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Change the way you think about sales to sell more, and sell better. Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands – through meaningful, helpful content. But with that change comes unpr…

America's most trusted tax advice, backed by detailed citations of authoritative tax references J.K. Lasser's Your Income Tax Professional Edition 2018 is the tax preparer's guide to smart tax filing and planning. The Professional Edition not only in…

Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. The book was conceived and written by more than 20 public relations prac…

Find the latest on economics The economy is always changing but some things are eternal! Economics For Dummies, Third Edition, gives you everything you need to understand our rapidly evolving economy as well as the basics that never change. What’s th…

The easy way to manage business finances QuickBooks is known for helping their users effectively handle their financial and business management tasks, and QuickBooks 2018 All-in-One For Dummies is the go-to guide for anyone looking to gain insight in…

Make the most of R’s extensive toolset R Projects For Dummies offers a unique learn-by-doing approach. You will increase the depth and breadth of your R skillset by completing a wide variety of projects. By using R’s graphics, interactive, and machin…

Investigate crimes involving cryptocurrencies and other blockchain technologies Bitcoin has traditionally been the payment system of choice for a criminal trading on the Dark Web, and now many other blockchain cryptocurrencies are entering the mainst…

An empowering journey that keeps great teachers in the classroom The Onward Workbook is a collection of tools and strategies that help teachers banish the burnout and cultivate true resilience. Keyed to the framework presented in Onward, this compani…

Get ahead in the workplace by influencing others Influence is a timeless topic for business leaders and others in positions of power, but the world has evolved to the point where everyone needs these skills. No matter your job, role, rank, or functio…

Your all-in-one accounting resource If you’re a numbers person, it’s your lucky day! Accounting jobs are on the rise – in fact, the Bureau of Labor Statistics projects a faster-than-average growth rate of 11% in the industry through 2024. So, if you’…

Now updated–our bestselling guide to a safe and healthy pregnancy With robust sales and its own four-part cable TV series, Pregnancy For Dummies has been a perennial favorite, giving parents-to-be authoritative, friendly, up-to-date advice on every a…

Visual Basic .NET has changed dramatically from its predecessor, and this book shows developers how to build traditional console applications, ASP.NET applications, XML Web Services, and more The top-notch author team shares their years of experience…

Perspectives from leaders in decision science at Wharton Organized in part through Wharton's Risk Management and Decision Processes Center, the book assembles leading researchers from Wharton's business faculty who demonstrate how to apply the latest…

Investment Mathematics provides an introductory analysis of investments from a quantitative viewpoint, drawing together many of the tools and techniques required by investment professionals. Using these techniques, the authors provide simple analyses…

Praise for Workforce Wake-Up Call «Great questions + great thinkers = novel ideas. Workforce Wake-Up Call deals with the challenges of getting, revitalizing, treating (engaging), and leading talent in today's workplace. These talent issues are at the…

The first book that shows how to harness the full power of open-source tools to build a free J2EE development platform without using any commercial products Tools covered include Apache Tomcat, Struts, Jetspeed, MySQL, Joram, and jBoss Shows develope…

Praise for Private Equity «Private Equity: History, Governance, and Operations is an invaluable guide to understanding the world of private equity investing. Harry Cendrowski and his colleagues have drawn on their extensive experience and expertise t…

"Customers are the heart of any business. But we can't succeed if we develop only one talk addressed to the 'average customer.' Instead we must know each customer and build our individual engagements with that knowledge. If Customer Relationship Mana…

Praise for Rebuilding the Corporate Genome «Whether you talk about capability-driven organizations, modular approaches, or networked economies, the implications of very low costs for transactions, information exchanges, and communications are clear: …

Find workplace success There are some things that will never go out of style, and good business skills are one of them. With the help of this informative book, you’ll learn how to wear multiple hats in the workplace no matter what comes your way—with…