зарубежная деловая литература
Develop and implement a Pinterest marketing strategy with this step-by-step guide Pinterest is the fastest-growing social media platform, with more than 80 percent of its users women between the ages of 25 and 54. Learn to reach this desirable market…
Develop and implement a Pinterest marketing strategy with this step-by-step guide Pinterest is the fastest-growing social media platform, with more than 80 percent of its users women between the ages of 25 and 54. Learn to reach this desirable market…
Real-world strategies for uncovering potential and capitalizing on opportunity Innovation is worth little unless it generates lasting success, and gaining measurable results from new ideas requires more than creative risk-taking. Successful innovatio…
Real-world strategies for uncovering potential and capitalizing on opportunity Innovation is worth little unless it generates lasting success, and gaining measurable results from new ideas requires more than creative risk-taking. Successful innovatio…
Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you re not around? In an always-o…
Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you re not around? In an always-o…
Learn from the leading resource on the latest inbound marketing techniques As the SEO industry undergoes a shift and Google continues to change its algorithm, successful SEO practitioners need to increase their knowledge of a wide range of inbound ma…
Learn from the leading resource on the latest inbound marketing techniques As the SEO industry undergoes a shift and Google continues to change its algorithm, successful SEO practitioners need to increase their knowledge of a wide range of inbound ma…
The author of Six Secrets of Change describes how and why the principal's role must change to maximize student achievement *** FREE Professional Development Guide Included *** Principals are often called the second most crucial in-school influencers …
The author of Six Secrets of Change describes how and why the principal's role must change to maximize student achievement *** FREE Professional Development Guide Included *** Principals are often called the second most crucial in-school influencers …
A step-by-step guide to successful mobile marketing strategies Go from zero to sixty with this practical book that helps you craft and deploy mobile marketing strategies for everything from brand building to lead generation and sales. As part of the …
A step-by-step guide to successful mobile marketing strategies Go from zero to sixty with this practical book that helps you craft and deploy mobile marketing strategies for everything from brand building to lead generation and sales. As part of the …
A practical guide for leading others with wisdom, integrity, and humanity This book argues that great leadership requires wisdom. Rather than a formulaic managerial approach to leadership, Lead with Wisdom presents the case for leadership based on ou…
A practical guide for leading others with wisdom, integrity, and humanity This book argues that great leadership requires wisdom. Rather than a formulaic managerial approach to leadership, Lead with Wisdom presents the case for leadership based on ou…
An inspiring business book that shows leaders and businesspeople how to turn adversity into innovation, productivity, and profitability When he was just twenty-six years old, Sam Cawthorn's life changed forever. A terrible car accident cost him his a…
An inspiring business book that shows leaders and businesspeople how to turn adversity into innovation, productivity, and profitability When he was just twenty-six years old, Sam Cawthorn's life changed forever. A terrible car accident cost him his a…
Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no longer control where and how consumers receive marketing messages. The consumer is in charge, with …
Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no longer control where and how consumers receive marketing messages. The consumer is in charge, with …
According to a study published in Chief Executive Magazine, the most valued skill in leaders today is strategic thinking. However, more than half of all companies say that strategic thinking is the skill their senior leaders most need to improve. Ele…
According to a study published in Chief Executive Magazine, the most valued skill in leaders today is strategic thinking. However, more than half of all companies say that strategic thinking is the skill their senior leaders most need to improve. Ele…
Master the publishing and entertainment world's tools and techniques for content marketing success Over the last decade the convergence of media and technology has turned the marketing world on its head. In order for brands to succeed in today's soci…
Master the publishing and entertainment world's tools and techniques for content marketing success Over the last decade the convergence of media and technology has turned the marketing world on its head. In order for brands to succeed in today's soci…
Get heard by being clear and concise The only way to survive in business today is to be a lean communicator. Busy executives expect you to respect and manage their time more effectively than ever. You need to do the groundwork to make your message ti…
Get heard by being clear and concise The only way to survive in business today is to be a lean communicator. Busy executives expect you to respect and manage their time more effectively than ever. You need to do the groundwork to make your message ti…
24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great product…
24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great product…
Leverage big data insights to improve customer experiences and insure business success Many of today's businesses find themselves caught in a snarl of internal data, paralyzed by internal silos, and executing antiquated marketing approaches. As a res…
Leverage big data insights to improve customer experiences and insure business success Many of today's businesses find themselves caught in a snarl of internal data, paralyzed by internal silos, and executing antiquated marketing approaches. As a res…
New stories and new processes that outline the fourth stage of awakening of ho'oponopono Author Joe Vitale's previous book, Zero Limits, presented a unique self-help breakthrough focused on helping overworked, overstressed individuals overcome obstac…
New stories and new processes that outline the fourth stage of awakening of ho'oponopono Author Joe Vitale's previous book, Zero Limits, presented a unique self-help breakthrough focused on helping overworked, overstressed individuals overcome obstac…
In this book, Kurt Neddenriep, a Senior Vice President at a major investment firm who also served a tour in Afghanistan, develops a set of leadership and service values to help individuals and families to consistently achieve financial success. A com…
In this book, Kurt Neddenriep, a Senior Vice President at a major investment firm who also served a tour in Afghanistan, develops a set of leadership and service values to help individuals and families to consistently achieve financial success. A com…
Discover proven strategies for building powerful, world-class brands It's tempting to believe that brands like Apple, Nike, and Zappos achieved their iconic statuses because of serendipity, an unattainable magic formula, or even the genius of a singl…
Discover proven strategies for building powerful, world-class brands It's tempting to believe that brands like Apple, Nike, and Zappos achieved their iconic statuses because of serendipity, an unattainable magic formula, or even the genius of a singl…
A young woman tells a focus group that Diet Coke is like her boyfriend. A twenty-something tattoos the logo of Turner Classic Movies onto his skin. These consumers aren’t just using these brands. They are engaging in a rich, complex, ever-changing re…
A young woman tells a focus group that Diet Coke is like her boyfriend. A twenty-something tattoos the logo of Turner Classic Movies onto his skin. These consumers aren’t just using these brands. They are engaging in a rich, complex, ever-changing re…
How to implement effecitve, magnetic leadership by applying asset-based thinking and shifting your mindset from the negative to the positive Lead Positive takes the fundamentals of Asset-Based Thinking (ABT) and turns them into a playbook for success…
How to implement effecitve, magnetic leadership by applying asset-based thinking and shifting your mindset from the negative to the positive Lead Positive takes the fundamentals of Asset-Based Thinking (ABT) and turns them into a playbook for success…
Focus on the right things An education leader’s job can seem overwhelming, but it doesn’t have to be that way. Research shows that by spending time on just a few high-payoff strategies, leaders can bring about the meaningful change their schools and …
Focus on the right things An education leader’s job can seem overwhelming, but it doesn’t have to be that way. Research shows that by spending time on just a few high-payoff strategies, leaders can bring about the meaningful change their schools and …