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учебная и научная литература

Patents, Registered Designs, Trade Marks and Copyright For Dummies
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Do you have a great idea for the next big thing, an eye-catching new corporate logo, or an exciting new business concept? Understand how to safeguard your ideas and creations with this expert guide to the fundamentals of intellectual property. Walkin…
Do you have a great idea for the next big thing, an eye-catching new corporate logo, or an exciting new business concept? Understand how to safeguard your ideas and creations with this expert guide to the fundamentals of intellectual property. Walkin…
The Business Model Innovation Factory. How to Stay Relevant When The World is Changing
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Business model innovation is the new strategic imperative for all leaders Blockbuster's executives saw Netflix coming. Yet they stuck with their bricks and mortar business model, losing billions in shareholder value. They were «netflixed.» Business m…
Business model innovation is the new strategic imperative for all leaders Blockbuster's executives saw Netflix coming. Yet they stuck with their bricks and mortar business model, losing billions in shareholder value. They were «netflixed.» Business m…
When Can You Trust the Experts?. How to Tell Good Science from Bad in Education
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Clear, easy principles to spot what's nonsense and what's reliable Each year, teachers, administrators, and parents face a barrage of new education software, games, workbooks, and professional development programs purporting to be «based on the lates…
Clear, easy principles to spot what's nonsense and what's reliable Each year, teachers, administrators, and parents face a barrage of new education software, games, workbooks, and professional development programs purporting to be «based on the lates…
Investing in Rent-to-Own Property. A Complete Guide for Canadian Real Estate Investors
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Investing in Rent-to-Own Property is the distillation of years of investment experience in real estate. It is a both strategy and a system, which provides stable, proven returns for the investor. On the flip side of the coin, the homebuyer is provide…
Investing in Rent-to-Own Property is the distillation of years of investment experience in real estate. It is a both strategy and a system, which provides stable, proven returns for the investor. On the flip side of the coin, the homebuyer is provide…
News Flash. Journalism, Infotainment and the Bottom-Line Business of Broadcast News
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While talking heads debate the media's alleged conservative or liberal bias, award-winning journalist Bonnie Anderson knows that the problem with television news isn't about the Left versus the Right–it's all about the money. From illegal hiring prac…
While talking heads debate the media's alleged conservative or liberal bias, award-winning journalist Bonnie Anderson knows that the problem with television news isn't about the Left versus the Right–it's all about the money. From illegal hiring prac…
Dr. Math Presents More Geometry. Learning Geometry is Easy! Just Ask Dr. Math
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You, too, can understand geometry – just ask Dr. Math! Are things starting to get tougher in geometry class? Don't panic. Dr. Math–the popular online math resource–is here to help you figure out even the trickiest of your geometry problems. Students …
You, too, can understand geometry – just ask Dr. Math! Are things starting to get tougher in geometry class? Don't panic. Dr. Math–the popular online math resource–is here to help you figure out even the trickiest of your geometry problems. Students …
Teach Yourself VISUALLY Beadwork. Learning Off-Loom Beading Techniques One Stitch at a Time
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A step-by-step visual guide to off-loom bead weaving This photo-intensive guide is a comprehensive resource for creating off-loom beadwork, from simple stitches that any beginner can do to more advanced techniques that you can work up to as you build…
A step-by-step visual guide to off-loom bead weaving This photo-intensive guide is a comprehensive resource for creating off-loom beadwork, from simple stitches that any beginner can do to more advanced techniques that you can work up to as you build…
The Rise of the Project Workforce. Managing People and Projects in a Flat World
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The Rise of the Project Workforce «Melik brings a difficult subject into focus by adding a detailed and feasible approach to managing complex projects in the digital age. Not only is The Rise of the Project Workforce a strong entry-level primer, but …
The Rise of the Project Workforce «Melik brings a difficult subject into focus by adding a detailed and feasible approach to managing complex projects in the digital age. Not only is The Rise of the Project Workforce a strong entry-level primer, but …
Innovate or Perish. Managing the Enduring Technology Company in the Global Market
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Essential reading for IP managers and corporate executives, Innovate or Perish is a new road map equipping readers with the principles and tools needed for their companies to compete in the emerging creativity economy. Edited by Edward Kahn, this sem…
Essential reading for IP managers and corporate executives, Innovate or Perish is a new road map equipping readers with the principles and tools needed for their companies to compete in the emerging creativity economy. Edited by Edward Kahn, this sem…
Your Coach (in a Book). Mastering the Trickiest Leadership, Business, and Career Challenges You Will Ever Face
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Coaching has proven to be one of the most power and effective ways for leaders to develop and improve their performance. Yet working one-on-one with a coach is not always possible. If you want the experience of masterful coaching, Your Coach (In a Bo…
Coaching has proven to be one of the most power and effective ways for leaders to develop and improve their performance. Yet working one-on-one with a coach is not always possible. If you want the experience of masterful coaching, Your Coach (In a Bo…
