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зарубежная деловая литература

Safeguarding Critical E-Documents. Implementing a Program for Securing Confidential Information Assets
5
Practical, step-by-step guidance for corporations, universities and government agencies to protect and secure confidential documents and business records Managers and public officials are looking for technology and information governance solutions to…
Practical, step-by-step guidance for corporations, universities and government agencies to protect and secure confidential documents and business records Managers and public officials are looking for technology and information governance solutions to…
Retirement Portfolios. Theory, Construction and Management
3
Retirement portfolio guidance for finance professionals Retirement is one of the most important parts of the financial planning process. Yet only two percent of financial advisors describe themselves as competent in retirement planning. Constructing …
Retirement portfolio guidance for finance professionals Retirement is one of the most important parts of the financial planning process. Yet only two percent of financial advisors describe themselves as competent in retirement planning. Constructing …
Navigating the Financial Blogosphere. How to Benefit from Free Information on the Internet
4
Praise for Navigating the Financial Blogosphere «Navigating the Financial Blogosphere is the most enjoyable personal finance book I've ever read. I read it cover to cover within an afternoon, and I didn't want to put it down. It's fresh, practical, a…
Praise for Navigating the Financial Blogosphere «Navigating the Financial Blogosphere is the most enjoyable personal finance book I've ever read. I read it cover to cover within an afternoon, and I didn't want to put it down. It's fresh, practical, a…
Rainmaking Conversations. Influence, Persuade, and Sell in Any Situation
3
Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Rainmaking Conversations provides a proven system for leading masterful conversations that fi…
Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Rainmaking Conversations provides a proven system for leading masterful conversations that fi…
Master the Media to Attract Your Ideal Clients. A Personal Marketing System for Financial Professionals
4
Praise for Master the Media to Attract Your Ideal Clients «This book is a marketing masterpiece. It should be required reading for all financial professionals.» -Janine Wertheim, Chief Marketing Officer Securities America, Inc. «Marketing is the life…
Praise for Master the Media to Attract Your Ideal Clients «This book is a marketing masterpiece. It should be required reading for all financial professionals.» -Janine Wertheim, Chief Marketing Officer Securities America, Inc. «Marketing is the life…
The Dragon Network. Inside Stories of the Most Successful Chinese Family Businesses
4
What's driving the burgeoning global Chinese family businesses? Chinese family businesses are the driving force behind Asia's economic prosperity. As the world becomes more global they have had to adapt to the new environment. This timely book draws …
What's driving the burgeoning global Chinese family businesses? Chinese family businesses are the driving force behind Asia's economic prosperity. As the world becomes more global they have had to adapt to the new environment. This timely book draws …
Outperform. Inside the Investment Strategy of Billion Dollar Endowments
5
University endowment managers have generally outperformed the market benchmarks. However, their knowledge has not been well documented in any book. This book fills that gap and should be of significant help to all those who want to learn from extensi…
University endowment managers have generally outperformed the market benchmarks. However, their knowledge has not been well documented in any book. This book fills that gap and should be of significant help to all those who want to learn from extensi…
The New Tycoons. Inside the Trillion Dollar Private Equity Industry That Owns Everything
3
Inside the Trillion Dollar Industry That Owns Everything What do Dunkin' Donuts, J. Crew, Toys "R" Us, and Burger King have in common? They are all currently or just recently were owned, operated, and controlled by private equity firms. The New Tycoo…
Inside the Trillion Dollar Industry That Owns Everything What do Dunkin' Donuts, J. Crew, Toys "R" Us, and Burger King have in common? They are all currently or just recently were owned, operated, and controlled by private equity firms. The New Tycoo…
Retirement Portfolios Workbook. Theory, Construction, and Management
5
A companion Workbook to the text Retirement Portfolios Retirement is one of the most important parts of the financial planning process. Yet only two percent of financial advisors describe themselves as competent in retirement planning. Constructing a…
A companion Workbook to the text Retirement Portfolios Retirement is one of the most important parts of the financial planning process. Yet only two percent of financial advisors describe themselves as competent in retirement planning. Constructing a…
Jugaad Innovation. Think Frugal, Be Flexible, Generate Breakthrough Growth
5
Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation]. —The Economist A frugal and flexible approach to innovation for the 21st century Innovation is a key directive at companies worldwide. But in these …
Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation]. —The Economist A frugal and flexible approach to innovation for the 21st century Innovation is a key directive at companies worldwide. But in these …
