зарубежная образовательная литература

Your one-stop Photoshop reference, filled with the latest tips and techniques There’s a reason why Photoshop is the industry standard for image-editing software. But it’s also that big, Photoshop has so many facets and features that a handy one-stop …

The increase in project outsourcing has forced traditional programmers to take on the role of project managers and quickly learn how to manage software projects The author discusses all of the essentials in widely accepted project management methodol…

Media Literacies: A Critical Introduction traces the history of media literacy and grapples with the fresh challenges posed by the convergent media of the 21st century. The book provides a much-needed guide to what it means to be literate in today’s …

Introduction to Pragmatics guides students through traditional and new approaches in the field, focusing particularly on phenomena at the elusive semantics/pragmatics boundary to explore the role of context in linguistic communication. Offers student…

Educational Neuroscience provides an overview of the wide range of recent initiatives in educational neuroscience, examining a variety of methodological concerns, issues, and directions. Encourages interdisciplinary perspectives in educational neuros…

Fashion is all about image. Consequently, fashion marketing communications – encompassing image management and public relations, branding, visual merchandising, publicity campaigns, handling the media, celebrity endorsement and sponsorship, crisis ma…

Unfairly reviled, and much misunderstood, private equity differs from all other asset classes in various important respects, not least the way in which its fund mechanisms operate, and the way in which its returns are recorded and analysed. Sadly, hi…

This training package – complete with full-color book and instructional video – is the easiest way to learn HTML5! HTML5 boasts extensive new features that allow you to create dynamic web pages and present users with amazing multimedia experiences, a…

Everything you need to know as a nonprofit board member to raise more money and help your organization succeed in meeting its goals Engaging and informative, this practical guide to fundraising contains valuable insights that nonprofit boards need to…

Ready-to-use lessons for teaching basic life skills to adolescents with special needs This book offers teachers and parents a unique collection of more than 200 worksheets to help adolescents with special needs build the life skills they need to achi…

The perfect companion for taking the Microsoft Office suite to the Mac! So you finally got a Mac, but you’re not looking forward to figuring out how Office works in a different environment? No worries! All you need is Microsoft Office 2008 For Mac Al…

The inside story on finding the capital your business needs to grow When it comes to finding capital–and the right investors for your business–entrepreneurs need all the help they can get. Brian Hill and Dee Power spent three years surveying 250 vent…

Secure a Prosperous Future by Applying the Tried-and-True Techniques of Value Investing to Income Properties Value Investing in Real Estate outlines a safe and rewarding way to plan for your retirement and increase your income without the risks so co…

Find The Home Mortgage That's Right For You Finding the right mortgage can be complex, confusing, and frustrating. But that doesn't mean you have to settle for anything other than the terms you want. This indispensable and newly updated second editio…

Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in licensing intellec…

"A fresh, insightful look at how real estate professionals actually value properties and analyze markets. The focus on different product types as well as market segments are especially useful." –Barry Hersh, AICP, Associate Professor of Real Estate a…

Fully revised to reflect today’s media environment, this new edition of Critical Media Studies offers students a comprehensive introduction to the field and demonstrates how to think critically about the power and influence of media in our daily live…

A comprehensive survey of the latest neuroscientific research into the effects of music on the brain Covers a variety of topics fundamental for music perception, including musical syntax, musical semantics, music and action, music and emotion Include…