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McDonalds, Sonic, Subway, Dairy Queen, Circle K, Piggly Wiggly—all well-known franchises in America and beyond. You've probably sometimes wondered how so many of them could exist, how they manage to stay in business, and how they continue to thrive. …
McDonalds, Sonic, Subway, Dairy Queen, Circle K, Piggly Wiggly—all well-known franchises in America and beyond. You've probably sometimes wondered how so many of them could exist, how they manage to stay in business, and how they continue to thrive. …
Leadership is not for everyone. It requires bold, gutsy individuals. If you accept that premise, you will find his [Bob Herbold’s] book rewarding reading. —Harvey Schachter, The Globe and Mail Quit hiding from tough decisions and learn to confront th…
Leadership is not for everyone. It requires bold, gutsy individuals. If you accept that premise, you will find his [Bob Herbold’s] book rewarding reading. —Harvey Schachter, The Globe and Mail Quit hiding from tough decisions and learn to confront th…
Your no-nonsense guide to microeconomics The study of microeconomics isn't for the faint of heart. Fortunately, Microeconomics For Dummies is here to help make this tough topic accessible to the masses. If you're a business or finance major looking t…
Your no-nonsense guide to microeconomics The study of microeconomics isn't for the faint of heart. Fortunately, Microeconomics For Dummies is here to help make this tough topic accessible to the masses. If you're a business or finance major looking t…
Organise your way to renewed focus and calm Smart Work is the busy professional's guide to getting organised in the digital workplace. Are you drowning in constant emails, phone calls, paperwork, interruptions and meeting actions? This book throws yo…
Organise your way to renewed focus and calm Smart Work is the busy professional's guide to getting organised in the digital workplace. Are you drowning in constant emails, phone calls, paperwork, interruptions and meeting actions? This book throws yo…
Understand where you fit to understand where you'll excel Fit: When Talent and Intelligence Just Won't Cut It answers the fundamental performance questions that people have asked for generations. Why is that some individuals are consistently high per…
Understand where you fit to understand where you'll excel Fit: When Talent and Intelligence Just Won't Cut It answers the fundamental performance questions that people have asked for generations. Why is that some individuals are consistently high per…
A new system of people practices that produce extraordinary business results Hiring and retaining great people is the key to profitable growth, but it is the number one issue keeping leaders and managers awake at night. Winning the War for Talent add…
A new system of people practices that produce extraordinary business results Hiring and retaining great people is the key to profitable growth, but it is the number one issue keeping leaders and managers awake at night. Winning the War for Talent add…
Selected as one of Motley Fool’s «5 Great Books You Should Read» In The AIG Story, the company's long-term CEO Hank Greenberg (1967 to 2005) and GW professor and corporate governance expert Lawrence Cunningham chronicle the origins of the company and…
Selected as one of Motley Fool’s «5 Great Books You Should Read» In The AIG Story, the company's long-term CEO Hank Greenberg (1967 to 2005) and GW professor and corporate governance expert Lawrence Cunningham chronicle the origins of the company and…
Score your highest in econometrics? Easy. Econometrics can prove challenging for many students unfamiliar with the terms and concepts discussed in a typical econometrics course. Econometrics For Dummies eliminates that confusion with easy-to-understa…
Score your highest in econometrics? Easy. Econometrics can prove challenging for many students unfamiliar with the terms and concepts discussed in a typical econometrics course. Econometrics For Dummies eliminates that confusion with easy-to-understa…
Tweet your company to the top of the market with a tailored approach to Twitter Twitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's …
Tweet your company to the top of the market with a tailored approach to Twitter Twitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's …
Innovation. The word might make you think of Silicon Valley. But innovation isn’t the sole province of start-ups. They didn’t invent it, and they’re not always the ones from which we can best learn. As Matt Kingdon argues in The Science of Serendipit…
Innovation. The word might make you think of Silicon Valley. But innovation isn’t the sole province of start-ups. They didn’t invent it, and they’re not always the ones from which we can best learn. As Matt Kingdon argues in The Science of Serendipit…
Bestselling author of Million Dollar Consulting shares the secrets of writing winning proposals Intended for consultants, speakers, and other professional services providers, Million Dollar Consulting® Proposals ends forever the time-consuming and of…
Bestselling author of Million Dollar Consulting shares the secrets of writing winning proposals Intended for consultants, speakers, and other professional services providers, Million Dollar Consulting® Proposals ends forever the time-consuming and of…
Make diversity your competitive advantage To reap the full benefits of diversity and inclusion, today's forward thinking companies look past «diversity» training towards a more comprehensive, holistic business approach. These leaders incorporate dive…
Make diversity your competitive advantage To reap the full benefits of diversity and inclusion, today's forward thinking companies look past «diversity» training towards a more comprehensive, holistic business approach. These leaders incorporate dive…
There is a bewildering array of choices facing all managers, whether newly appointed or experienced business hands. No matter how much experience you have, everyone can make mistakes. The Ultimate Book of Business Skills points the way for anyone in …
There is a bewildering array of choices facing all managers, whether newly appointed or experienced business hands. No matter how much experience you have, everyone can make mistakes. The Ultimate Book of Business Skills points the way for anyone in …
A fascinating look at the top women at Berkshire Hathaway and how they got there Although proportionally women continue to lag far behind men as CEOs and board members at major institutions, there has been a marked uptick in the number of female busi…
A fascinating look at the top women at Berkshire Hathaway and how they got there Although proportionally women continue to lag far behind men as CEOs and board members at major institutions, there has been a marked uptick in the number of female busi…
A provocative critique of the Obama administration's economic policies and an examination of America's difficult economic future During the 2008 presidential campaign, Barack Obama promised «a net spending cut» to make government smaller in order to …
A provocative critique of the Obama administration's economic policies and an examination of America's difficult economic future During the 2008 presidential campaign, Barack Obama promised «a net spending cut» to make government smaller in order to …
Gather an audience from around the globe with webinars Webinars For Dummies takes the guesswork and uncertainty out of webinar creation. Written by John Carucci under the guidance of webinar technology company ON24, the book provides a roadmap for cr…
Gather an audience from around the globe with webinars Webinars For Dummies takes the guesswork and uncertainty out of webinar creation. Written by John Carucci under the guidance of webinar technology company ON24, the book provides a roadmap for cr…
The case for revolutionizing the U.S. economy, from a leading CEO America used to define itself by the things we built. We designed and produced the world's most important innovations, and in doing so, created a vibrant manufacturing sector that esta…
The case for revolutionizing the U.S. economy, from a leading CEO America used to define itself by the things we built. We designed and produced the world's most important innovations, and in doing so, created a vibrant manufacturing sector that esta…
Master the art of resume writing and boost your chances of getting hired With unemployment rates still running high, getting an edge up on the competition in your field—whatever it may be—can be an intimidating and exhausting undertaking. Luckily, Re…
Master the art of resume writing and boost your chances of getting hired With unemployment rates still running high, getting an edge up on the competition in your field—whatever it may be—can be an intimidating and exhausting undertaking. Luckily, Re…
A leading executive coach pinpoints three vital traits necessary to advance your career In Getting Ahead, one of the top 50 executive coaches in the United States, Joel Garfinkle reveals his signature model for mastering three skills to take your car…
A leading executive coach pinpoints three vital traits necessary to advance your career In Getting Ahead, one of the top 50 executive coaches in the United States, Joel Garfinkle reveals his signature model for mastering three skills to take your car…
The leading email marketing firm shows you how to create high-impact, low-cost campaigns Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the…
The leading email marketing firm shows you how to create high-impact, low-cost campaigns Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the…





















