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зарубежная деловая литература

Effective Telephone Fundraising. The Ultimate Guide to Raising More Money
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An authoritative guide to boosting your nonprofit's bottom line through effective telephone fundraising Presenting a detailed structure for writing effective telephone call «scripts», Effective Telephone Fundraising explains the necessary and effecti…
An authoritative guide to boosting your nonprofit's bottom line through effective telephone fundraising Presenting a detailed structure for writing effective telephone call «scripts», Effective Telephone Fundraising explains the necessary and effecti…
Confessions of an Event Planner. Case Studies from the Real World of Events--How to Handle the Unexpected and How to Be a Master of Discretion
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For anyone planning events—student, novice, or experienced professional—Confessions of an Event Planner is an “apprenticeship in a book.” This insider’s guide takes you on a narrative journey, following a fictional event planning company that stages …
For anyone planning events—student, novice, or experienced professional—Confessions of an Event Planner is an “apprenticeship in a book.” This insider’s guide takes you on a narrative journey, following a fictional event planning company that stages …
Lessons from the Financial Crisis. Causes, Consequences, and Our Economic Future
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The world's best financial minds help us understand today's financial crisis With so much information saturating the market for the everyday investor, trying to understand why the economic crisis happened and what needs to be done to fix it can be da…
The world's best financial minds help us understand today's financial crisis With so much information saturating the market for the everyday investor, trying to understand why the economic crisis happened and what needs to be done to fix it can be da…
Business Continuity Management. Building an Effective Incident Management Plan
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Praise for Business Continuity Management: Building an Effective Incident Management Plan «In Business Continuity Management, Blyth has once again produced a comprehensive guide to the subject. Whether a multinational organization looking to counter …
Praise for Business Continuity Management: Building an Effective Incident Management Plan «In Business Continuity Management, Blyth has once again produced a comprehensive guide to the subject. Whether a multinational organization looking to counter …
Strategic Fund Development. Building Profitable Relationships That Last
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The completely revised and expanded edition of a fundraising classic Strategic Fund Development became an instant classic the day the first edition was released. Now in this expanded third edition, it has been revised cover-to-cover with relevant new…
The completely revised and expanded edition of a fundraising classic Strategic Fund Development became an instant classic the day the first edition was released. Now in this expanded third edition, it has been revised cover-to-cover with relevant new…
Industrial Megaprojects. Concepts, Strategies, and Practices for Success
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Avoid common pitfalls in large-scale projects using these smart strategies Over half of large-scale engineering and construction projects—off-shore oil platforms, chemical plants, metals processing, dams, and similar projects—have miserably poor resu…
Avoid common pitfalls in large-scale projects using these smart strategies Over half of large-scale engineering and construction projects—off-shore oil platforms, chemical plants, metals processing, dams, and similar projects—have miserably poor resu…
Global Housing Markets. Crises, Policies, and Institutions
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A global look at the reasons behind the recent economic collapse, and the responses to it The speculative bubble in the housing market began to burst in the United States in 2007, and has been followed by ruptures in virtually every asset market in a…
A global look at the reasons behind the recent economic collapse, and the responses to it The speculative bubble in the housing market began to burst in the United States in 2007, and has been followed by ruptures in virtually every asset market in a…
Understanding Bitcoin. Cryptography, Engineering and Economics
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Discover Bitcoin, the cryptocurrency that has the finance world buzzing Bitcoin is arguably one of the biggest developments in finance since the advent of fiat currency. With Understanding Bitcoin, expert author Pedro Franco provides finance professi…
Discover Bitcoin, the cryptocurrency that has the finance world buzzing Bitcoin is arguably one of the biggest developments in finance since the advent of fiat currency. With Understanding Bitcoin, expert author Pedro Franco provides finance professi…
Save Big. Cut Your Top 5 Costs and Save Thousands
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Good Morning America correspondent and ABC News columnist reveals tips for achieving unbelievable savings In this battered economy, saving money matters more to consumers than ever before. But most people are tired of hearing about all the small stuf…
Good Morning America correspondent and ABC News columnist reveals tips for achieving unbelievable savings In this battered economy, saving money matters more to consumers than ever before. But most people are tired of hearing about all the small stuf…
Wiley Practitioner's Guide to GAAS 2006. Covering all SASs, SSAEs, SSARSs, and Interpretations
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The clearest, easiest-to-use guide to understanding GAAS 2006 on the market-fully updated! This latest resource to understanding GAAS addresses the toughest part of an accountant's job-identifying, interpreting, and applying the many audit, attest, r…
The clearest, easiest-to-use guide to understanding GAAS 2006 on the market-fully updated! This latest resource to understanding GAAS addresses the toughest part of an accountant's job-identifying, interpreting, and applying the many audit, attest, r…
Just Ask a Woman. Cracking the Code of What Women Want and How They Buy
