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зарубежная деловая литература

Investing for a Lifetime. Managing Wealth for the "New Normal"
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Investing for a Lifetime is designed to make saving and investing understandable to the investor. Wharton Professor Richard C. Marston, 2014 recipient of the Investment Management Consultants Association’s prestigious Matthew R. McArthur Award, guide…
Investing for a Lifetime is designed to make saving and investing understandable to the investor. Wharton Professor Richard C. Marston, 2014 recipient of the Investment Management Consultants Association’s prestigious Matthew R. McArthur Award, guide…
Gordon Ramsay’s Playing with Fire
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Not a sausage. That is what Gordon Ramsay had when he started out as a chef, working 16-hour days, 6 days a week. When he was struggling to get his first restaurant in the black, he didn't think he'd be famous for a TV show about how to run profitabl…
Not a sausage. That is what Gordon Ramsay had when he started out as a chef, working 16-hour days, 6 days a week. When he was struggling to get his first restaurant in the black, he didn't think he'd be famous for a TV show about how to run profitabl…
Designing Successful Target-Date Strategies for Defined Contribution Plans. Putting Participants on the Optimal Glide Path
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The ultimate guidebook for navigating the new world of pensions and retirement plans In the wake of the explosive growth of defined contribution (DC) plans invested with target date strategies, and the understanding of how important these strategies …
The ultimate guidebook for navigating the new world of pensions and retirement plans In the wake of the explosive growth of defined contribution (DC) plans invested with target date strategies, and the understanding of how important these strategies …
Chart Patterns. After the Buy
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Take chart patterns beyond buy triggers to increase profits and make better trades Chart Patterns: After the Buy goes beyond simple chart pattern identification to show what comes next. Author and stock trader Thomas Bulkowski is one of the industry'…
Take chart patterns beyond buy triggers to increase profits and make better trades Chart Patterns: After the Buy goes beyond simple chart pattern identification to show what comes next. Author and stock trader Thomas Bulkowski is one of the industry'…
How Markets Really Work. Quantitative Guide to Stock Market Behavior
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For years, traders and investors have been using unproven assumptions about popular patterns such as breakouts, momentum, new highs, new lows, market breadth, put/call ratios and more without knowing if there is a statistical edge. Common wisdom hold…
For years, traders and investors have been using unproven assumptions about popular patterns such as breakouts, momentum, new highs, new lows, market breadth, put/call ratios and more without knowing if there is a statistical edge. Common wisdom hold…
The Crowd Funding Services Handbook. Raising the Money You Need to Fund Your Business, Project, or Invention
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Crowdsource funding is the new way to finance start-ups in a networked world Entrepreneurs, small business owners, investors, artisans, or those who merely have a good idea for a business venture have a new and attainable means of securing capital to…
Crowdsource funding is the new way to finance start-ups in a networked world Entrepreneurs, small business owners, investors, artisans, or those who merely have a good idea for a business venture have a new and attainable means of securing capital to…
The Endowment Model of Investing. Return, Risk, and Diversification
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A cutting-edge look at the endowment model of investing Many larger endowments and foundations have adopted a broadly diversified asset allocation strategy with only a small amount of traditional U.S. equities and bonds. This technique, known as the …
A cutting-edge look at the endowment model of investing Many larger endowments and foundations have adopted a broadly diversified asset allocation strategy with only a small amount of traditional U.S. equities and bonds. This technique, known as the …
Analytics and Dynamic Customer Strategy. Big Profits from Big Data
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Key decisions determine the success of big data strategy Dynamic Customer Strategy: Big Profits from Big Data is a comprehensive guide to exploiting big data for both business-to-consumer and business-to-business marketing. This complete guide provid…
Key decisions determine the success of big data strategy Dynamic Customer Strategy: Big Profits from Big Data is a comprehensive guide to exploiting big data for both business-to-consumer and business-to-business marketing. This complete guide provid…
Search Engine Optimization All-in-One For Dummies
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The most comprehensive coverage of search engine optimization In Search Engine Optimization All-in-One For Dummies, 3rd Edition, Bruce Clay—whose search engine consultancy predates Google—shares everything you need to know about SEO. In minibooks tha…
The most comprehensive coverage of search engine optimization In Search Engine Optimization All-in-One For Dummies, 3rd Edition, Bruce Clay—whose search engine consultancy predates Google—shares everything you need to know about SEO. In minibooks tha…
A Risk Professional's Survival Guide. Applied Best Practices in Risk Management
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Balanced, practical risk management for post – financial crisis institutions Fundamentals of Risk Management fills a critical gap left by existing risk management texts. Instead of focusing only on quantitative risk analysis or only on institutional …
Balanced, practical risk management for post – financial crisis institutions Fundamentals of Risk Management fills a critical gap left by existing risk management texts. Instead of focusing only on quantitative risk analysis or only on institutional …
