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How to use brands to gain and sustain competitive advantage Companies today face a dilemma in marketing. The tried-and-true formulas to create sales and market share behind brands are becoming irrelevant and losing traction with consumers. In this bo…
How to use brands to gain and sustain competitive advantage Companies today face a dilemma in marketing. The tried-and-true formulas to create sales and market share behind brands are becoming irrelevant and losing traction with consumers. In this bo…
Napoleon Hill's Golden Rules: The Lost Writings consists of a series of magazine articles Napoleon Hill wrote between 1919 and 1923 for Success Magazine, of which he eventually become an editor. Hill's obsession with achieving material success had le…
Napoleon Hill's Golden Rules: The Lost Writings consists of a series of magazine articles Napoleon Hill wrote between 1919 and 1923 for Success Magazine, of which he eventually become an editor. Hill's obsession with achieving material success had le…
With more than $3.7 billion in assets and annual revenue of $800 million, the Nature Conservancy has generated staggering growth that would be the envy of any business. Incorporated in 1951 by a small circle of concerned ecologists, the Conservancy h…
With more than $3.7 billion in assets and annual revenue of $800 million, the Nature Conservancy has generated staggering growth that would be the envy of any business. Incorporated in 1951 by a small circle of concerned ecologists, the Conservancy h…
It's becoming more common for organisations to use assessment centres as part of their recruitment drive. So if you've recently been invited to one, and you're not sure what to expect or how to excel, then this is the book for you. You'll be guided t…
It's becoming more common for organisations to use assessment centres as part of their recruitment drive. So if you've recently been invited to one, and you're not sure what to expect or how to excel, then this is the book for you. You'll be guided t…
"Commodities Rising, part memoir and part investment guide, provides a unique and practical perspective that is based on a rare combination of professional experiences." -Donald F. Larson, Senior Economist, World Bank «Jeffrey Christian brings twenty…
"Commodities Rising, part memoir and part investment guide, provides a unique and practical perspective that is based on a rare combination of professional experiences." -Donald F. Larson, Senior Economist, World Bank «Jeffrey Christian brings twenty…
In yet another page-turner, New York Times best-selling author and acclaimed management expert Patrick Lencioni addresses the costly and maddening issue of silos, the barriers that create organizational politics. Silos devastate organizations, kill p…
In yet another page-turner, New York Times best-selling author and acclaimed management expert Patrick Lencioni addresses the costly and maddening issue of silos, the barriers that create organizational politics. Silos devastate organizations, kill p…
Is there any other business process that consumes as much time and as many resources, damages as many relationships, generates as much ridicule and delivers as little value as the performance review? Following the takeover of one of the world's most-…
Is there any other business process that consumes as much time and as many resources, damages as many relationships, generates as much ridicule and delivers as little value as the performance review? Following the takeover of one of the world's most-…
A fascinating look at ESPN and its success as a brand ESPN The Company reveals the inside scoop on the biggest business story in sports, detailing the creative and innovative spirit and practices that drove the programming, products, and services of …
A fascinating look at ESPN and its success as a brand ESPN The Company reveals the inside scoop on the biggest business story in sports, detailing the creative and innovative spirit and practices that drove the programming, products, and services of …
The first complete look at one of America's legendary business leaders This groundbreaking biography by Kevin Maney, acclaimed technology columnist for USA Today, offers fresh insight and new information on one of the twentieth century's greatest bus…
The first complete look at one of America's legendary business leaders This groundbreaking biography by Kevin Maney, acclaimed technology columnist for USA Today, offers fresh insight and new information on one of the twentieth century's greatest bus…
CEOs and managers live and die by delivering superior performance to shareholders. This is why expectations-based management has been developed. Outperform with Expectations-Based Management (EBM) introduces a revolutionary new performance metric tha…
CEOs and managers live and die by delivering superior performance to shareholders. This is why expectations-based management has been developed. Outperform with Expectations-Based Management (EBM) introduces a revolutionary new performance metric tha…
