Diary in America, Series Two

Now, as there are one hundred cents to a dollar, and the expenses of printing, paper, and advertising have to be deducted, as well as the copies left on hand, it will be evident, that the profit on each of the above works, would be too small to allow the publishers in America to give even 20 pounds for the copyright, the consequence of a copyright would therefore be, that the major portion of the works printed would not be published at all, and better works would be substituted. Of course, such authors as Walter Scott, Byron, Bulwer, etcetera, have a most extensive sale; and the profits are in proportion, but then it must be remembered that a great many booksellers publish editions, and the profits are divided accordingly. Could Sir Walter Scott have obtained a copyright in the United States, it would have bean worth to him by this time at least 100,000 pounds.

The Americans talk so much about their being the most enlightened nation in the world, that it has been generally received to be the case. I have already stated my ideas on this subject, and I think that the small editions usually published, of works not standard or elementary, prove, that with the exception of newspapers, they are not a reading nation. The fact is, they have no time to read; they are all at work; and if they get through their daily newspaper, is quite as much as most of them can effect. Previous to my arrival in the United States, and even for some time afterwards, I had an idea that there was a much larger circulation of every class of writing in America, than there really is. It is only the most popular English authors, as Walter Scott, or the most fashionable, as Byron, which have any extensive circulation; the works which at present the Americans like best, are those of fiction in which there is anything to excite or amuse them, which is very natural, considering how actively they are employed during the major portion of their existence, and the consequent necessity of occasional relaxation. When we consider the extreme cheapness of books in the United States, and the enormous price of them in this country, the facilities of reading them there, and the difficulty attending it here from the above cause, I have no hesitation in saying, that as a reading nation, the United States cannot enter into comparison with us.

As I am upon this subject, I cannot refrain from making a few remarks upon it, as connected with this country. The price of a book now published is enormous, when the prime cost of paper and printing is considered; the actual value of each three volumes of a moderate edition, which are sold at a guinea and a half, being about four shillings and sixpence, and when the edition is large, as the outlay for putting up the type is the same in both, of course it is even less; but the author must be paid, and upon the present small editions he adds considerably to the price charged upon every volume; then comes the expense of advertising, which is very heavy; the profits of the publisher, and the profits of the trade in general; for every book for which the public pay a guinea and a half, is delivered by the publisher to the trade, that is, to the booksellers, at 1 pound 1 shillings 3 pence. The allowance to the trade, therefore, is the heaviest tax of all; but it is impossible for booksellers to keep establishments, clerks, etcetera, without having indemnification. In all the above items, which so swells up the price of the book, there cannot well be any deduction made.

Let us examine into the division of profits. I am only making an approximation, but it is quite near enough for the purpose.

An edition of 1,000 copies at 1 pound 11 shillings 6 pence will give 1,575 pounds.

Positive Expenses to Publisher

Trade allowance of 10 shillings. 3 pence per copy: 512 pounds 10 shillings.

Extra allowance. 25 for 24-40 copies: 63 pounds.

Printing and paper, 4 shillings 6 pence per copy: 225 pounds 0 shillings.

Advertising, equal to 2 shillings per copy: 100 pounds 0 shillings.

Presentations to Universities and Reviewers, say 30 copies: 47 pounds 5 shillings.

The author if he is well known, may be said to receive 7 shillings per copy: 250 pounds 0 shillings.

Leaving for the publisher: 277 pounds 0 shillings.

Total 1,575 pounds 0 shillings.

All the first expenses being positive, it follows that the struggle is between the publisher and the author, as to what division shall be made of the remainder. The publisher points out the risk he incurs, and the author his time and necessities; and when it is considered that many authors take more than a year to write a book, it must be acknowledged that the sum paid to them, as I have put it down, is not too great. The risk, however, is with the publisher, and the great profits with the trade, which is perhaps the reason why booksellers often make fortunes, and publishers as often become bankrupts. Generally speaking, however, the two are combined, the sure gain of the bookseller being as a set off against the speculation of the publisher.

But one thing is certain, the price of books in this country is much too high, and what are the consequences? First, that instead of purchasing books, and putting them into their libraries, people have now formed themselves into societies and book-clubs, or trust entirely to obtaining them from circulating libraries. Without a book is very popular, it is known by the publisher what the sale is likely to be, within perhaps fifty copies; for the book-clubs and libraries will, and must have it, and hardly anybody else will; for who will pay a guinea and a half for a book which may, after all, prove not worth reading! Secondly, it has the effect of the works being reprinted abroad, and sent over to this country; which, of course, decreases the sale of the English edition. At the Custom-House, they now admit English works printed in Paris, at a small duty, when brought over in a person’s luggage for private reading; and these foreign editions are smuggled, and are to be openly purchased at most of the towns along the coast. This cannot be prevented—and as for any international copyright being granted by France or Belgium, I do not think that it ever will be; and if it were, it would be of no avail, for the pirating would then be carried on a little further off in the small German States; and if you drove it to China, it would take place there. We are running after a Will-o’-the-wisp in that expectation. The fault lies in ourselves; the books are too dear, and the question now is, cannot they be made cheaper?