People-Centric Skills. Interpersonal and Communication Skills for Auditors and Business Professionals
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Business Professionals, to be Truly Effective and Advance in their Careers, Must Master their People-Centric Skills. People-Centric Skills: Interpersonal and Communication Skills for Auditors and Business Professionals is a comprehensive guide to the…
Business Professionals, to be Truly Effective and Advance in their Careers, Must Master their People-Centric Skills. People-Centric Skills: Interpersonal and Communication Skills for Auditors and Business Professionals is a comprehensive guide to the…
The Business of Venture Capital. Insights from Leading Practitioners on the Art of Raising a Fund, Deal Structuring, Value Creation, and Exit Strategies
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The definitive guide to demystifying the venture capital business The Business of Venture Capital, Second Edition covers the entire spectrum of this field, from raising funds and structuring investments to assessing exit pathways. Written by a practi…
The definitive guide to demystifying the venture capital business The Business of Venture Capital, Second Edition covers the entire spectrum of this field, from raising funds and structuring investments to assessing exit pathways. Written by a practi…
Project Management Checklists For Dummies
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Your must-have tool for perfect project management Want to take your career to the next level and be a master of planning, organising, motivating and controlling resources to meet your goals? This easy-to-use guide has you covered! Project Management…
Your must-have tool for perfect project management Want to take your career to the next level and be a master of planning, organising, motivating and controlling resources to meet your goals? This easy-to-use guide has you covered! Project Management…
AutoCAD 2015 and AutoCAD LT 2015: No Experience Required. Autodesk Official Press
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Learn AutoCAD by example with this tutorial-based guide from Autodesk Official Press Whether you are just starting out or an experienced user wanting to brush up on your skills, this Autodesk Official Press book provides you with concise explanations…
Learn AutoCAD by example with this tutorial-based guide from Autodesk Official Press Whether you are just starting out or an experienced user wanting to brush up on your skills, this Autodesk Official Press book provides you with concise explanations…
Financial Stability. Fraud, Confidence and the Wealth of Nations
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Applying the Lessons of History to Understanding Fraud Today and Tomorrow Financial Stability provides a roadmap by which the world can anticipate and avoid future financial disruptions. This unique discussion of past and present financial events off…
Applying the Lessons of History to Understanding Fraud Today and Tomorrow Financial Stability provides a roadmap by which the world can anticipate and avoid future financial disruptions. This unique discussion of past and present financial events off…
Cyber Threat!. How to Manage the Growing Risk of Cyber Attacks
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Conquering cyber attacks requires a multi-sector, multi-modal approach Cyber Threat! How to Manage the Growing Risk of Cyber Attacks is an in-depth examination of the very real cyber security risks facing all facets of government and industry, and th…
Conquering cyber attacks requires a multi-sector, multi-modal approach Cyber Threat! How to Manage the Growing Risk of Cyber Attacks is an in-depth examination of the very real cyber security risks facing all facets of government and industry, and th…
Predictive Analytics for Human Resources
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Create and run a human resource analytics project with confidence For any human resource professional that wants to harness the power of analytics, this essential resource answers the questions: «Where do I start?» and «What tools are available?» Pre…
Create and run a human resource analytics project with confidence For any human resource professional that wants to harness the power of analytics, this essential resource answers the questions: «Where do I start?» and «What tools are available?» Pre…
Turning Losing Forex Trades into Winners. Proven Techniques to Reverse Your Losses
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An effective way to reverse a trade's fortune Almost all trading books focus on «winning» trades. But winning trades can be hard to come by, especially when you're just starting out. Turning Losing FOREX Trades into Winners takes a look at this disci…
An effective way to reverse a trade's fortune Almost all trading books focus on «winning» trades. But winning trades can be hard to come by, especially when you're just starting out. Turning Losing FOREX Trades into Winners takes a look at this disci…
The Trouble With Tigers: The Rise and Fall of South-East Asia
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(This edition contains a limited number of illustrations.)The most frank, readable and detailed account available in the English language of the political, economic, environmental and cultural changes sweeping through south-east Asia.By the mid-1990s…
(This edition contains a limited number of illustrations.)The most frank, readable and detailed account available in the English language of the political, economic, environmental and cultural changes sweeping through south-east Asia.By the mid-1990s…
The Corner Office
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Aspirational business book based on interviews with over 75 leading American CEOs. What does it take to succeed in business and to inspire others? Adam Bryant of The New York Times sat down with more than seventy-five CEOs and asked them how they do…
Aspirational business book based on interviews with over 75 leading American CEOs. What does it take to succeed in business and to inspire others? Adam Bryant of The New York Times sat down with more than seventy-five CEOs and asked them how they do…

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