зарубежная деловая литература

A new, more comprehensive approach to long-term family wealth management More Than Money provides a high-level, integrated approach to preserving both financial resources and family harmony. Research has shown a failure rate of 70 percent in long-ter…

Вышел из печати англоязычный номер журнала «Металлоснабжение и сбыт». Англоязычная версия журнала презентует российскую черную и цветную металлургию, представляет обзор новых металлургических мощностей, появившихся в России за два последних года, дае…

The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based o…

This book is an ideal resource on the subject of systems practice for busy managers whose time is scarce. It provides a rapid introduction to straightforward, yet powerful ideas that enable users to address real world problems. Systems theory and pra…

Uncover hidden fraud and red flags using efficient data analytics Fraud Data Analytics Methodology addresses the need for clear, reliable fraud detection with a solid framework for a robust data analytic plan. By combining fraud risk assessment and f…

A risk measurement and management framework that takes model risk seriously Most financial risk models assume the future will look like the past, but effective risk management depends on identifying fundamental changes in the marketplace as they occu…

The economic climate is ripe for another golden age of shareholder activism Deep Value: Why Activist Investors and Other Contrarians Battle for Control of Losing Corporations is a must-read exploration of deep value investment strategy, describing th…

While most businesses know the importance of online reviews on sites such as Yelp.com, they have no clue how to grab the reins and help shape the conversation around their service or product. This guide will help users begin crafting and managing a w…

Taxes are your least favorite thing to think about, but they're probably your largest expense every year. So why not reduce the burden and keep the extra money? With this concise guide, you'll quickly discover 75 ways to pay less in taxes – all compl…

Threats to brand relevance are always lurking around the corner. Your brand is virtually never immune from the risk of fading instead of being energized or being damaged instead of strengthened.—David Aaker From branding guru David Aaker comes Three …

This short form original eBook is an extension of Sheri's speaking engagements. It opens with an introduction to Sheri's key principles/rules of membership which will be expanded upon in much greater detail with examples in the full-length book publi…

Many people hesitate to ask for money because they are searching for the perfect words to use. From Laura Fredricks (the author of bestselling book The ASK) comes Winning Words for Raising Money, a new resource for anyone who is tasked with the nerve…

Learn what to expect—and what's expected—as an expert witness Serving as a financial expert witness or consultant in lawsuits is a stressful, challenging, and tough business. In Financial Expert Witness Communication: A Practical Guide to Reporting a…

Don't squander your most valuable resource! Collectively, your workers are your company's most important and most valuable asset. To make the most of this asset, nothing beats quantitative performance and investment measurement. Learning and Developm…

How to apply for-profit marketing strategies to non-profit organizations Branding for the Public Sector presents powerful and effective branding strategies for the public sector illustrated through case studies and examples. The book covers branding …

In the special edition of the “Metal Supply & Sales” magazine you will find the analysis of current situation in Russian ferrous and non-ferrous metallurgy in the context of global production; in depth flat and long-rolled products, pipe, copper and …

According to the statistics, each magazine is being read by 15 person, so 8 thousand copies are being read by 120,000 people. Over 100 thousand industry representatives from all around the world will be able to examine the maps of Russian metallurgic…

A non-technical guide to leveraging retail analytics for personal and competitive advantage Style & Statistics is a real-world guide to analytics in retail. Written specifically for the non-IT crowd, this book explains analytics in an approachable, u…

The essential executive M&A primer, with practical tools and expert insight Mergers and Acquisitions Basics provides complete guidance on the M&A process, with in-depth analysis, expert insight, and practical tools for success. This new second editio…

From the world's foremost authorities on the subject, the number-one guide to Islamic finance revised and updated for a post-crisis world Because it is entirely equity-based, rather than credit-based, Islamic finance is immune to the speculative bubb…