bannerbanner

зарубежная деловая литература

Models. Behaving. Badly. Why Confusing Illusion with Reality Can Lead to Disaster, on Wall Street and in Life
5
Emanuel Derman was a quantitative analyst (Quant) at Goldman Sachs, one of the financial engineers whose mathematical models became crucial for Wall Street. The reliance investors put on such quantitative analysis was catastrophic for the economy, se…
Emanuel Derman was a quantitative analyst (Quant) at Goldman Sachs, one of the financial engineers whose mathematical models became crucial for Wall Street. The reliance investors put on such quantitative analysis was catastrophic for the economy, se…
Live Life, Love Work
3
The secrets to reclaiming your personal life and enriching your professional life—for the overstretched, overworked, and overanxious With the boundaries between professional and private life increasingly blurred by mobile technology, most people are …
The secrets to reclaiming your personal life and enriching your professional life—for the overstretched, overworked, and overanxious With the boundaries between professional and private life increasingly blurred by mobile technology, most people are …
Nutella. Как создать обожаемый бренд
3
В книге прослеживается история любимого лакомства миллионов от Второй мировой войны до первой страницы на Facebook. Вы узнаете, на каких пяти столпах бизнес-философии стоит компания «Ferrero», кто входит в Объединенную Нацию Сладкоежек, почему именно…
В книге прослеживается история любимого лакомства миллионов от Второй мировой войны до первой страницы на Facebook. Вы узнаете, на каких пяти столпах бизнес-философии стоит компания «Ferrero», кто входит в Объединенную Нацию Сладкоежек, почему именно…
Пенсия или безбедная жизнь?
4
В будущем мы не сможем больше полагаться на пенсию по старости. Государственная пенсионная система напоминает снежный ком, который сегодня тает на глазах. Мы должны сами создать себе финансовые гарантии, не следует смиряться перед лицом грозящей нужд…
В будущем мы не сможем больше полагаться на пенсию по старости. Государственная пенсионная система напоминает снежный ком, который сегодня тает на глазах. Мы должны сами создать себе финансовые гарантии, не следует смиряться перед лицом грозящей нужд…
Copula Methods in Finance
4
Copula Methods in Finance is the first book to address the mathematics of copula functions illustrated with finance applications. It explains copulas by means of applications to major topics in derivative pricing and credit risk analysis. Examples in…
Copula Methods in Finance is the first book to address the mathematics of copula functions illustrated with finance applications. It explains copulas by means of applications to major topics in derivative pricing and credit risk analysis. Examples in…
The 100 Greatest Sales Ideas of All Time
5
At last, the secrets of the real sales wizards are revealed in this inspirational book. Here are 100 failsafe tips, techniques and ideas for driving your sales up and up and smashing your targets. The ideas are drawn from sales masters from a variety…
At last, the secrets of the real sales wizards are revealed in this inspirational book. Here are 100 failsafe tips, techniques and ideas for driving your sales up and up and smashing your targets. The ideas are drawn from sales masters from a variety…
Self Development for Sales People
5
The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new p…
The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new p…
Understanding Business Accounting For Dummies - UK
3
The easy way to get your head around company finance Having an understanding of your company’s finances is crucial for both small business owners and corporate managers with budget responsibilities. Understanding Business Accounting For Dummies simpl…
The easy way to get your head around company finance Having an understanding of your company’s finances is crucial for both small business owners and corporate managers with budget responsibilities. Understanding Business Accounting For Dummies simpl…
A Gift to my Children
5
When I was a boy, my father often pulled me aside to convey lessons intended to build what we generally refer to as «character». Often his advice was very simple – work hard, think for yourself, do right by others – but I believe those lessons provid…
When I was a boy, my father often pulled me aside to convey lessons intended to build what we generally refer to as «character». Often his advice was very simple – work hard, think for yourself, do right by others – but I believe those lessons provid…
Lexus. The Relentless Pursuit
3
A behind-the-scenes look at Lexus’s surprising twenty-year success story—in a revised new edition In the 1980s, German brands BMW and Mercedes-Benz dominated the luxury car market and had little reason to fear competition from Japan. But in 1989, Toy…
A behind-the-scenes look at Lexus’s surprising twenty-year success story—in a revised new edition In the 1980s, German brands BMW and Mercedes-Benz dominated the luxury car market and had little reason to fear competition from Japan. But in 1989, Toy…
The Five Practices of Exemplary Leadership - Technology
3
What do you call something that has endured through nearly 30 years of practice and the scrutiny of research? “The Truth!” —Ken Blanchard, best-selling author of The One-Minute Manager From academia to government, healthcare to technology, faith-base…
