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зарубежная деловая литература

The New Technology Elite. How Great Companies Optimize Both Technology Consumption and Production
5
How-to guidance for optimizing incumbent technologies to deliver a better product and gain competitive advantage Their zip codes are far from Silicon Valley. Their SIC codes show retail, automobile or banking. But industry after industry is waking up…
How-to guidance for optimizing incumbent technologies to deliver a better product and gain competitive advantage Their zip codes are far from Silicon Valley. Their SIC codes show retail, automobile or banking. But industry after industry is waking up…
Common Purpose. How Great Leaders Get Organizations to Achieve the Extraordinary
4
From one of the most respected names in business and leadership, a rare look at the specifics of how great leaders achieve «common purpose» and success within their organizations. What is common purpose? It is that rare, almost-palpable experience th…
From one of the most respected names in business and leadership, a rare look at the specifics of how great leaders achieve «common purpose» and success within their organizations. What is common purpose? It is that rare, almost-palpable experience th…
Bailout Nation. How Greed and Easy Money Corrupted Wall Street and Shook the World Economy
4
An engaging look at what led to the financial turmoil we now find ourselves in Bailout Nation offers one of the clearest looks at the financial lenders, regulators, and politicians responsible for the financial crisis of 2008. Written by Barry Rithol…
An engaging look at what led to the financial turmoil we now find ourselves in Bailout Nation offers one of the clearest looks at the financial lenders, regulators, and politicians responsible for the financial crisis of 2008. Written by Barry Rithol…
Retail Marketing and Branding. A Definitive Guide to Maximizing ROI
5
Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization. The second edition of Retail Marketing and Branding includes the fol…
Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization. The second edition of Retail Marketing and Branding includes the fol…
The Manager and the Monk. A Discourse on Prayer, Profit, and Principles
4
An exploration of spirituality, values, and sustainability in business When Jochen Zeitz and Anselm Grün first met onstage as «the manager and the monk,» Zeitz was CEO and Chairman of Puma, and Father Grün was a monk serving as cellarer, the business…
An exploration of spirituality, values, and sustainability in business When Jochen Zeitz and Anselm Grün first met onstage as «the manager and the monk,» Zeitz was CEO and Chairman of Puma, and Father Grün was a monk serving as cellarer, the business…
Mindful Leadership. The 9 Ways to Self-Awareness, Transforming Yourself, and Inspiring Others
4
Become a true leader through Mindfulness If you thought leading a team or organization meant simply creating and implementing a financial plan, delegating responsibility, and watching the bottom line, well, you're only partly right. True leadership c…
Become a true leader through Mindfulness If you thought leading a team or organization meant simply creating and implementing a financial plan, delegating responsibility, and watching the bottom line, well, you're only partly right. True leadership c…
Innovative Intelligence. The Art and Practice of Leading Sustainable Innovation in Your Organization
5
Innovation is a key source of competitive advantage, but it remains frustratingly elusive for many organizations. This book shows you how to close the innovation gap by making individuals and organizations systematically and sustainably innovative. Y…
Innovation is a key source of competitive advantage, but it remains frustratingly elusive for many organizations. This book shows you how to close the innovation gap by making individuals and organizations systematically and sustainably innovative. Y…
Mr. Shmooze. The Art and Science of Selling Through Relationships
5
Reorient your selling approach Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about “taking,” nor is it about “persuading.” Selling, believe it or not, is ab…
Reorient your selling approach Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about “taking,” nor is it about “persuading.” Selling, believe it or not, is ab…
Building Wealth and Loving It. A Down-to-Earth Guide to Personal Finance and Investing
5
The rich know all about money – they know how to make it, invest it, spend it and enjoy it. And now, with the help of this book, it's possible for you to unlock the secrets of the wealthy and start making your own dreams a reality. Building Wealth & …
The rich know all about money – they know how to make it, invest it, spend it and enjoy it. And now, with the help of this book, it's possible for you to unlock the secrets of the wealthy and start making your own dreams a reality. Building Wealth & …
Financial Jiu-Jitsu. A Fighter's Guide to Conquering Your Finances
3
A unique approach to personal finance that tackles money like a jiu-jitsu fighter would tackle an opponent In martial arts and personal finance, fundamentals are important. But while failing in Brazilian Jiu-Jitsu may be disappointing, it's nothing c…
A unique approach to personal finance that tackles money like a jiu-jitsu fighter would tackle an opponent In martial arts and personal finance, fundamentals are important. But while failing in Brazilian Jiu-Jitsu may be disappointing, it's nothing c…
The Story of Rich. A Financial Fable of Wealth and Reason During Uncertain Times
3
