зарубежная деловая литература

Think Your Way To Success. How to Develop a Winning Mindset and Achieve Amazing Results
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You can achieve anything when you know how to put your mind to it We all know that a positive mental attitude can work wonders… but there's so much more to it than that. With the right coaching you can move from positive attitude to determined succes…
You can achieve anything when you know how to put your mind to it We all know that a positive mental attitude can work wonders… but there's so much more to it than that. With the right coaching you can move from positive attitude to determined succes…
The New Science of Asset Allocation. Risk Management in a Multi-Asset World
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A feasible asset allocation framework for the post 2008 financial world Asset allocation has long been a cornerstone of prudent investment management; however, traditional allocation plans failed investors miserably in 2008. Asset allocation still re…
A feasible asset allocation framework for the post 2008 financial world Asset allocation has long been a cornerstone of prudent investment management; however, traditional allocation plans failed investors miserably in 2008. Asset allocation still re…
Sustainable Investing for Institutional Investors. Risks, Regulations and Strategies
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A comprehensive guide to socially responsible investing (SRI) With concerns about climate change increasing among investors, many are looking for opportunities that offer positive social as well as monetary returns. Sustainable Investing for Institut…
A comprehensive guide to socially responsible investing (SRI) With concerns about climate change increasing among investors, many are looking for opportunities that offer positive social as well as monetary returns. Sustainable Investing for Institut…
The Sensible Guide to Forex. Safer, Smarter Ways to Survive and Prosper from the Start
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FXstreet.Com’s 2013 Best Book Award! The Sensible Guide to Forex: Safer, Smarter Ways to Survive and Prosper from the Start is written for the risk averse, mainstream retail investor or trader seeking a more effective way to tap forex markets to impr…
FXstreet.Com’s 2013 Best Book Award! The Sensible Guide to Forex: Safer, Smarter Ways to Survive and Prosper from the Start is written for the risk averse, mainstream retail investor or trader seeking a more effective way to tap forex markets to impr…
The Buying Brain. Secrets for Selling to the Subconscious Mind
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If You Understand Brain Basics, You'll Sell More As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances in neuroscience to create brands, p…
If You Understand Brain Basics, You'll Sell More As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances in neuroscience to create brands, p…
Economic Warfare. Secrets of Wealth Creation in the Age of Welfare Politics
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New insights for investors and business people looking to create wealth in the turbulent post-crisis world In a no holds barred expose of the 2008 financial meltdown from the inside, Ziad K. Abdelnour argues that the political and financial elites ha…
New insights for investors and business people looking to create wealth in the turbulent post-crisis world In a no holds barred expose of the 2008 financial meltdown from the inside, Ziad K. Abdelnour argues that the political and financial elites ha…
Power Entertaining. Secrets to Building Lasting Relationships, Hosting Unforgettable Events, and Closing Big Deals from America's 1st Master Sommelier
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Master the art of entertaining and cement lasting businessrelationships in the process You're at a fancy downtown restaurant for dinner with amillion-dollar business deal on the table. The waiter hands you thewine list. Now what? So much for that shi…
Master the art of entertaining and cement lasting businessrelationships in the process You're at a fancy downtown restaurant for dinner with amillion-dollar business deal on the table. The waiter hands you thewine list. Now what? So much for that shi…
Design Like Apple. Seven Principles For Creating Insanely Great Products, Services, and Experiences
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Implement the same principles that shaped Apple's approach to design Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest detail–îfrom the tactile feedback of keyboard to the out-of-the-box e…
Implement the same principles that shaped Apple's approach to design Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest detail–îfrom the tactile feedback of keyboard to the out-of-the-box e…
The Digital Handshake. Seven Proven Strategies to Grow Your Business Using Social Media
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Practical applications for using social media to boost your business Even today's most successful businesses are seeing shrinking returns on their advertising and marketing dollars. The Digital Handshake explains why advertising and marketing are los…
Practical applications for using social media to boost your business Even today's most successful businesses are seeing shrinking returns on their advertising and marketing dollars. The Digital Handshake explains why advertising and marketing are los…
What It Takes. Seven Secrets of Success from the World's Greatest Professional Firms
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Expert insights on what sets the great professional firms apart from all the rest Having devoted a career that spans fifty years to consulting with and studying professional firms in the Americas, Asia, and Europe, author Charles Ellis learned firsth…
Expert insights on what sets the great professional firms apart from all the rest Having devoted a career that spans fifty years to consulting with and studying professional firms in the Americas, Asia, and Europe, author Charles Ellis learned firsth…
Evolve or Die. Seven Steps to Rethink the Way You Do Business