Mezzanine Financing. Tools, Applications and Total Performance
3
An in-depth explanation of mezzanine finance Mezzanine finance products, which have grown increasingly popular in recent years, involve a unique and complex form of analysis because of their hybrid nature. Because mezzanine finance involves no collat…
An in-depth explanation of mezzanine finance Mezzanine finance products, which have grown increasingly popular in recent years, involve a unique and complex form of analysis because of their hybrid nature. Because mezzanine finance involves no collat…
Giving 2.0. Transform Your Giving and Our World
3
Gold Medal Winner; Philanthropy, Charities, and Nonprofits; 2012 Axiom Business Book Awards Giving 2.0 is the ultimate resource for anyone navigating the seemingly infinite ways one can give. The future of philanthropy is far more than just writing a…
Gold Medal Winner; Philanthropy, Charities, and Nonprofits; 2012 Axiom Business Book Awards Giving 2.0 is the ultimate resource for anyone navigating the seemingly infinite ways one can give. The future of philanthropy is far more than just writing a…
The Reluctant Entrepreneur. Turning Dreams into Profits
4
Intelligent strategies for starting and growing a small business with minimal personal financial risk A comprehensive guide for entrepreneurs from one of the most successful business creators in recent years, The Reluctant Entrepreneur: Turning Dream…
Intelligent strategies for starting and growing a small business with minimal personal financial risk A comprehensive guide for entrepreneurs from one of the most successful business creators in recent years, The Reluctant Entrepreneur: Turning Dream…
Brand Advocates. Turning Enthusiastic Customers into a Powerful Marketing Force
3
Praise for Brand Advocates «Ignite your Advocates! Fuggetta shows you how.» —SCOTT MONTY, Head of Social Media, Ford «Creating and amplifying authentic Advocates should be front and center on every marketer's agenda. This book is a blueprint for how …
Praise for Brand Advocates «Ignite your Advocates! Fuggetta shows you how.» —SCOTT MONTY, Head of Social Media, Ford «Creating and amplifying authentic Advocates should be front and center on every marketer's agenda. This book is a blueprint for how …
Listen First!. Turning Social Media Conversations Into Business Advantage
5
This superb book synthesizes the industry's best thinking on the massive upside of listening. Listen First! is an invaluable resource for marketing executives and will help organizations create real competitive advantage. —Dave Hudson, CEO, NM Incite…
This superb book synthesizes the industry's best thinking on the massive upside of listening. Listen First! is an invaluable resource for marketing executives and will help organizations create real competitive advantage. —Dave Hudson, CEO, NM Incite…
This is Social Commerce. Turning Social Media into Sales
4
The first book to market on the hottest topic on the web Social commerce is the new buzz word and this book will be the first to cut through the hype and tell you exactly what it all means… and how to do it. Social media has moved on, it's not enough…
The first book to market on the hottest topic on the web Social commerce is the new buzz word and this book will be the first to cut through the hype and tell you exactly what it all means… and how to do it. Social media has moved on, it's not enough…
Taxation for Australian Businesses. Understanding Australian Business Taxation Concessions
4
Simplify tax and save money with streamlined bookkeeping Small businesses are often just that—small. Bookkeeping may be done by a professional outside the company, but more often falls to an employee or the business owner, who may or may not be well-…
Simplify tax and save money with streamlined bookkeeping Small businesses are often just that—small. Bookkeeping may be done by a professional outside the company, but more often falls to an employee or the business owner, who may or may not be well-…
Care to Dare. Unleashing Astonishing Potential Through Secure Base Leadership
5
Have you ever been led by someone who cared for you like family, and dared you to achieve more than you ever thought possible for yourself, your organization, and even society? Award-winning author of Hostage at the Table, George Kohlrieser, along wi…
Have you ever been led by someone who cared for you like family, and dared you to achieve more than you ever thought possible for yourself, your organization, and even society? Award-winning author of Hostage at the Table, George Kohlrieser, along wi…
The Invisible Employee. Using Carrots to See the Hidden Potential in Everyone
5
Praise for The Invisible Employee «A gem of a book . . . finding that workers who are recognized are more productive, have fewer on-the-job accidents, and translate their satisfaction into customer satisfaction.» —Financial Post «There is magic in th…
Praise for The Invisible Employee «A gem of a book . . . finding that workers who are recognized are more productive, have fewer on-the-job accidents, and translate their satisfaction into customer satisfaction.» —Financial Post «There is magic in th…
Measuring the Networked Nonprofit. Using Data to Change the World
4
The tools nonprofits need to measure the impact of their social media Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their board…
The tools nonprofits need to measure the impact of their social media Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their board…

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