зарубежная деловая литература
Learn how to use neuromarketing and understand the science behind it Neuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new …
Learn how to use neuromarketing and understand the science behind it Neuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new …
Move at your own pace with this kinesiology course guide A required course for majors pursuing sports medicine, exercise science, nursing, or sports therapy degrees, kinesiology is central to a variety of fields. Kinesiology For Dummies tracks an int…
Move at your own pace with this kinesiology course guide A required course for majors pursuing sports medicine, exercise science, nursing, or sports therapy degrees, kinesiology is central to a variety of fields. Kinesiology For Dummies tracks an int…
REVISED AND UPDAT ED WITH NEW RESEARCH INTO EQ AND PERSONAL AND CAREER SUCCESS What is the formula for success at your job? As a spouse? A parent? A Little League baseball coach or behind the bench of a minor hockey team? What does it take to get ahe…
REVISED AND UPDAT ED WITH NEW RESEARCH INTO EQ AND PERSONAL AND CAREER SUCCESS What is the formula for success at your job? As a spouse? A parent? A Little League baseball coach or behind the bench of a minor hockey team? What does it take to get ahe…
A young Australian entrepreneur and self-made millionaire presents a counterintuitive guide to succeeding in today’s business world To be unprofessional is not to be disrespectful. It is not to be reckless or lazy. It is not to be unpunctual, badly p…
A young Australian entrepreneur and self-made millionaire presents a counterintuitive guide to succeeding in today’s business world To be unprofessional is not to be disrespectful. It is not to be reckless or lazy. It is not to be unpunctual, badly p…
Appealing to humans' basic instincts to increase influence, buy-in and results Survival of the species comes down to three basic instincts, say behavioural research strategists Dan Gregory and Kieran Flanagan—fear, self-interest and simplicity. These…
Appealing to humans' basic instincts to increase influence, buy-in and results Survival of the species comes down to three basic instincts, say behavioural research strategists Dan Gregory and Kieran Flanagan—fear, self-interest and simplicity. These…
Feedback is broken – here's how to fix it to create a highly engaged workplace with high performing leaders and employees Fixing Feedback is not just another management book – it's a smart, refreshing, practical guide to feedback in the workplace. Ev…
Feedback is broken – here's how to fix it to create a highly engaged workplace with high performing leaders and employees Fixing Feedback is not just another management book – it's a smart, refreshing, practical guide to feedback in the workplace. Ev…
The ultimate expose of the Misunderstood Millennials Understanding Y is a fresh and incisive book that offers a better understanding, appreciation and awareness of the Millennial generation. In this groundbreaking work, author Charlie Caruso has amas…
The ultimate expose of the Misunderstood Millennials Understanding Y is a fresh and incisive book that offers a better understanding, appreciation and awareness of the Millennial generation. In this groundbreaking work, author Charlie Caruso has amas…
Learn the authentic leadership skills that drive today's workforce to excel Ignite: Real Leadership, Real Talk, Real Results is an honest guide to achieving lasting business success by becoming a more authentic leader. Leaving behind the boring and m…
Learn the authentic leadership skills that drive today's workforce to excel Ignite: Real Leadership, Real Talk, Real Results is an honest guide to achieving lasting business success by becoming a more authentic leader. Leaving behind the boring and m…
Organise your way to renewed focus and calm Smart Work is the busy professional's guide to getting organised in the digital workplace. Are you drowning in constant emails, phone calls, paperwork, interruptions and meeting actions? This book throws yo…
Organise your way to renewed focus and calm Smart Work is the busy professional's guide to getting organised in the digital workplace. Are you drowning in constant emails, phone calls, paperwork, interruptions and meeting actions? This book throws yo…
Understand where you fit to understand where you'll excel Fit: When Talent and Intelligence Just Won't Cut It answers the fundamental performance questions that people have asked for generations. Why is that some individuals are consistently high per…
Understand where you fit to understand where you'll excel Fit: When Talent and Intelligence Just Won't Cut It answers the fundamental performance questions that people have asked for generations. Why is that some individuals are consistently high per…