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Bring positive change and attain the highest levels of success Robin Crow has years of experience working in the trenches as an entrepreneur and business owner. Now he has put all that work at your disposal with his unique Seven Step Challenge. Prese…
Bring positive change and attain the highest levels of success Robin Crow has years of experience working in the trenches as an entrepreneur and business owner. Now he has put all that work at your disposal with his unique Seven Step Challenge. Prese…
Taxation for Universities and Colleges. Six Steps to a Successful Tax Compliance Program
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The «Tax Translator» offers much needed advice and guidance on tax compliance for institutions of higher learning College and university officials often are unaware of their institutions' tax obligations. Especially for institutions without designate…
The «Tax Translator» offers much needed advice and guidance on tax compliance for institutions of higher learning College and university officials often are unaware of their institutions' tax obligations. Especially for institutions without designate…
Confidence and Success with CBT. Small steps to achieve your big goals with cognitive behaviour therapy
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Simple, effective techniques for developing a healthier attitude toward life and finding the confidence you need to achieve your goals Offering simple, time-tested techniques for zeroing in on and rewriting negative, self-destructive patterns of thou…
Simple, effective techniques for developing a healthier attitude toward life and finding the confidence you need to achieve your goals Offering simple, time-tested techniques for zeroing in on and rewriting negative, self-destructive patterns of thou…
The Unauthorized Guide To Doing Business the Alan Sugar Way. 10 Secrets of the Boardroom's Toughest Interviewer
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Alan Sugar is a business legend. When it comes to business, Sugar is both feared and fearless. Shrewd businessman, inspirational figure and sweet-talking star of The Apprentice, this man knows how to strike a deal. The Unauthorized Guide to Doing Bus…
Alan Sugar is a business legend. When it comes to business, Sugar is both feared and fearless. Shrewd businessman, inspirational figure and sweet-talking star of The Apprentice, this man knows how to strike a deal. The Unauthorized Guide to Doing Bus…
Say Anything to Anyone, Anywhere. 5 Keys To Successful Cross-Cultural Communication
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The five steps to successful selling, negotiating, and managing multi-culturally Say Anything to Anyone, Anywhere gives readers five simple key guidelines to create rapport and organize strategies for success across different cultures. This book teac…
The five steps to successful selling, negotiating, and managing multi-culturally Say Anything to Anyone, Anywhere gives readers five simple key guidelines to create rapport and organize strategies for success across different cultures. This book teac…
The Optimism Advantage. 50 Simple Truths to Transform Your Attitudes and Actions into Results
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Sharpen your skills and shape attitudes to achieve high levels of success personally and professionally The Optimism Advantage offers tangible, proven techniques for turning life's obstacles into opportunities with confidence and competence. Today's …
Sharpen your skills and shape attitudes to achieve high levels of success personally and professionally The Optimism Advantage offers tangible, proven techniques for turning life's obstacles into opportunities with confidence and competence. Today's …
Nobody in Charge. Essays on the Future of Leadership
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One of the most renowned thinkers and insightful writers on leadership of our time, Harlan Cleveland has seen numerous trends come and go and weathered many drastic changes in leadership and management-from the rise of the «company man» to the advent…
One of the most renowned thinkers and insightful writers on leadership of our time, Harlan Cleveland has seen numerous trends come and go and weathered many drastic changes in leadership and management-from the rise of the «company man» to the advent…
Visual Marketing. 99 Proven Ways for Small Businesses to Market with Images and Design
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Effective creative strategies and campaigns for business owners or marketers Whether it's on the Web, in a book, or live in-person, the most effective solutions are those that unexpectedly grab our attention. David Langton and Anita Campbell identify…
Effective creative strategies and campaigns for business owners or marketers Whether it's on the Web, in a book, or live in-person, the most effective solutions are those that unexpectedly grab our attention. David Langton and Anita Campbell identify…
Forex Made Simple. A Beginner's Guide to Foreign Exchange Success
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Forex Made Simple is the essential guide for anyone who wants to make money trading foreign exchange, without all the fuss You don't need to be a financial wizard or spend all day glued to a computer screen to trade forex profitably. Including the in…
Forex Made Simple is the essential guide for anyone who wants to make money trading foreign exchange, without all the fuss You don't need to be a financial wizard or spend all day glued to a computer screen to trade forex profitably. Including the in…
The Sustainable MBA. A Business Guide to Sustainability
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Whether you are an employee, a manager, an entrepreneur or a CEO, The Sustainable MBA Second Edition provides the knowledge and tools to help you ‘green’ your job and organization, to turn sustainability talk into action for the benefit of your botto…
Whether you are an employee, a manager, an entrepreneur or a CEO, The Sustainable MBA Second Edition provides the knowledge and tools to help you ‘green’ your job and organization, to turn sustainability talk into action for the benefit of your botto…

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