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An enlightening blueprint of the secrets of reaching female consumers from the expert Just Ask a Woman is a powerful book about how to tap into female consumers' needs. Mary Quinlan, the founder of the premiere consultancy dedicated to marketing to w…
An enlightening blueprint of the secrets of reaching female consumers from the expert Just Ask a Woman is a powerful book about how to tap into female consumers' needs. Mary Quinlan, the founder of the premiere consultancy dedicated to marketing to w…
Executive Roadmap to Fraud Prevention and Internal Control. Creating a Culture of Compliance
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Praise for Executive Roadmap to Fraud Prevention and Internal Control «Our nation is faced with dual alarming trends of record highs in white-collar crime and seemingly record lows in ethics. The solution cannot be left only to legislators, regulator…
Praise for Executive Roadmap to Fraud Prevention and Internal Control «Our nation is faced with dual alarming trends of record highs in white-collar crime and seemingly record lows in ethics. The solution cannot be left only to legislators, regulator…
Essentials of Business Ethics. Creating an Organization of High Integrity and Superior Performance
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The essential guide to creating an organization ofhigh integrity and superior performance With the high-profile corporate scandals that have taken place in recent years, corporate ethics are more important to a business than ever before. The failure …
The essential guide to creating an organization ofhigh integrity and superior performance With the high-profile corporate scandals that have taken place in recent years, corporate ethics are more important to a business than ever before. The failure …
Strategic Benchmarking Reloaded with Six Sigma. Improving Your Company's Performance Using Global Best Practice
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A new update of the classic text on benchmarking Strategic Benchmarking Reloaded with Six Sigma updates benchmarking, the revolutionary business performance methodology, by adding statistical concepts from Six Sigma. These two methodologies combine t…
A new update of the classic text on benchmarking Strategic Benchmarking Reloaded with Six Sigma updates benchmarking, the revolutionary business performance methodology, by adding statistical concepts from Six Sigma. These two methodologies combine t…
Due Diligence for Global Deal Making. The Definitive Guide to Cross-Border Mergers and Acquisitions, Joint Ventures, Financings, and Strategic Alliances
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Companies of all sizes have been initiating international transactions–mergers and acquisitions, joint ventures, strategic alliances, and private placements–in record numbers. Targeted due diligence is crucial to effectively research, value, and comp…
Companies of all sizes have been initiating international transactions–mergers and acquisitions, joint ventures, strategic alliances, and private placements–in record numbers. Targeted due diligence is crucial to effectively research, value, and comp…
The Truth About What Nonprofit Boards Want. The Nine Little Things That Matter Most
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The Truth About What Nonprofit Boards Want is a must read for every executive and fundraiser who wonders how to attract and retain passionate and generous board members. Just listen to the Truth: stories from the mouths of high value volunteer leader…
The Truth About What Nonprofit Boards Want is a must read for every executive and fundraiser who wonders how to attract and retain passionate and generous board members. Just listen to the Truth: stories from the mouths of high value volunteer leader…
Earnings Magic and the Unbalance Sheet. The Search for Financial Reality
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Praise for Earnings Magic and the Unbalance Sheet «Gary Giroux brings a breezy, entertaining writing style that really helps the reader untangle arcane accounting practices, including stock options, pensions, off-balance sheet items, and the rest of …
Praise for Earnings Magic and the Unbalance Sheet «Gary Giroux brings a breezy, entertaining writing style that really helps the reader untangle arcane accounting practices, including stock options, pensions, off-balance sheet items, and the rest of …
Event Planning. The Ultimate Guide To Successful Meetings, Corporate Events, Fundraising Galas, Conferences, Conventions, Incentives and Other Special Events
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This bestselling all-in-one guide to the event planning business is back and better than ever, fully updated and revised to reflect the very latest trends and best practices in the industry. This handy, comprehensive guide includes forms, checklists,…
This bestselling all-in-one guide to the event planning business is back and better than ever, fully updated and revised to reflect the very latest trends and best practices in the industry. This handy, comprehensive guide includes forms, checklists,…
The Influential Fundraiser. Using the Psychology of Persuasion to Achieve Outstanding Results
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How to apply the latest developments in psychology and neurology for better fundraising and influencing skills Leading fundraising expert Bernard Ross offers an alternative yet effective model for asking and influencing potential donors and peers, us…
How to apply the latest developments in psychology and neurology for better fundraising and influencing skills Leading fundraising expert Bernard Ross offers an alternative yet effective model for asking and influencing potential donors and peers, us…
International Economic Indicators and Central Banks
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Praise for International Economic Indicators and Central Banks «Anne Picker's International Economic Indicators and Central Banks is a tour de force. It brings together a wealth of information, explanation, and guidance, which has hitherto only been …
Praise for International Economic Indicators and Central Banks «Anne Picker's International Economic Indicators and Central Banks is a tour de force. It brings together a wealth of information, explanation, and guidance, which has hitherto only been …

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