Young Guns on the Sharemarket. Meet Australia's New Generation of Money Makers
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Eli Greenblat is a financial journalist who has followed the careers of Australia's young, talented moneymakers. This book is a fascinating insight into the investing strategies of a selection of money managers – all extremely successful, all under 4…
Eli Greenblat is a financial journalist who has followed the careers of Australia's young, talented moneymakers. This book is a fascinating insight into the investing strategies of a selection of money managers – all extremely successful, all under 4…
The Trader's Great Gold Rush. Must-Have Methods for Trading and Investing in the Gold Market
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THE TRADER'S GREAT GOLD RUSH «James DiGeorgia is the best expert I know when it comes to investing in gold bullion. ¿This is not your father's gold market anymore, so getting the right information from the right people is key to helping you succeed a…
THE TRADER'S GREAT GOLD RUSH «James DiGeorgia is the best expert I know when it comes to investing in gold bullion. ¿This is not your father's gold market anymore, so getting the right information from the right people is key to helping you succeed a…
The Little Book of Valuation. How to Value a Company, Pick a Stock and Profit
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An accessible, and intuitive, guide to stock valuation Valuation is at the heart of any investment decision, whether that decision is to buy, sell, or hold. In The Little Book of Valuation, expert Aswath Damodaran explains the techniques in language …
An accessible, and intuitive, guide to stock valuation Valuation is at the heart of any investment decision, whether that decision is to buy, sell, or hold. In The Little Book of Valuation, expert Aswath Damodaran explains the techniques in language …
Because Digital Writing Matters. Improving Student Writing in Online and Multimedia Environments
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How to apply digital writing skills effectively in the classroom, from the prestigious National Writing Project As many teachers know, students may be adept at text messaging and communicating online but do not know how to craft a basic essay. In the…
How to apply digital writing skills effectively in the classroom, from the prestigious National Writing Project As many teachers know, students may be adept at text messaging and communicating online but do not know how to craft a basic essay. In the…
Wealth Management in the New Economy. Investor Strategies for Growing, Protecting and Transferring Wealth
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A practical guide to managing wealth in modern times Wealth Management in the New Economy addresses a wide array of wealth management topics and established financial theories. Author Norbert Mindel has successfully advised his clients for more than …
A practical guide to managing wealth in modern times Wealth Management in the New Economy addresses a wide array of wealth management topics and established financial theories. Author Norbert Mindel has successfully advised his clients for more than …
Escape from Smoking. Look Younger, Feel Younger, Make Money and Love Your Life!
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A leading motivational speaker on how to finally break the smoking habit-in only three hours Of the 46 million adult Americans who now smoke, the vast majority would like to quit. In about as much time as it takes to read his new book, author Tim Wil…
A leading motivational speaker on how to finally break the smoking habit-in only three hours Of the 46 million adult Americans who now smoke, the vast majority would like to quit. In about as much time as it takes to read his new book, author Tim Wil…
The Commercial Real Estate Revolution. Nine Transforming Keys to Lowering Costs, Cutting Waste, and Driving Change in a Broken Industry
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As it currently operates, the commercial real estate construction industry is a disaster full of built-in waste. Seventy-percent of all projects end over budget and late. The buildingSMART Alliance estimates that up to fifty-percent of the process is…
As it currently operates, the commercial real estate construction industry is a disaster full of built-in waste. Seventy-percent of all projects end over budget and late. The buildingSMART Alliance estimates that up to fifty-percent of the process is…
The Science Teacher's Activity-A-Day, Grades 5-10. Over 180 Reproducible Pages of Quick, Fun Projects that Illustrate Basic Concepts
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A hands-on and fun-filled resource for teaching science to middle and high school students New in the 5-Minute Fundamentals Series, The Science Teacher's Activity-A-Day, Grades 6-12, includes 180 easy, five-minute hook or sponge activities to capture…
A hands-on and fun-filled resource for teaching science to middle and high school students New in the 5-Minute Fundamentals Series, The Science Teacher's Activity-A-Day, Grades 6-12, includes 180 easy, five-minute hook or sponge activities to capture…
Islamic Finance in a Nutshell. A Guide for Non-Specialists
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The recent turbulence in the global financial markets has drawn attention to an alternative system of financial intermediation: Islamic banking and finance, which has so far remained on the sidelines of the unrest. Islamic Finance in a Nutshell is a …
The recent turbulence in the global financial markets has drawn attention to an alternative system of financial intermediation: Islamic banking and finance, which has so far remained on the sidelines of the unrest. Islamic Finance in a Nutshell is a …
Crowdfunding. A Guide to Raising Capital on the Internet
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A groundbreaking book on the growing trend of crowdfunding Crowdfunding has gained considerable traction over the last few years. By combining the Internet/social media with equity-based financing, it is poised to usher in a new asset class that will…
A groundbreaking book on the growing trend of crowdfunding Crowdfunding has gained considerable traction over the last few years. By combining the Internet/social media with equity-based financing, it is poised to usher in a new asset class that will…

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