There is a luxury in printing, to which the English have been so long accustomed, that it would not do to deprive them of it. Besides, bad paper and bad type would make but little difference in the expense of the book, as my calculation will show; but if a three volume work14 could be delivered to the public at ten shillings, instead of a guinea and a half, it would not only put a stop to piracy abroad, but the reduced price would induce many hundreds to put it into their library, and be independent of the hurried reading against time, and often against inclination, to which they are subject by book-clubs and circulating libraries; and that this is not the case, is the fault of the public itself, and not of the author, publisher, or any other party.

It is evident that the only way by which books may be made cheap, is by an extended sale—and “Nicholas Nickleby”, and other works of that description, have proved that a cheap work will have an extended sale—always provided it is a really good one.

But it is impossible to break through the present arrangements which confine the sale of books, unless the public themselves will take it in hand—if they choose to exert themselves, the low prices may be firmly established with equal benefit to all parties, and with an immense increase in the consumption of paper. To prove that any attempt on the part of an author or publisher will not succeed unaided, it was but a few months ago, that Mr Bentley made the trial, and published the three volumes at one guinea; but he did not sell one copy more—the clubs and libraries took the usual number, and he was compelled to raise his price. The rapid sale of the Standard Novels, which have been read over and over again, when published at the price of five shillings, is another proof that the public has no objection to purchase when the price is within its means.

I can see but one way by which this great desideratum is to be effected; which is, by the public insuring by subscription any publisher or bookseller from loss, provided he delivers the works at the reduced price. At present, one copy of a book may be said to serve for thirty people at least; but say that it serves for ten, or rather say that you could obtain five thousand, or even a less number, of people to put down their names as subscribers to all new works written by certain named authors, which should be published at the reduced price of ten shillings per copy. Let us see the result.

A ten shilling work under such auspices would be delivered to the trade at eight shillings.

The value of the five thousand copies to the publisher would be 2,000 shillings 0 shillings.

The expenses of printing and paper would be reduced to about 3 shillings a copy, which would be 750 pounds.

Advertising, as before, 100 pounds.

Extra 1 shilling 3 pence, 4 shillings, 5 shillings, about 16 pounds, subtotal 866 pounds.

Leaving a profit for author and publisher of 1,134 pounds 0 shillings.

Whereas, in the printing of a thousand copies, the profits of author 350 pounds, and of publisher 277 pounds 5 shillings, equalled only 627 pounds 5 shillings.

Extra profit to author and publisher 506 pounds 15 shillings.

Here the public would gain, the author would gain, and the publisher would gain; nor would any party lose; the profits of the trade would not be quite so great, being 500 pounds, instead of 575 pounds; but it must be remembered, that there are many who, not being subscribers, would purchase the book as soon as they found that it was approved of—indeed, there is no saying to what extent the sale might prove to be.

If any one publisher sold books at this price, the effect would be of reducing the price of all publications, for either the authors must apply to the cheap publisher, or the other publishers sell at the same rate, or they would not sell at all. Book-clubs and circulating libraries would then rapidly break up, and we should obtain the great desideratum of cheap literature.

And now that I have made my statement, what will be the consequence? Why, people will say, “that’s all very well, all very true”—and nobody will take the trouble—the consequence is, that the public will go on, paying through the nose as before—and if so, let it not grumble; as it has no one to thank but itself for it.15

The paper and printing in America is, generally speaking, so very inferior, that the books are really not worth binding, and are torn up or thrown away after they are read—not that they cannot print well; for at Boston particularly they turn out very excellent workmanship. Mr Prescott’s “Ferdinand and Isabella”, is a very good specimen, and so are many of the Bibles and Prayer books. In consequence of their own bad printing, and the tax upon English books, there are very few libraries in America: and in this point, the American government should make some alteration, as it will be beneficial to both countries. The English editions, if sent over, would not interfere with the sale of their cheap editions, and it would enable the American gentlemen to collect libraries. The duty, at present, is twenty-six cents per pound, on books in boards, and thirty cents upon bound-books.

Now, with the exception of school books, upon which the duty should be retained, this duty should be very much reduced.

At present, all books published prior to 1775, are admitted upon a reduced duty of five cents. This date should be extended to 1810, or 1815, and illustrated works should also be admitted upon the reduced duty. It would be a bonus to the Americans who wish to have libraries, and some advantage to the English booksellers.