Rob, Dom and Mikey were fed up with the corporate treadmill. When they decided to change careers, they looked for a website to help them escape – except there wasn't one. So they started their own. Three years later and they have started a movement c…
Rob, Dom and Mikey were fed up with the corporate treadmill. When they decided to change careers, they looked for a website to help them escape – except there wasn't one. So they started their own. Three years later and they have started a movement c…
Win the respect you deserve You probably already have the skills to be more fulfilled and successful. But sometimes it’s about showcasing these skills so that colleagues, customers, friends and the rest of the world can recognize what you do. Drawing…
Win the respect you deserve You probably already have the skills to be more fulfilled and successful. But sometimes it’s about showcasing these skills so that colleagues, customers, friends and the rest of the world can recognize what you do. Drawing…
Learn the other secrets to success from the founder of Boost Juice In The Accidental Entrepreneur, author Janine Allis shares the secrets and skills that took her from housewife to entrepreneur to head of a multi-national corporation. As the founder …
Learn the other secrets to success from the founder of Boost Juice In The Accidental Entrepreneur, author Janine Allis shares the secrets and skills that took her from housewife to entrepreneur to head of a multi-national corporation. As the founder …
Discover the secrets of influence, impact and transformational leadership Power Play is the powerful and practical 21st century guide to mega-impact and influence, providing business leaders with explosive influence strategies to move people into act…
Discover the secrets of influence, impact and transformational leadership Power Play is the powerful and practical 21st century guide to mega-impact and influence, providing business leaders with explosive influence strategies to move people into act…
Traditional hierarchical structures are falling – is your organisation ready? Emergent provides a handbook for navigating – and thriving in – the new cultural paradigm. More than a simple DIY for change, this book empowers organisations to diagnose c…
Traditional hierarchical structures are falling – is your organisation ready? Emergent provides a handbook for navigating – and thriving in – the new cultural paradigm. More than a simple DIY for change, this book empowers organisations to diagnose c…
Are you worried about how you?re going to fund your retirement? Will you be able to afford the lifestyle you deserve? Many Australians are nearing or in retirement and many are not financially prepared. Funding Your Retirement: A Survival Guide will …
Are you worried about how you?re going to fund your retirement? Will you be able to afford the lifestyle you deserve? Many Australians are nearing or in retirement and many are not financially prepared. Funding Your Retirement: A Survival Guide will …
Stop working for the man – break free and make sure you’re getting paid what you’re worth Stop slogging away 9 – 5 for a set salary (plus the overtime you inevitably do and don’t get any credit for). Abandon the day job and go it alone. Start doing w…
Stop working for the man – break free and make sure you’re getting paid what you’re worth Stop slogging away 9 – 5 for a set salary (plus the overtime you inevitably do and don’t get any credit for). Abandon the day job and go it alone. Start doing w…
AARP Digital Editions offer you practical tips, proven solutions, and expert guidance. A complete guide to planning an estate under today's tax rules When it comes to an estate (no matter how big or small it may be) nothing should be left to chance. …
AARP Digital Editions offer you practical tips, proven solutions, and expert guidance. A complete guide to planning an estate under today's tax rules When it comes to an estate (no matter how big or small it may be) nothing should be left to chance. …
Selected as one of Motley Fool’s «5 Great Books You Should Read» In The AIG Story, the company's long-term CEO Hank Greenberg (1967 to 2005) and GW professor and corporate governance expert Lawrence Cunningham chronicle the origins of the company and…
Selected as one of Motley Fool’s «5 Great Books You Should Read» In The AIG Story, the company's long-term CEO Hank Greenberg (1967 to 2005) and GW professor and corporate governance expert Lawrence Cunningham chronicle the origins of the company and…
Score your highest in econometrics? Easy. Econometrics can prove challenging for many students unfamiliar with the terms and concepts discussed in a typical econometrics course. Econometrics For Dummies eliminates that confusion with easy-to-understa…
Score your highest in econometrics? Easy. Econometrics can prove challenging for many students unfamiliar with the terms and concepts discussed in a typical econometrics course. Econometrics For Dummies eliminates that confusion with easy-to-understa…