зарубежная деловая литература
Savvy advice for adding video to your marketing plan Video marketing is rapidly gaining popularity in online marketing and this fun-but-practical guide presents you with all aspects of video marketing from planning to production to distribution. You'…
Savvy advice for adding video to your marketing plan Video marketing is rapidly gaining popularity in online marketing and this fun-but-practical guide presents you with all aspects of video marketing from planning to production to distribution. You'…
Hone your professional approach to a razor's edge using lessons from military and civilian intelligence The Most Dangerous Business Book You'll Ever Read brings expertise from military and civilian intelligence operations into your business life. It …
Hone your professional approach to a razor's edge using lessons from military and civilian intelligence The Most Dangerous Business Book You'll Ever Read brings expertise from military and civilian intelligence operations into your business life. It …
The easy way to make smart business transactions Are you a business owner, investor, venture capitalist, or member of a private equity firm looking to grow your business by getting involved in a merger with, or acquisition of, another company? Are yo…
The easy way to make smart business transactions Are you a business owner, investor, venture capitalist, or member of a private equity firm looking to grow your business by getting involved in a merger with, or acquisition of, another company? Are yo…
The leading resource for starting and running any small business Want to start the small business of your dreams? Want to breathe new life into the one you already have? Small Business For Dummies provides authoritative guidance on every aspect of st…
The leading resource for starting and running any small business Want to start the small business of your dreams? Want to breathe new life into the one you already have? Small Business For Dummies provides authoritative guidance on every aspect of st…
The fastest, easiest way for small business owners to master the art and science of bookkeeping This updated and expanded second edition of Bookkeeping For Canadians For Dummies gets small business owners and managers up and running with the knowledg…
The fastest, easiest way for small business owners to master the art and science of bookkeeping This updated and expanded second edition of Bookkeeping For Canadians For Dummies gets small business owners and managers up and running with the knowledg…
A six-step plan for driving a wedge between the competition and the customer For sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, …
A six-step plan for driving a wedge between the competition and the customer For sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, …
DEALS OF THE CENTURY Throughout history, mergers and acquisitions have been the major game played on Wall Street. These deals have had far-reaching effects, on the worlds of finance and industry – more than most commentators or financiers are publicl…
DEALS OF THE CENTURY Throughout history, mergers and acquisitions have been the major game played on Wall Street. These deals have had far-reaching effects, on the worlds of finance and industry – more than most commentators or financiers are publicl…
Take control of your finances! The latest on how to save more, invest wisely, and plan for the future. Do you need help managing your financial priorities? Relax! This friendly guide give you just the information you need to take control of your fina…
Take control of your finances! The latest on how to save more, invest wisely, and plan for the future. Do you need help managing your financial priorities? Relax! This friendly guide give you just the information you need to take control of your fina…
Looking for a safe haven from the dreaded stock market? Why not consider investing in Canadian real estate? In the past five years, house prices in Canada have risen an average of 38% and, in the last year, the price of new homes surged by a whopping…
Looking for a safe haven from the dreaded stock market? Why not consider investing in Canadian real estate? In the past five years, house prices in Canada have risen an average of 38% and, in the last year, the price of new homes surged by a whopping…
A fully updated guide to equity style management Pioneered by Nobel laureate William Sharpe, equity style management is derived from a correlation analysis of various equity style categories, such as value, growth, small cap, large cap and foreign st…
A fully updated guide to equity style management Pioneered by Nobel laureate William Sharpe, equity style management is derived from a correlation analysis of various equity style categories, such as value, growth, small cap, large cap and foreign st…
Want to make a big bet on an economic recovery in the U.S.? Start thinking small! The growing popularity of penny stocks can be attributed to a combination of increased understanding and tough economic times.??Penny Stocks For Dummies explains the ba…
Want to make a big bet on an economic recovery in the U.S.? Start thinking small! The growing popularity of penny stocks can be attributed to a combination of increased understanding and tough economic times.??Penny Stocks For Dummies explains the ba…
the mathematics of financial modeling & investment management The Mathematics of Financial Modeling & Investment Management covers a wide range of technical topics in mathematics and finance-enabling the investment management practitioner, researcher…
the mathematics of financial modeling & investment management The Mathematics of Financial Modeling & Investment Management covers a wide range of technical topics in mathematics and finance-enabling the investment management practitioner, researcher…
Dean LeBaron's Treasury of Investment Wisdom Today, investors are faced with an information overload when it comes to investment opportunities. It's hard to find straight answers on which investment vehicles are the best, which ones will last, and wh…
Dean LeBaron's Treasury of Investment Wisdom Today, investors are faced with an information overload when it comes to investment opportunities. It's hard to find straight answers on which investment vehicles are the best, which ones will last, and wh…
This ultimate guide contains an excellent blend of theory and practice This comprehensive guide covers various aspects of model building for fixed income securities and derivatives. Filled with expert advice, valuable insights, and advanced modeling …
This ultimate guide contains an excellent blend of theory and practice This comprehensive guide covers various aspects of model building for fixed income securities and derivatives. Filled with expert advice, valuable insights, and advanced modeling …
Become a better manager by challenging the myths of commonly accepted management wisdom A humorous review of current management practice with a very serious message, The Management Mythbuster makes an entertaining case for questioning much of the con…
Become a better manager by challenging the myths of commonly accepted management wisdom A humorous review of current management practice with a very serious message, The Management Mythbuster makes an entertaining case for questioning much of the con…
A practical guide to proactive investor relations (IR) Investor relations (IR) has traditionally been an administrative function within corporate communications, responsible for disseminating public information and answering investor and media questi…
A practical guide to proactive investor relations (IR) Investor relations (IR) has traditionally been an administrative function within corporate communications, responsible for disseminating public information and answering investor and media questi…
Build an investment portfolio and watch your returns multiply Investing can be one of the quickest ways to make money, but if you think investing is only for the super-rich, think again. Whether you want to invest in shares, property, bonds or other …
Build an investment portfolio and watch your returns multiply Investing can be one of the quickest ways to make money, but if you think investing is only for the super-rich, think again. Whether you want to invest in shares, property, bonds or other …
The first comprehensive account of the European structured financial products market This comprehensive survey of the securitization market in Europe covers all asset-backed securities (the major classes and some nonconventional asset classes that ha…
The first comprehensive account of the European structured financial products market This comprehensive survey of the securitization market in Europe covers all asset-backed securities (the major classes and some nonconventional asset classes that ha…
A unique guide that combines the best of traditional value theory with an innovative approach to assessing value in low or non-dividend paying stocks In the 1990s, America's focus on productivity and innovation led to huge gains in technology, commun…
A unique guide that combines the best of traditional value theory with an innovative approach to assessing value in low or non-dividend paying stocks In the 1990s, America's focus on productivity and innovation led to huge gains in technology, commun…
A market beating method for finding success in trading stocks Value is a concept that frequently eludes investors – especially when it comes to stocks. In many cases, successfully identifying value can make the difference between picking a winner and…
A market beating method for finding success in trading stocks Value is a concept that frequently eludes investors – especially when it comes to stocks. In many cases, successfully identifying value can make the difference between picking a winner and…