I cannot dismiss this subject without pointing out a most dishonest practice, which has latterly been resorted to in the United States, and which a copyright only, I am afraid, can prevent the continuance of. Works which have become standard authority in England, on account of the purity of their Christian principles, are republished in America with whole pages altered, advantage being taken of the great reputation of the orthodox writers, to disseminate Unitarian and Socinian principles. A friend of mine, residing in Halifax, Nova Scotia, sent to a religious book society at New York for a number of works, as presents to the children attending the Sunday school. He did not examine them, having before read the works in England, and well knowing what ought to have been the contents of each.

To his surprise, the parents came to him a few days afterwards to return the books, stating that they presumed that he could not be aware of the nature of their contents; and on examination, he found that he had been circulating Unitarian principles among the children, instead of those which he had wished to inculcate.16

The press of America, as I have described it, is all powerful; but still it must be borne in mind, that it is but the slave of the majority; which, in its turn, it dare not oppose.

Such is its tyranny, that it is the dread of the whole community. No one can—no one dare—oppose it; whosoever falls under its displeasure, be he as innocent and as pure as man can be, his doom is sealed. But this power is only delegated by the will of the majority, for let any author in America oppose that will, and he is denounced. You must drink, you must write, not according to your own opinions, or your own thoughts, but as the majority will.17

Mr Tocqueville observes, “I know no country in which there is so little true independence of mind, and freedom of discussion, as in America.”

Volume One—Chapter Eight

The Mississippi

I have headed this chapter with the name of the river which flows between the principal States in which the society I am about to depict is to be found; but, at the same time, there are other southern States, such as Alabama and Georgia, which must be included. I shall attempt to draw the line as clearly as I can, for although the territory comprehended is enormous, the population is not one-third of that of the United States, and it would be a great injustice if the description of the society I am about to enter into should be supposed to refer to that of the States in general. It is indeed most peculiar, and arising frow circumstances which will induce me to refer back, that the causes may be explained to the reader. Never, perhaps, in the records of nations was there an instance of a century of such unvarying and unmitigated crime as is to be collected from the history of the turbulent and blood-stained Mississippi. The stream itself appears as if appropriate for the deeds which have been committed. It is not like most rivers, beautiful to the sight, bestowing fertility in its course; not one that the eye loves to dwell upon as it sweeps along, nor can you wander on its bank, or trust yourself without danger to its stream. It is a furious, rapid, desolating torrent, loaded with alluvial soil; and few of those who are received into its waters ever rise again, or can support themselves long on its surface without assistance from some friendly log. It contains the coarsest and most uneatable of fish, such as the cat-fish and such genus, and, as you descend, its banks are occupied with the fetid alligator, while the panther basks at its edge in the cane-brakes, almost impervious to man. Pouring its impetuous waters through wild tracks, covered with trees of little value except for firewood, it sweeps down whole forests in its course, which disappear in tumultuous confusion, whirled away by the stream now loaded with the masses of soil which nourished their roots, often blocking up and changing for a time the channel of the river, which, as if in anger at its being opposed, inundates and devastates the whole country round; and as soon as it forces its way through its former channel, plants in every direction the uprooted monarchs of the forest (upon whose branches the bird will never again perch, or the racoon, the opossum or the squirrel, climb) as traps to the adventurous navigators of its waters by steam, who, borne down upon these concealed dangers which pierce through the planks, very often have not time to steer for and gain the shore before they sink to the bottom. There are no pleasing associations connected with the great common sewer of the western America, which pours out its mud into the Mexican Gulf, polluting the clear blue sea for many miles beyond its mouth. It is a river of desolation; and instead of reminding you, like other beautiful rivers, of an angel which has descended for the benefit of man, you imagine it a devil, whose energies have been only overcome by the wonderful power of steam.

The early history of the Mississippi is one of piracy and buccaneering; its mouths were frequented by these marauders, as in the bayous and creeks they found protection and concealment for themselves and their ill-gotten wealth. Even until after the war of 1814 these sea-robbers still to a certain extent flourished, and the name of Lafitte, the last of their leaders, is deservedly renowned for courage and for crime; his vessels were usually secreted in the land-locked bay of Barataria, to the westward of the mouth of the river. They were, however, soon extirpated by the American government. The language of the adjacent States is still adulterated with the slang of those scoundrels, proving how short a period it is since they disappeared, and how they must have mixed up with the reckless population, whose head-quarters were then at the mouth of the river.