An investing story that provides insights into dealing with your money and finding financial security Making the right investment decisions and executing an effective financial plan can be difficult, especially in today’s markets. But with the right …
An investing story that provides insights into dealing with your money and finding financial security Making the right investment decisions and executing an effective financial plan can be difficult, especially in today’s markets. But with the right …
Corporate Fraud and Internal Control Workbook. A Framework for Prevention
3
The essential companion to Corporate Fraud and Internal Control, complete with review exercises for key concepts Used together with Corporate Fraud and Internal Control: A Framework for Prevention, this Workbook tests readers' knowledge of the subjec…
The essential companion to Corporate Fraud and Internal Control, complete with review exercises for key concepts Used together with Corporate Fraud and Internal Control: A Framework for Prevention, this Workbook tests readers' knowledge of the subjec…
The Investment Checklist. The Art of In-Depth Research
3
A practical guide to making more informed investment decisions Investors often buy or sell stocks too quickly. When you base your purchase decisions on isolated facts and don't take the time to thoroughly understand the businesses you are buying, sto…
A practical guide to making more informed investment decisions Investors often buy or sell stocks too quickly. When you base your purchase decisions on isolated facts and don't take the time to thoroughly understand the businesses you are buying, sto…
The Little Book of Stock Market Profits. The Best Strategies of All Time Made Even Better
4
A timely guide to making the best investment strategies even better A wide variety of strategies have been identified over the years, which purportedly outperform the stock market. Some of these include buying undervalued stocks while others rely on …
A timely guide to making the best investment strategies even better A wide variety of strategies have been identified over the years, which purportedly outperform the stock market. Some of these include buying undervalued stocks while others rely on …
The Street-Smart Salesman. How Growing Up Poor Helped Make Me Rich
5
The benefit to my own company's fortunes, having worked with Anthony,has been a steadily expanding client roster, a leg up on my competition, and the ability to comfortably walk through any door knowing that the prospect who sits in judgment of my se…
The benefit to my own company's fortunes, having worked with Anthony,has been a steadily expanding client roster, a leg up on my competition, and the ability to comfortably walk through any door knowing that the prospect who sits in judgment of my se…
The Great Reflation. How Investors Can Profit From the New World of Money
4
A guide to understanding and thriving in today's new economic environment Now that the housing and credit bubbles have burst, toppling banks and sending shockwaves through the stock market and around the world, it may seem like the worst has passed. …
A guide to understanding and thriving in today's new economic environment Now that the housing and credit bubbles have burst, toppling banks and sending shockwaves through the stock market and around the world, it may seem like the worst has passed. …
Technology at the Margins. How IT Meets the Needs of Emerging Markets
4
Remain competitive by offering more accessible, affordable, and relevant information technologies that meet mass-market needs Technology at the Margins demonstrates that by making IT more accessible, affordable, and relevant, new mass markets can be …
Remain competitive by offering more accessible, affordable, and relevant information technologies that meet mass-market needs Technology at the Margins demonstrates that by making IT more accessible, affordable, and relevant, new mass markets can be …
The New Edge in Knowledge. How Knowledge Management Is Changing the Way We Do Business
4
The best thinking and actions in the fast-moving arena of collaboration and knowledge management The New Edge in Knowledge captures the most practical and innovative practices to ensure organizations have the knowledge they need in the future and, mo…
The best thinking and actions in the fast-moving arena of collaboration and knowledge management The New Edge in Knowledge captures the most practical and innovative practices to ensure organizations have the knowledge they need in the future and, mo…
The Decision to Trust. How Leaders Create High-Trust Organizations
3
A proven model to create high-performing, high-trust organizations Globally, there has been a decline in trust over the past few decades, and only a third of Americans believe they can trust the government, big business, and large institutions. In Th…
A proven model to create high-performing, high-trust organizations Globally, there has been a decline in trust over the past few decades, and only a third of Americans believe they can trust the government, big business, and large institutions. In Th…
The Bank Credit Analysis Handbook. A Guide for Analysts, Bankers and Investors
5
A hands-on guide to the theory and practice of bank credit analysis and ratings In this revised edition, Jonathan Golin and Philippe Delhaise expand on the role of bank credit analysts and the methodology of their practice. Offering investors and pra…
A hands-on guide to the theory and practice of bank credit analysis and ratings In this revised edition, Jonathan Golin and Philippe Delhaise expand on the role of bank credit analysts and the methodology of their practice. Offering investors and pra…

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