зарубежная деловая литература
Understand the next level of marketing The new model for marketing-Marketing 3.0-treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that sat…
Understand the next level of marketing The new model for marketing-Marketing 3.0-treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that sat…
Retirement planning isn't something that happens at a specific point in time or at a specific age – we are all affecting our retirement plans every day with every decision we do or don't make. Canadians are living longer, and the average retiree in t…
Retirement planning isn't something that happens at a specific point in time or at a specific age – we are all affecting our retirement plans every day with every decision we do or don't make. Canadians are living longer, and the average retiree in t…
Save your organization by building the skills to deal with difficult people We all have to work with people we can't stand to be around. Our challenge is to find creative ways to handle these difficult people. In the fable Make Difficult People Disap…
Save your organization by building the skills to deal with difficult people We all have to work with people we can't stand to be around. Our challenge is to find creative ways to handle these difficult people. In the fable Make Difficult People Disap…
Real life insights on what it takes to make it in a relationship with an entrepreneur Entrepreneurs are always on the go, looking for the next «startup» challenge. And while they lead very intensely rewarding lives, time is always short and relations…
Real life insights on what it takes to make it in a relationship with an entrepreneur Entrepreneurs are always on the go, looking for the next «startup» challenge. And while they lead very intensely rewarding lives, time is always short and relations…
The proven strategies rational investors require for success in an irrational market When the dot-com and real estate bubbles of the 1990s and 2000s burst, few were spared the financial fallout. So, how did an investment advisory firm located in Elkh…
The proven strategies rational investors require for success in an irrational market When the dot-com and real estate bubbles of the 1990s and 2000s burst, few were spared the financial fallout. So, how did an investment advisory firm located in Elkh…
Leadership is not for everyone. It requires bold, gutsy individuals. If you accept that premise, you will find his [Bob Herbold’s] book rewarding reading. —Harvey Schachter, The Globe and Mail Quit hiding from tough decisions and learn to confront th…
Leadership is not for everyone. It requires bold, gutsy individuals. If you accept that premise, you will find his [Bob Herbold’s] book rewarding reading. —Harvey Schachter, The Globe and Mail Quit hiding from tough decisions and learn to confront th…
Mega-mogul Bill Gates is quite simply the richest and most successful businessman of all time. His remarkable vision and obsessive desire to win have created a leadership style radically different to anything the business world has seen before. The U…
Mega-mogul Bill Gates is quite simply the richest and most successful businessman of all time. His remarkable vision and obsessive desire to win have created a leadership style radically different to anything the business world has seen before. The U…
Increase your business fitness and break world sales records You can do it! You can increase your sales power. You can become more persuasive and effective in your business and your personal life. Most of all, you can learn the secrets of transformin…
Increase your business fitness and break world sales records You can do it! You can increase your sales power. You can become more persuasive and effective in your business and your personal life. Most of all, you can learn the secrets of transformin…
The PR Masterclass is written by former newspaper, magazine and digital journalist Alex Singleton, who is now a prominent PR trainer and consultant. It reveals the secrets of effective PR and shows how to put in place a practical, reliable and succes…
The PR Masterclass is written by former newspaper, magazine and digital journalist Alex Singleton, who is now a prominent PR trainer and consultant. It reveals the secrets of effective PR and shows how to put in place a practical, reliable and succes…
You can achieve anything when you know how to put your mind to it We all know that a positive mental attitude can work wonders… but there's so much more to it than that. With the right coaching you can move from positive attitude to determined succes…
You can achieve anything when you know how to put your mind to it We all know that a positive mental attitude can work wonders… but there's so much more to it than that. With the right coaching you can move from positive attitude to determined succes…
Companies like Facebook and Twitter have redefined social interaction. But what if “machines” like automobiles, bicycles, health monitors, appliances, instruments, and anything else you can connect to the Internet, could all become members of your so…
Companies like Facebook and Twitter have redefined social interaction. But what if “machines” like automobiles, bicycles, health monitors, appliances, instruments, and anything else you can connect to the Internet, could all become members of your so…
Smart insight and best practices for achieving sales excellence in any market The proverbial 800-pound gorilla is the monster in the room that you just can’t ignore, though maybe you want to. In sales, the 800-pound gorilla is that salesperson or com…
Smart insight and best practices for achieving sales excellence in any market The proverbial 800-pound gorilla is the monster in the room that you just can’t ignore, though maybe you want to. In sales, the 800-pound gorilla is that salesperson or com…
A no-nonsense guide to driving performance while still maintaining a great place to work Leadership Isn't For Cowards offers straightforward steps to leading courageously and practical tips for driving performance. Courageous leadership means toughen…
A no-nonsense guide to driving performance while still maintaining a great place to work Leadership Isn't For Cowards offers straightforward steps to leading courageously and practical tips for driving performance. Courageous leadership means toughen…
Turn an effective sales force into one that is truly outstanding Drawing on two decades of consulting with leading sales organizations, sales leadership expert Lisa Earle McLeod reveals how a Noble Sales Purpose (NSP) can drive a team to outstanding …
Turn an effective sales force into one that is truly outstanding Drawing on two decades of consulting with leading sales organizations, sales leadership expert Lisa Earle McLeod reveals how a Noble Sales Purpose (NSP) can drive a team to outstanding …
Integrate your mobile marketing program and take your brand to the next level Mobile marketing is finally entering the forefront of the marketing realm as megabrands roll out million-dollar budgets and small businesses have turned to the channel for …
Integrate your mobile marketing program and take your brand to the next level Mobile marketing is finally entering the forefront of the marketing realm as megabrands roll out million-dollar budgets and small businesses have turned to the channel for …
Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditional business school education or a corporate executive turned entrepreneur. Rather, he is a hard-wor…
Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditional business school education or a corporate executive turned entrepreneur. Rather, he is a hard-wor…
WHAT THE MAN WHO TEACHES THE WORLD'S TOP ATHLETES CAN TEACH YOU ABOUT OVERCOMING STRESS AND WINNING IN BUSINESS AND IN LIFE Pressure. It keeps us focused, drives athletes to Olympic greatness, businesspeople to produce record value in their companies…
WHAT THE MAN WHO TEACHES THE WORLD'S TOP ATHLETES CAN TEACH YOU ABOUT OVERCOMING STRESS AND WINNING IN BUSINESS AND IN LIFE Pressure. It keeps us focused, drives athletes to Olympic greatness, businesspeople to produce record value in their companies…
Strategies for any company to transform its sales and marketing efforts in a way that truly accelerates revenue growth Revenue Disruption delivers bold new strategies to transform corporate revenue performance and ignite outsized revenue growth. Toda…
Strategies for any company to transform its sales and marketing efforts in a way that truly accelerates revenue growth Revenue Disruption delivers bold new strategies to transform corporate revenue performance and ignite outsized revenue growth. Toda…
How to quit the rat race, do what you love, and make money doing it Ben Angel, also known as the «Agent of Influence,» is Australia's top personal branding and influence specialist. Entrepreneurs, companies, speakers, and famous authors look to him w…
How to quit the rat race, do what you love, and make money doing it Ben Angel, also known as the «Agent of Influence,» is Australia's top personal branding and influence specialist. Entrepreneurs, companies, speakers, and famous authors look to him w…
Become a savvy trader with a «mindful» edge… TraderMind is an essential resource for understanding and applying mindfulness-based approaches that help to enhance an individual trader's overall performance. Based upon extensive research and practical …
Become a savvy trader with a «mindful» edge… TraderMind is an essential resource for understanding and applying mindfulness-based approaches that help to enhance an individual trader's overall performance. Based upon extensive research and practical …