But as the hunting-grounds of Western Virginia, Kentucky, and the northern banks of the Ohio, were gradually wrested from the Shawnee Indians, the population became more dense, and the Mississippi itself became the means of communication and of barter with the more northern tribes. Then another race of men made their appearance, and flourished for half a century, varying indeed in employment, but in other respects little better than the buccaneers and pirates, in whose ranks they were probably first enlisted. These were the boatmen of the Mississippi, who with incredible fatigue forced their “keels” with poles against the current, working against the stream with the cargoes entrusted to their care by the merchants of New Orleans, labouring for many months before they arrive at their destination, and returning with the rapid current in as many days as it required weeks for them to ascend. This was a service of great danger and difficulty, requiring men of iron frame and undaunted resolution: they had to contend not only with the stream, but, when they ascended the Ohio, with the Indians, who, taking up the most favourable positions, either poured down the contents of their rifles into the boat as she passed; or, taking advantage of the dense fog, boarded them in their canoes, indiscriminate slaughter being the invariable result of the boatmen having allowed themselves to be surprised. In these men was to be found, as there often is in the most unprincipled, one redeeming quality (independent of courage and perseverance), which was, that they were, generally speaking, unscrupulously honest to their employers, although they made little ceremony of appropriating to their own use the property, or, if necessary, of taking the life any other parties. Wild, indeed, are the stories which are still remembered of the deeds of courage, and also of the fearful crimes committed by these men, on a river which never gives up its dead. I say still remembered, for in a new country they readily forget the past, and only look forward to the future, whereas in an old country the case is nearly the reverse—we love to recur to tradition, and luxuriate in the dim records of history.

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1

Miss Martineau in her work speaks of that most delightful of all conveyances—an American stage-coach; but Miss M is so very peculiar in her ideas, that I am surprised at nothing that she says. I will, however, quote the Reverend Mr Reid against her:—

“I had no sooner begun to enter the coach than splash went my foot in mud and water. I exclaimed with surprise. ‘Soon be dry, sir,’ was the reply; while he withdrew the light; that I might not explore the cause of complaint. The fact was, that the vehicle, like the hotel and steam-boat, was not water-tight, and the rain had found an entrance. There was, indeed, in this coach, as in most others, a provision in the bottom, of holes, to let off both water and dirt; but here the dirt had become mud, and thickened about the orifices, so as to prevent escape. I found I was the only passenger; the morning was damp and chilly; the state of the coach added to the sensation; and I eagerly looked about for some means of protection. I drew up the wooden windows; out of five small panes of glass in the sashes three were broken. I endeavoured to secure the curtains; two of them had most of the ties broken, and flapped in one’s face. There was no help in the coach, so I looked to myself. I made the best use I could of my garments, and put myself as snugly as I could in the corner of a stage meant to accommodate nine persons. My situation just then was not among the most cheerful. I could see nothing; every where I could feel the wind drawn in upon me; and as for sounds I had the calls of the driver, the screeching of the wheels, and the song of the bull-frog for my entertainment.”—Rev. Mr Reid’s Tour, vol. I, page 100.—Very delightful, indeed!

2

This spirit of accommodation produces what would at first appear to be rudeness, but is not intended for it. When you travel, or indeed when walking the streets in the Western country, if you have a cigar in your mouth, a man will come up—“Beg pardon, stranger,” and whips your cigar out of your mouth, lights his own, and then returns yours. I thought it rather cool at first, but as I found it was the practice, I invariably did the same whenever I needed a light.

3

The railroads finished in America in 1835 amounted in length to 1,600 miles; those in progress, and not yet complete, to 1,270 miles more. The canals completed were in length 2,500 miles, unfinished 687 miles.

4

Every steam-boat has its bar. The theatres, all places of public amusement, and even the capitol itself; as I have observed in my Diary.

5

It was not a bad idea of a man who, generally speaking, was very low-spirited, on being asked the cause, replied, that he did not know, but he thought “that he had been born with three drinks too little in him.”

6

I was once conversing with one who was formerly very popular with the democrats, but who was likely to be outset by another demagogue, who “went the whole hog,” down to the Agrarian system. “Captain,” said he, with his fist clenched, “I’m the very personification of democracy, but I’m out-Heroded by this fellow. The emigrants are a pack of visionaries, who don’t know what they want. The born Americans I can deal with, but with these newcomers democracy is not sufficient; they want a mobocracy, and I suppose we must have it.”—“You have it now,” replied I.—“Well, captain, I believe you’re right.”

7

I don’t know why, but there is no scrutiny of the votes in American elections, or if there be, I never heard of one being made.

8

“The young men of New England migrate in large numbers to the west, leaving an over proportion of female population, the amount of which I never could learn. Statements were made to me, but so incredible that I withhold them. Suffice it, that there were more women than men in from six to nine States in the Union.”—Miss Martineau.