5
Why your business isn't succeeding and what you can do about it While business consultants are having you scour over profit and loss statements, the real truth is businesses don't fail; people quit. The Way You Do Anything Is the Way You Do Everythin…
Why your business isn't succeeding and what you can do about it While business consultants are having you scour over profit and loss statements, the real truth is businesses don't fail; people quit. The Way You Do Anything Is the Way You Do Everythin…
Day Trade Online
5
Day trading can be quite lucrative, but only if you know what you are doing. As Farrell points out: «Trading for a living is hard. Trading for a living over the Internet is even harder. There are many challenges and obstacles that confront you. Ventu…
Day trading can be quite lucrative, but only if you know what you are doing. As Farrell points out: «Trading for a living is hard. Trading for a living over the Internet is even harder. There are many challenges and obstacles that confront you. Ventu…
Think Like a Futurist. Know What Changes, What Doesn't, and What's Next
5
Push past resistance to discover and own new business territories Think Like a Futurist shows how to track changes, explore questions, and engage in new thinking that connects today's pressures with tomorrow's realities. Cecily Sommers shows how to a…
Push past resistance to discover and own new business territories Think Like a Futurist shows how to track changes, explore questions, and engage in new thinking that connects today's pressures with tomorrow's realities. Cecily Sommers shows how to a…
We Are All Leaders. Leadership is Not a Position, It's a Mindset
5
Leadership is not just for the execs in the corner office. It’s time we all stepped up and developed the mind of a leader. In a time of rapid technological change and economic uncertainty, businesses that thrive will do so through empowering employee…
Leadership is not just for the execs in the corner office. It’s time we all stepped up and developed the mind of a leader. In a time of rapid technological change and economic uncertainty, businesses that thrive will do so through empowering employee…
Tough Cookies. Leadership Lessons from 100 Years of the Girl Scouts
4
Fundamental principles for how Girl Scouts USA is run and why it's so successful Millions of American businesswomen, thought leaders, and politicians received their first lessons in salesmanship, money management, marketing, teamwork, and fulfillment…
Fundamental principles for how Girl Scouts USA is run and why it's so successful Millions of American businesswomen, thought leaders, and politicians received their first lessons in salesmanship, money management, marketing, teamwork, and fulfillment…
Prescription for Lasting Success. Leadership Strategies to Diagnose Problems and Transform Your Organization
3
Transform your team during crises and establish an enthusiastic and strategic culture In an approach similar to the way a doctor reads a chart and runs tests to diagnosis an illness, Prescription for Lasting Success offers a practical system for solv…
Transform your team during crises and establish an enthusiastic and strategic culture In an approach similar to the way a doctor reads a chart and runs tests to diagnosis an illness, Prescription for Lasting Success offers a practical system for solv…
Debunkery. Learn It, Do It, and Profit from It -- Seeing Through Wall Street's Money-Killing Myths
3
Legendary money manager Ken Fisher outlines the most common—and costly—mistakes investors make. Small cap stocks are best for all time. Bunk! A trade deficit is bad for markets. Bunk! Stocks can't rise on high unemployment. Bunk! Many investors think…
Legendary money manager Ken Fisher outlines the most common—and costly—mistakes investors make. Small cap stocks are best for all time. Bunk! A trade deficit is bad for markets. Bunk! Stocks can't rise on high unemployment. Bunk! Many investors think…
The Volatility Course
5
It takes a special set of trading skills to thrive in today's intensely volatile markets, where point swings of plus or minus 200 points can occur on a weekly, sometimes daily, basis. The Volatility Course arms stock and options traders with those sk…
It takes a special set of trading skills to thrive in today's intensely volatile markets, where point swings of plus or minus 200 points can occur on a weekly, sometimes daily, basis. The Volatility Course arms stock and options traders with those sk…
The Big Win. Learning from the Legends to Become a More Successful Investor
4
A rousing and practical look at the extremely successful investments of top investors In his first book, The Billion Dollar Mistake, author Stephen L. Weiss showcased the biggest blunders of some of the world's legendary investors—which lost them bil…
A rousing and practical look at the extremely successful investments of top investors In his first book, The Billion Dollar Mistake, author Stephen L. Weiss showcased the biggest blunders of some of the world's legendary investors—which lost them bil…
The Billion Dollar Mistake. Learning the Art of Investing Through the Missteps of Legendary Investors
3
Important investment lessons gleaned from the mistakes of accomplished professional investors and billionaire businessmen The Billion Dollar Mistake is an up-close account of the career-defining mistakes that some of the world's most brilliant billio…
Important investment lessons gleaned from the mistakes of accomplished professional investors and billionaire businessmen The Billion Dollar Mistake is an up-close account of the career-defining mistakes that some of the world's most brilliant billio…
Change Leader. Learning to Do What Matters Most
3
We live in a challenging, complex, inter-connected and unpredictable world beset by a range of seemingly insoluble problems. But, says Michael Fullan—an internationally acclaimed authority on organizational change—we have an increasing understanding …
We live in a challenging, complex, inter-connected and unpredictable world beset by a range of seemingly insoluble problems. But, says Michael Fullan—an internationally acclaimed authority on organizational change—we have an increasing understanding …
The Value Investors. Lessons from the World's Top Fund Managers
4
Investing legend Warren Buffett once said that “success in investing doesn’t correlate with I.Q. once you’re above the level of 125. Once you have ordinary intelligence, what you need is the temperament to control the urges that get other people into…
Investing legend Warren Buffett once said that “success in investing doesn’t correlate with I.Q. once you’re above the level of 125. Once you have ordinary intelligence, what you need is the temperament to control the urges that get other people into…

Популярные авторы