зарубежная деловая литература
The 10 essential skills to transform the way you lead The Leadership Habit provides the framework for patterns of behavior that will transform the way you lead. By articulating a clear, well-defined standard of what it means to be a leader, this book…
The 10 essential skills to transform the way you lead The Leadership Habit provides the framework for patterns of behavior that will transform the way you lead. By articulating a clear, well-defined standard of what it means to be a leader, this book…
True inspiration from a true inspiration «…vibrant and instructional … fresh, original and devoid of the usual sound bites and transatlantic psychobabble of many books of this genre…» —The Independent on Sunday It's not always easy to embrace life, t…
True inspiration from a true inspiration «…vibrant and instructional … fresh, original and devoid of the usual sound bites and transatlantic psychobabble of many books of this genre…» —The Independent on Sunday It's not always easy to embrace life, t…
Easy to digest tips and tools on how not to run a business Experts are constantly telling us what we need to be doing to improve our businesses. Hundreds of books in the market are filled with advice from these experts. But how can you filter out all…
Easy to digest tips and tools on how not to run a business Experts are constantly telling us what we need to be doing to improve our businesses. Hundreds of books in the market are filled with advice from these experts. But how can you filter out all…
Attract, engage, and inspire your customers with an «Optimize and Socialize» content marketing strategy Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost rele…
Attract, engage, and inspire your customers with an «Optimize and Socialize» content marketing strategy Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost rele…
Promote your product using the most visceral form of social media-online video Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase), and sustain your brand online. Bey…
Promote your product using the most visceral form of social media-online video Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase), and sustain your brand online. Bey…
If you heard there was a way to attract all the money you want, would you try it? It doesn't matter what's happened to you in the past or what your current situation is – you can live the life you want and never worry about money again. Earn More, St…
If you heard there was a way to attract all the money you want, would you try it? It doesn't matter what's happened to you in the past or what your current situation is – you can live the life you want and never worry about money again. Earn More, St…
The questions every investor should ask before parting with their hard-earned cash This book serves as an advocate of the consumer and brings to light what insiders know about the side of the sales pitches that consumers don't, but need to hear. Stop…
The questions every investor should ask before parting with their hard-earned cash This book serves as an advocate of the consumer and brings to light what insiders know about the side of the sales pitches that consumers don't, but need to hear. Stop…
A clear, actionable plan to fight frustration at work, make savvier decisions, and avoid costly mistakes when we're short on time, attention, and choices One of the most frustrating dilemmas for working people today is how to be effective when we fee…
A clear, actionable plan to fight frustration at work, make savvier decisions, and avoid costly mistakes when we're short on time, attention, and choices One of the most frustrating dilemmas for working people today is how to be effective when we fee…
How to use Strategic Learning to rapidly respond to change and gain a sustainable advantage over your competitors What's even harder than creating a breakthrough strategy? Making it stick. As companies are fighting to survive in a tough economy, this…
How to use Strategic Learning to rapidly respond to change and gain a sustainable advantage over your competitors What's even harder than creating a breakthrough strategy? Making it stick. As companies are fighting to survive in a tough economy, this…
An inspiring business fable that champions leadership for the Everyman From bestselling author Chris Widener comes a compelling new story showing what you give and get when you lead. The story follows down-cast protagonist Mike Keller who, recently s…
An inspiring business fable that champions leadership for the Everyman From bestselling author Chris Widener comes a compelling new story showing what you give and get when you lead. The story follows down-cast protagonist Mike Keller who, recently s…
A complete course on the rules of marketing for today’s climate In this fast-paced, cluttered, and global marketplace, new influences are constantly affecting your business. Today's sophisticated consumers are searching for products that meet an emot…
A complete course on the rules of marketing for today’s climate In this fast-paced, cluttered, and global marketplace, new influences are constantly affecting your business. Today's sophisticated consumers are searching for products that meet an emot…
Financial statements hold the key to a company's fiscal health—so learn to read them! In order to gauge a company's health—as well as the competition's—managers must know how to properly read and understand financial statements. The Business Owner's …
Financial statements hold the key to a company's fiscal health—so learn to read them! In order to gauge a company's health—as well as the competition's—managers must know how to properly read and understand financial statements. The Business Owner's …
Drawing on their work on performance management within the ‘beyond budgeting’ movement over the past ten years, including many interviews and case studies, Jeremy Hope, Peter Bunce and Franz Röösli set out in this book an executive guide to building …
Drawing on their work on performance management within the ‘beyond budgeting’ movement over the past ten years, including many interviews and case studies, Jeremy Hope, Peter Bunce and Franz Röösli set out in this book an executive guide to building …
BOUNCE BACK FROM WHATEVER LIFE THROWS AT YOU Stressful situations are a fact of life. Job insecurity, financial burden, relationship doubt are all too familiar. Some people approach them with confidence and poise, facing change and challenges head on…
BOUNCE BACK FROM WHATEVER LIFE THROWS AT YOU Stressful situations are a fact of life. Job insecurity, financial burden, relationship doubt are all too familiar. Some people approach them with confidence and poise, facing change and challenges head on…
Selected as one of Motley Fool’s “5 Great Books You Should Read” Advice on managing your wealth from bestselling author Bill Bonner From trusted New York Times bestselling author Bill Bonner comes a radical new way to look at family money and a pract…
Selected as one of Motley Fool’s “5 Great Books You Should Read” Advice on managing your wealth from bestselling author Bill Bonner From trusted New York Times bestselling author Bill Bonner comes a radical new way to look at family money and a pract…
Gold Medal Winner, Human Resources and Employee Training, 2012 Axiom Business Book Awards Trust, Pride and Camaraderie—transform your company into a «Great Place to Work» The Great Place to Work Institute develops the annual ranking of the Fortune 10…
Gold Medal Winner, Human Resources and Employee Training, 2012 Axiom Business Book Awards Trust, Pride and Camaraderie—transform your company into a «Great Place to Work» The Great Place to Work Institute develops the annual ranking of the Fortune 10…
Ditch traditional corporate branding to create a powerful, recognizable brand Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their brand visibility and credibility, and to create an indispensa…
Ditch traditional corporate branding to create a powerful, recognizable brand Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their brand visibility and credibility, and to create an indispensa…
Become a direct sales success story with this insider guide to making it big Direct Selling For Dummies is the perfect resource for anyone involved or interested in direct sales. Written by a 35-year veteran of this booming industry, this useful guid…
Become a direct sales success story with this insider guide to making it big Direct Selling For Dummies is the perfect resource for anyone involved or interested in direct sales. Written by a 35-year veteran of this booming industry, this useful guid…
Be more productive and simplify your life with Outlook 2016! Ever feel like you're drowning in your inbox? Outlook 2016 For Dummies helps you lower the metaphorical water levels by quickly prioritizing incoming email. Instead of wading through messag…
Be more productive and simplify your life with Outlook 2016! Ever feel like you're drowning in your inbox? Outlook 2016 For Dummies helps you lower the metaphorical water levels by quickly prioritizing incoming email. Instead of wading through messag…
Written through the eyes of retail and technology executives, Branded! explores retailers who are successfully implementing social media and mobility strategies. Market-leading retailers are engaging technology-savvy customers though social media and…
Written through the eyes of retail and technology executives, Branded! explores retailers who are successfully implementing social media and mobility strategies. Market-leading retailers are engaging technology-savvy customers though social media and…