What do you call something that has endured through nearly 30 years of practice and the scrutiny of research? “The Truth!” —Ken Blanchard, best-selling author of The One-Minute Manager From academia to government, healthcare to technology, faith-base…
Key Performance Indicators For Dummies
4
A complete guide to using KPIs to drive organisational performance Is your business on track to achieve success? Key Performance Indicators For Dummies covers the essential KPIs that are useful to all kinds of businesses, and includes more than 100 d…
A complete guide to using KPIs to drive organisational performance Is your business on track to achieve success? Key Performance Indicators For Dummies covers the essential KPIs that are useful to all kinds of businesses, and includes more than 100 d…
Непоколебимый. Ваш сценарий финансовой свободы
5
Первый стратег бизнеса в мире Тони Роббинс знакомит вас с правилами составления простых и эффективных планов, которые приведут вас к подлинной финансовой свободе; со стратегиями ведущих инвесторов мира, которые позволяют защищать свое благосостояние;…
Первый стратег бизнеса в мире Тони Роббинс знакомит вас с правилами составления простых и эффективных планов, которые приведут вас к подлинной финансовой свободе; со стратегиями ведущих инвесторов мира, которые позволяют защищать свое благосостояние;…
Game Theory Approach to Managerial Strategies and Value Creation
4
Economic players must often choose between several strategic options in a fierce competitive environment where interactions with competitors make decisions particularly complex. Game theory offers useful insights to choose an optimal decision or at l…
Economic players must often choose between several strategic options in a fierce competitive environment where interactions with competitors make decisions particularly complex. Game theory offers useful insights to choose an optimal decision or at l…
Audit and Accounting Guide Depository and Lending Institutions
5
The financial services industry is undergoing significant change. This has added challenges for institutions assessing their operations and internal controls for regulatory considerations. Updated for 2019, this industry standard resource offers comp…
The financial services industry is undergoing significant change. This has added challenges for institutions assessing their operations and internal controls for regulatory considerations. Updated for 2019, this industry standard resource offers comp…
What You Need to Know About Marketing
3
Marketing is shrouded in arcane mystery and buzzwords. It frightens many and bewilders others. Yet every business, from the hand-car-wash by the side of the road, to the world's most famous brands, engage in marketing every single day. This is an ess…
Marketing is shrouded in arcane mystery and buzzwords. It frightens many and bewilders others. Yet every business, from the hand-car-wash by the side of the road, to the world's most famous brands, engage in marketing every single day. This is an ess…
The Leadership Challenge Workbook
3
The new edition of the classic change leader's workbook A blend of leadership development, project management, and execution, this perfect companion to the bestselling The Leadership Challenge has been refreshed in time for the 25th Anniversary of th…
The new edition of the classic change leader's workbook A blend of leadership development, project management, and execution, this perfect companion to the bestselling The Leadership Challenge has been refreshed in time for the 25th Anniversary of th…
Обзор книги Р. Шнаппауфа «Практика продаж»
5
Наш эксперт Анна Дочкина – преподаватель Русской Школы Управления, бизнес-тренер, бизнес-консультант, кандидат экономических наук – расскажет о том, почему так важно изучать не только теорию, но и практику продаж. «Несмотря на то что книга была напис…
Наш эксперт Анна Дочкина – преподаватель Русской Школы Управления, бизнес-тренер, бизнес-консультант, кандидат экономических наук – расскажет о том, почему так важно изучать не только теорию, но и практику продаж. «Несмотря на то что книга была напис…
Feedback in Performance Reviews
4
Performance reviews vary from one organization to the next. This guidebook will help you understand how to use feedback in whatever performance review context you find yourself. It explains three feedback principles and four different types of feedba…
Performance reviews vary from one organization to the next. This guidebook will help you understand how to use feedback in whatever performance review context you find yourself. It explains three feedback principles and four different types of feedba…
The Five Practices of Exemplary Leadership - United Kingdom
3
What do you call something that has endured through nearly 30 years of practice and the scrutiny of research? “The Truth!” —Ken Blanchard, best-selling author of The One-Minute Manager From academia to government, healthcare to technology, faith-base…
What do you call something that has endured through nearly 30 years of practice and the scrutiny of research? “The Truth!” —Ken Blanchard, best-selling author of The One-Minute Manager From academia to government, healthcare to technology, faith-base…

Популярные авторы