зарубежная деловая литература
An A to Z guide for understanding employee stock options (ESOs). In Getting Started In Employee Stock Optionsauthors John Olagues and John Summa provide a full understanding of ESOs and demonstrate how to make the most of them. Page by page this auth…
An A to Z guide for understanding employee stock options (ESOs). In Getting Started In Employee Stock Optionsauthors John Olagues and John Summa provide a full understanding of ESOs and demonstrate how to make the most of them. Page by page this auth…
How to trade and invest online, from bestselling investing author Roger Kinsky With the wide availability of market data and the low cost of online trading, millions of people are taking control of their own future and investing their savings online.…
How to trade and invest online, from bestselling investing author Roger Kinsky With the wide availability of market data and the low cost of online trading, millions of people are taking control of their own future and investing their savings online.…
The leading email marketing firm shows you how to create high-impact, low-cost campaigns Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the…
The leading email marketing firm shows you how to create high-impact, low-cost campaigns Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the…
The definition of great leadership, backed by ground-breaking research When Execution Isn't Enough examines the essential leadership skills that go beyond simply executing strategies well. It examines the leadership skills that inspire excellence and…
The definition of great leadership, backed by ground-breaking research When Execution Isn't Enough examines the essential leadership skills that go beyond simply executing strategies well. It examines the leadership skills that inspire excellence and…
The evidence-based approach to a more worthwhile portfolio The Index Revolution argues that active investing is a loser's game, and that a passive approach is more profitable in today's market. By adjusting your portfolio asset weights to match a per…
The evidence-based approach to a more worthwhile portfolio The Index Revolution argues that active investing is a loser's game, and that a passive approach is more profitable in today's market. By adjusting your portfolio asset weights to match a per…
The difference between flourishing and floundering is 10X. The difference between quantity and quality is a factor of 10. The difference in levels of engagement is exponential. People functioning at the highest level are what the authors call 10x lea…
The difference between flourishing and floundering is 10X. The difference between quantity and quality is a factor of 10. The difference in levels of engagement is exponential. People functioning at the highest level are what the authors call 10x lea…
A revolutionary marketing strategy proven to drive sales and growth They Ask You Answer is a straightforward guide to fixing your current marketing strategy. Regardless of your budget, you are almost certainly overspending on television, radio, and p…
A revolutionary marketing strategy proven to drive sales and growth They Ask You Answer is a straightforward guide to fixing your current marketing strategy. Regardless of your budget, you are almost certainly overspending on television, radio, and p…
Start a successful online business—and be your own boss! Being an online entrepreneur means more than just building a website—and this book breaks down everything you need to know to be successful. Inside, you'll get plain-English explanations and ea…
Start a successful online business—and be your own boss! Being an online entrepreneur means more than just building a website—and this book breaks down everything you need to know to be successful. Inside, you'll get plain-English explanations and ea…
Build your vision, work with purpose, and live the life of your dreams The Dream Chaser shows you how to step out of the day-to-day grind and start creating the life you want. Does your daily effort at work build your dream, or someone else's? Do you…
Build your vision, work with purpose, and live the life of your dreams The Dream Chaser shows you how to step out of the day-to-day grind and start creating the life you want. Does your daily effort at work build your dream, or someone else's? Do you…
Lessons on product, quality, innovation, and longevity from the «First Family of Bourbon» The Big Man of Jim Beam delves into the life and times of legendary distiller F. Booker Noe III, grandson of Jim Beam and father of the bourbon boom. A true Ame…
Lessons on product, quality, innovation, and longevity from the «First Family of Bourbon» The Big Man of Jim Beam delves into the life and times of legendary distiller F. Booker Noe III, grandson of Jim Beam and father of the bourbon boom. A true Ame…
The New Psychology of Selling The sales profession is in the midst of a perfect storm. Buyers have more power—more information, more at stake, and more control over the sales process—than any time in history. Technology is bringing disruptive change …
The New Psychology of Selling The sales profession is in the midst of a perfect storm. Buyers have more power—more information, more at stake, and more control over the sales process—than any time in history. Technology is bringing disruptive change …
Property Investing the Wealth Dragon Way Property Entrepreneur explains how anyone can make money from property, regardless of their financial situation. Author Vincent Wong is one of the UK's most dynamic and respected property entrepreneurs, and th…
Property Investing the Wealth Dragon Way Property Entrepreneur explains how anyone can make money from property, regardless of their financial situation. Author Vincent Wong is one of the UK's most dynamic and respected property entrepreneurs, and th…
Everything you need to know about WordPress If you strive to have a blog that suits your needs, delights your readers, and keeps visitors coming back for more, this book is your ace in the hole! Offering you cream-of-the-crop guidance from eight best…
Everything you need to know about WordPress If you strive to have a blog that suits your needs, delights your readers, and keeps visitors coming back for more, this book is your ace in the hole! Offering you cream-of-the-crop guidance from eight best…
The bestselling social media marketing book Marketing your business through social media isn't an option these days—it's absolutely imperative. In this new edition of the bestselling Social Media Marketing All-in-One For Dummies, you'll get comprehen…
The bestselling social media marketing book Marketing your business through social media isn't an option these days—it's absolutely imperative. In this new edition of the bestselling Social Media Marketing All-in-One For Dummies, you'll get comprehen…
Ruthless is a candid exploration of the criminal subculture of Wall Street, and one of the first books to speak for the victims of the financial meltdown. On February 14, 2008, author Phil Trupp received a call from one of his brokers telling him a l…
Ruthless is a candid exploration of the criminal subculture of Wall Street, and one of the first books to speak for the victims of the financial meltdown. On February 14, 2008, author Phil Trupp received a call from one of his brokers telling him a l…
Praise for Be the Solution «In the past, many believed you either went into 'public service' to do good, or you 'went into business' to make money. Few realized that the long-term success of business depends on serving people, not making money. Few r…
Praise for Be the Solution «In the past, many believed you either went into 'public service' to do good, or you 'went into business' to make money. Few realized that the long-term success of business depends on serving people, not making money. Few r…
Connect to the world around you and realize the enormous potential in talking to strangers Everyday, random encounters really can change lives, when you make them happen the right way and leverage the connection at the other end. Talk to Strangers ex…
Connect to the world around you and realize the enormous potential in talking to strangers Everyday, random encounters really can change lives, when you make them happen the right way and leverage the connection at the other end. Talk to Strangers ex…
A revised and updated edition of the bestselling «no-nonsense guide to beating the competition.»-Publisher's Weekly Becoming a Category of One reveals how extraordinary companies do what they do so well and gives you the tools and ideas to help your …
A revised and updated edition of the bestselling «no-nonsense guide to beating the competition.»-Publisher's Weekly Becoming a Category of One reveals how extraordinary companies do what they do so well and gives you the tools and ideas to help your …
In today's economy, maximizing the performance of every employee is critical to business survival and growth. Gen Y—sometimes called Millennials—provides an enticing opportunity for employers to increase their short-term profitability and create a lo…
In today's economy, maximizing the performance of every employee is critical to business survival and growth. Gen Y—sometimes called Millennials—provides an enticing opportunity for employers to increase their short-term profitability and create a lo…
From one of the most respected names in business and leadership, a rare look at the specifics of how great leaders achieve «common purpose» and success within their organizations. What is common purpose? It is that rare, almost-palpable experience th…
From one of the most respected names in business and leadership, a rare look at the specifics of how great leaders achieve «common purpose» and success within their organizations. What is common purpose? It is that rare, almost-palpable experience th…