Praise for Uniting the Virtual Workforce «Uniting the Virtual Workforce offers much-needed guidance on how to navigate the largely unmapped territory of virtual work environments in the global economy. The authors do an outstanding job of presenting …
Praise for Uniting the Virtual Workforce «Uniting the Virtual Workforce offers much-needed guidance on how to navigate the largely unmapped territory of virtual work environments in the global economy. The authors do an outstanding job of presenting …
"Finally, a resource....guide…roadmap....to help team members and team leaders alike understand what it takes to function as a high performing team, how doing so can personally enrich your life, and why it's critical for organizations to function onl…
"Finally, a resource....guide…roadmap....to help team members and team leaders alike understand what it takes to function as a high performing team, how doing so can personally enrich your life, and why it's critical for organizations to function onl…
The motivations and values of the newest generation entering the workforce are different from those of previous generations. You may be baffled about how to motivate or connect with this new generation. Learn how to modify the evaluation process base…
The motivations and values of the newest generation entering the workforce are different from those of previous generations. You may be baffled about how to motivate or connect with this new generation. Learn how to modify the evaluation process base…
There was a time when people were committed to working hard and being productive in the work force. Today, however, some workers have an entitlement mentality and the labor pool includes some people who donâ??t want a job – just a paycheck. In respon…
There was a time when people were committed to working hard and being productive in the work force. Today, however, some workers have an entitlement mentality and the labor pool includes some people who donâ??t want a job – just a paycheck. In respon…
Today's job market is tough; it's dog-eat-dog, ruthless and competitive. Preparation is essential if you want to get the edge. As psychometric testing becomes standard for blue-chip companies to one-man bands this For Dummies guide could mean the dif…
Today's job market is tough; it's dog-eat-dog, ruthless and competitive. Preparation is essential if you want to get the edge. As psychometric testing becomes standard for blue-chip companies to one-man bands this For Dummies guide could mean the dif…
Executive Power arms readers with effective, fast-acting techniques that show them, step-by-step, how to get what they need before they and their companies pay a heavy toll for lack of it. This book contains specific, carefully formulated psychologic…
Executive Power arms readers with effective, fast-acting techniques that show them, step-by-step, how to get what they need before they and their companies pay a heavy toll for lack of it. This book contains specific, carefully formulated psychologic…
"I had the privilege of working closely with Marvin and McKinsey for many years. This book makes Marvin come to life and perpetuates him as a role model." -Peter F. Drucker «A wonderful book about a wonderful man. In many ways, Marvin's McKinsey fram…
"I had the privilege of working closely with Marvin and McKinsey for many years. This book makes Marvin come to life and perpetuates him as a role model." -Peter F. Drucker «A wonderful book about a wonderful man. In many ways, Marvin's McKinsey fram…
Now updated – your guide to getting the best insurance policy Are you intimidated by insurance? Have no fear – this easy-to-understand guide explains everything you need to know, from getting the most coverage at the best price to dealing with adjust…
Now updated – your guide to getting the best insurance policy Are you intimidated by insurance? Have no fear – this easy-to-understand guide explains everything you need to know, from getting the most coverage at the best price to dealing with adjust…
Praise for BLUEPRINT TO A BILLION «A wonderful, well thought out analysis of entrepreneurship and leadership of a growth company.» —Howard Lester, Chairman, Williams-Sonoma, Inc. «If you dream about growing your business to a billion, this is a fasci…
Praise for BLUEPRINT TO A BILLION «A wonderful, well thought out analysis of entrepreneurship and leadership of a growth company.» —Howard Lester, Chairman, Williams-Sonoma, Inc. «If you dream about growing your business to a billion, this is a fasci…
Praise for EconAmerica «If you live in the real world, this book is a must-read. It is packed withusable insights into the future, the global economy, and what you and yourcompany need to know to be competitive now and in the future. Jeff Thredgold m…
Praise for EconAmerica «If you live in the real world, this book is a must-read. It is packed withusable insights into the future, the global economy, and what you and yourcompany need to know to be competitive now and in the future. Jeff Thredgold m…