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In the twenty-first century, promotion is everywhere and everything has become promotable: everyday goods and organizations, people and ideas, cultures and futures. This engaging book looks at the rise of advertising, public relations, branding, mark…
In the twenty-first century, promotion is everywhere and everything has become promotable: everyday goods and organizations, people and ideas, cultures and futures. This engaging book looks at the rise of advertising, public relations, branding, mark…
Colleges and universities constitute a special type of organization; and their complex mission, dynamics, personnel structures, and values require a distinct set of understandings and skills to lead and manage them well. —From the Preface In Reframin…
Colleges and universities constitute a special type of organization; and their complex mission, dynamics, personnel structures, and values require a distinct set of understandings and skills to lead and manage them well. —From the Preface In Reframin…
Walter Benjamin (1892-1940), one of the most original and perceptive thinkers of the twentieth century, offered a unique insight into the profound impact of the media on modern society. Jaeho Kang’s book offers a lucid introduction to Benjamin’s theo…
Walter Benjamin (1892-1940), one of the most original and perceptive thinkers of the twentieth century, offered a unique insight into the profound impact of the media on modern society. Jaeho Kang’s book offers a lucid introduction to Benjamin’s theo…
In the midst of a challenging economic recovery, the nation’s policy makers and education leaders are seeking new and potentially more effective strategies to align personal and public educational investments with job creation, increased levels of em…
In the midst of a challenging economic recovery, the nation’s policy makers and education leaders are seeking new and potentially more effective strategies to align personal and public educational investments with job creation, increased levels of em…
The most significant philosopher of Being, Martin Heidegger has nevertheless largely been ignored within communications studies. This book sets the record straight by demonstrating the profound implications of his unique philosophical project for our…
The most significant philosopher of Being, Martin Heidegger has nevertheless largely been ignored within communications studies. This book sets the record straight by demonstrating the profound implications of his unique philosophical project for our…
The Good Life of Teaching extends the recent revival of virtue ethics to professional ethics and the philosophy of teaching. It connects long-standing philosophical questions about work and human growth to questions about teacher motivation, identity…
The Good Life of Teaching extends the recent revival of virtue ethics to professional ethics and the philosophy of teaching. It connects long-standing philosophical questions about work and human growth to questions about teacher motivation, identity…
Variationist Sociolinguistics: Change, Observation, Interpretation presents a comprehensive, intermediate level examination of Language Variation and Change, the branch of sociolinguistics concerned with linguistic variation in spoken and written lan…
Variationist Sociolinguistics: Change, Observation, Interpretation presents a comprehensive, intermediate level examination of Language Variation and Change, the branch of sociolinguistics concerned with linguistic variation in spoken and written lan…
One of the most prolific and respected scholars today, Manuel Castells has given us a new language for understanding the impact of information and communication technologies on social life. Politicians can no longer run for office without a digital m…
One of the most prolific and respected scholars today, Manuel Castells has given us a new language for understanding the impact of information and communication technologies on social life. Politicians can no longer run for office without a digital m…
Do you have the passion and the creativity for fashion? Why not earn a living from it? The Freelance Fashion Designer's Handbook is your essential guide on how to go it alone, covering what to expect, making sure you get paid, planning your time, kee…
Do you have the passion and the creativity for fashion? Why not earn a living from it? The Freelance Fashion Designer's Handbook is your essential guide on how to go it alone, covering what to expect, making sure you get paid, planning your time, kee…
praise for previous books by stephen d. brookfield «Award-winning author Stephen Brookfield offers insight, inspiration, and down-to-earth advice to all teachers in settings as diverse as college, adult education, and secondary schools—on how to thri…
praise for previous books by stephen d. brookfield «Award-winning author Stephen Brookfield offers insight, inspiration, and down-to-earth advice to all teachers in settings as diverse as college, adult education, and secondary schools—on how to thri…
The Author's Hand and the Printer's Mind. Transformations of the Written Word in Early Modern Europe
In Early Modern Europe the first readers of a book were not those who bought it. They were the scribes who copied the author’s or translator’s manuscript, the censors who licensed it, the publisher who decided to put this title in his catalogue, the …
In Early Modern Europe the first readers of a book were not those who bought it. They were the scribes who copied the author’s or translator’s manuscript, the censors who licensed it, the publisher who decided to put this title in his catalogue, the …
Historicising Gender and Sexuality features a diverse collection of essays that shed new light on the historical intersections between gender and sexuality across time and space. Demonstrates both the particularities of specific formulations of gende…
Historicising Gender and Sexuality features a diverse collection of essays that shed new light on the historical intersections between gender and sexuality across time and space. Demonstrates both the particularities of specific formulations of gende…
Suicide Risk Management: A Manual for Health Professionals is a short, clearly written book that provides practical guidance on how to manage the suicidal or potentially suicidal patient. Written by two expert teachers, the book has been used in cour…
Suicide Risk Management: A Manual for Health Professionals is a short, clearly written book that provides practical guidance on how to manage the suicidal or potentially suicidal patient. Written by two expert teachers, the book has been used in cour…
Prioritizing Academic Programs and Services Revised and Updated Increasing economic concerns make the new edition of this best-selling classic an invaluable resource for those who want and need to implement a proven step-by-step approach to reallocat…
Prioritizing Academic Programs and Services Revised and Updated Increasing economic concerns make the new edition of this best-selling classic an invaluable resource for those who want and need to implement a proven step-by-step approach to reallocat…
The second edition of Effective Grading—the book that has become a classic in the field—provides a proven hands-on guide for evaluating student work and offers an in-depth examination of the link between teaching and grading. Authors Barbara E. Walvo…
The second edition of Effective Grading—the book that has become a classic in the field—provides a proven hands-on guide for evaluating student work and offers an in-depth examination of the link between teaching and grading. Authors Barbara E. Walvo…
Institutional diversity serves as one of the fundamental hallmarks of American higher education. After a long history of support for many institutional types, the past 40 years have seen a decline in institutional variety. Through a discussion of his…
Institutional diversity serves as one of the fundamental hallmarks of American higher education. After a long history of support for many institutional types, the past 40 years have seen a decline in institutional variety. Through a discussion of his…
From the magazines and newspapers of the mid-1800s to movies and apps of the twenty-first century, popular culture and media in the United States provide prolific representations of higher education. This report positions artifacts of popular culture…
From the magazines and newspapers of the mid-1800s to movies and apps of the twenty-first century, popular culture and media in the United States provide prolific representations of higher education. This report positions artifacts of popular culture…
What makes online learning engaging to students? Engagement depends upon designing learning that is active and collaborative, authentic and experiential, constructive and transformative. While students and instructors can inadvertently act in several…
What makes online learning engaging to students? Engagement depends upon designing learning that is active and collaborative, authentic and experiential, constructive and transformative. While students and instructors can inadvertently act in several…
A concise, visually based introduction to graphic design methodologies Graphic design has emerged as a discipline complete with a body of scholarly literature devoted to its underlying theory. Introduction to Graphic Design Methodologies and Processe…
A concise, visually based introduction to graphic design methodologies Graphic design has emerged as a discipline complete with a body of scholarly literature devoted to its underlying theory. Introduction to Graphic Design Methodologies and Processe…
John Zinkin's new book on Challenges in Implementing Corporate Governance is a welcome addition for board members and senior management on how to improve corporate governance in the post-crisis period. John correctly identifies that most boards on un…
John Zinkin's new book on Challenges in Implementing Corporate Governance is a welcome addition for board members and senior management on how to improve corporate governance in the post-crisis period. John correctly identifies that most boards on un…