зарубежная деловая литература

How can you get to the bottom of workplace behaviors that simply don't work for you or your organization? Don't Bring It to Work explores what happens when patterns originally created to cope with family conflicts are unleashed in the workplace.?This…

Winner of the Shingo Prize for Excellence in Quality Improvement -From the Shingo judges: This work has an extremely widespread application as the tools, techniques, and methods described are at a level that achieves the goals of Lean and operational…

Discover what's possible when the art and science of marketing collide The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your potential as a marketer and accelerating success for your business. With an eye toward …

Inspiring lessons on business and life from Frank Savage Frank Savage's is an unlikely success story. Raised in segregated Washington, DC, by his mother, a hairdresser and entrepreneur with little formal education, Savage's career has taken him aroun…

If you've been let down by the undelivered promises of marketing, this book is for you. Launch reveals a new way to grow your business that involves focusing on the needs of others, giving gifts, working with outsiders, and restraining your marketing…

A leading consumer advocate reveals how to protect your money, time, and integrity from corrupt businesses Once upon a time store prices were simple and fair, businesses stood behind their products with guarantees free of fine print and loopholes, an…

The small or mid-sized business' guide to outselling the big boys Often, small or mid-sized businesses don't think they have the resources or the talent to compete with the larger competitors in their industry. But just because they don't have the ad…

Strategies for long-term social impact This important new book illustrates how to create the social breakthroughs needed to solve urgent global threats such as poverty, disease, and hunger. It then turns to three alternative, but complementary, paths…

The latest strategies for job hunters revealed in this revised and updated edition This new Third Edition features the latest job-hunting strategies for the Information Age. You'll discover key techniques to reach hiring managers at the employers you…

Small Business Book Award Winner 2013, Small Business Book Awards The secrets of the UK's biggest online entrepreneurs revealed Thinking of starting a business? Already have a business online and looking to take it to the next level? The wonderful wo…

Tools for translating recruiting and hiring decisions into financial returns Even in a down economy, U.S. business and government make millions of hiring decisions every year. Every decision carries risk. Every hire is an investment. Ideally, every o…

How to build, design, and deliver a fire-breathing, wing-flapping, roar-bellowing behemoth of a presentation Unlike most presentation books that say the same things regarding presentation design and delivery (less is more, get rid of bullets and use …

An inside look at what makes a successful financial services company Irv Rothman may not have considered a career in the financial services early on, but he ended up in leadership positions at AT&T, Compaq and, for over a decade, Hewlett-Packard. His…

You can't lead with your feet on the desk . . . or your brain on hold. Ed Fuller brings experience, intelligence, and heart to this inspiring guide to building relationships and the good things that follow when you do. The message is delivered in an …

What is cool? Who knows. But there is one thing every marketer does know– nothing increases sales like cool does. In The Cool Factor, Del Breckenfeld, a long-time marketer at Fender® Musical Instruments Corp., presents an inside look at how Fender be…

How engaging technology and relationships can help you stand out, attract business and achieve a more dynamic professional life The technological landscape has reshaped the way white collar workers cultivate and promote their businesses. The Transfor…

Business lessons from one of the greatest Olympic teams of all time It's been called the greatest upset of all time, the most memorable Olympic moment ever, the «Miracle on Ice.» No matter which superlative is used, no one can deny that the U.S. men'…

The definitive guide to starting and running a small business The Smarta Way to Do Business is the first definitive handbook for starting a business to bring you advice from real-world entrepreneurs who've been there, and done that. Packed with every…

Plan your path to leadership with insight from real women at the top In Real Women, Real Leadership, twenty-four women leaders describe their personal journeys to the top, providing deep insight and a fascinating perspective on «making it» as a woman…

Real life insights on what it takes to make it in a relationship with an entrepreneur Entrepreneurs are always on the go, looking for the next «startup» challenge. And while they lead very intensely rewarding lives, time is always short and relations…