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The Firm
The Firm

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The Firm

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It is probably one of the busiest buildings in London and one of the most versatile. And the reason it is only open to the public for six weeks of the year is because that is when the Queen is away and the only time of the year when the state rooms are not in constant use. Fifty thousand people are entertained in Buckingham Palace every year and the state rooms have a fast turnaround. It requires a small army to service those kinds of numbers and exceptional organization. There can be no off-days, no slip-ups. Everyone invited to the Palace, whether it is for a meal, a glass of wine or a cup of tea and a bun in the garden, will remember the experience and it has to be perfect.

The guards are largely ceremonial these days. It’s the armed policemen on the gate who form the first line of defence and, since 9/11, security has been stepped up. Visitors now need to have photographic proof of identity when they arrive, and their appointments must be known to the footmen at the Privy Purse entrance, but otherwise it is surprisingly relaxed. The Queen is not prepared to turn her home into a fortress. She accepts security as a necessary evil of the modern world, but she doesn’t like it, any more than the rest of the family; and she takes a pragmatic view of the matter – the only sensible thing to do in her situation. If someone wanted to kill her I have no doubt they could. One former minister says he would scrap security altogether. ‘I’m very fatalistic about these things,’ he says. ‘It’s part of being royal; you are at risk. No security is absolute.’

The Prince and Princess of Wales lived in an apartment in Kensington Palace, where they were neighbours of Princess Margaret, Prince and Princess Michael of Kent, Princess Alice, Duchess of Gloucester, and the Duke and Duchess of Gloucester. After their divorce Diana stayed at KP, as it is known, and Charles moved into York House, a part of St James’s Palace, where he and the Princess had their offices. And after the Queen Mother’s death in 2002 he took over Clarence House, across the courtyard from St James’s and a four-minute walk from Buckingham Palace. Clarence House was a sentimental return for him to a house filled with good memories. He lived there until the age of three when his mother became Queen and the family had to move to Buckingham Palace. None of them wanted to go. They loved Clarence House; it was a family home but Winston Churchill, who was then Prime Minister, insisted upon it and according to Michael Parker, the Duke of Edinburgh’s Private Secretary at the time, who travelled with the family as they left for Buckingham Palace, ‘there was not a dry eye in that car’. It then became Queen Elizabeth The Queen Mother’s home and Charles, who adored his grandmother, was a constant visitor both as a child and adult.

The Queen has five residences in all – Buckingham Palace is head office, and where over half of all the 650 or so people who work for her in these various residences are based. Windsor Castle, in Berkshire, is where she goes at weekends and the Palace of Holyroodhouse in Edinburgh, where she spends a week in the summer. If she is at either of those in her official capacity, the court travels with her. If it is informal, she takes minimal staff but always a Private Secretary. These three residences are all official and effectively owned by the state. Sandringham House in Norfolk and Balmoral Castle in Deeside are privately owned and the Royal Family traditionally spends several weeks after Christmas at Sandringham and two months in the summer at Balmoral.

The most senior member of the Queen’s household is the Lord Chamberlain, currently Lord Luce, a former Conservative minister, a charming, popular and clever man with perfect credentials for the job; but arguably the more powerful individual in Buckingham Palace at any one time is the Queen’s Principal Private Secretary. In an ordinary company he would be the equivalent of managing director or chief executive, and the Lord Chamberlain chairman. The Private Secretary is the one who advises the Queen, who structures her programme, who writes her speeches and who is the interface between her and 10 Downing Street; also with her governments in the seventeen Commonwealth countries in which she is sovereign. And the current incumbent, Sir Robin Janvrin, is generally agreed to be a very good thing.

The Queen has worked with eleven prime ministers in Britain and since devolution now meets the Scottish First Minister for regular audiences too, and after more than fifty years there is very little to surprise her in politics. John Major met her almost every week for the six and a half years of his premiership and spent a weekend at Balmoral each summer with his wife Norma, as prime ministers traditionally do. Insiders say she liked Major. Margaret Thatcher never seemed to relax; Tony Blair she finds easier.

‘The monarch’s power is not raw power but influence,’ says Major; ‘influence and access.’

Politicians have taken the power away from the monarchy for the last three hundred years. Charles II came back post-Cromwell with few of the powers of Charles I. It has lessened ever since. There are residual powers; if the country was deadlocked after a general election the Queen would have to decide who to send for; but that’s not to say the Queen doesn’t express opinions to the Prime Minister, delicately. She wouldn’t say ‘x is good and y is bad, you ought not to appoint them’, but she does ask questions about policy. The Queen would pose questions that other people might not necessarily ask the PM and he would not be able to say to the Queen, ‘I’m sorry I can’t tell you that’, because there is nothing barred in those conversations. They talk freely, no one records the meeting, nor is any note taken. It is entirely private; on both sides there is a total block on the detail of what is discussed. Because of that, there can be, and in my experience is, total freedom of expression between the Monarch and her Prime Minister about what is happening, what it means and what might follow from it. There is humour too, and in privacy, personal vignettes. I found my discussions with the Queen immensely valuable. First, because one could talk to the Queen in a way you could talk to no one else. I can’t tell you how useful that is. A sounding board, partly, yes, but what she gave was a completely dispassionate point of view. Whenever a PM talks to his ministers, unless he has a very close relationship, of the sort I had, say, with Douglas Hurd or Ian Lang, you don’t have the total certainty that you have an absolutely unbiased answer coming back. The more self-opinionated the PM is the less you are likely to get a proper answer, but I don’t think the Queen would be unwilling to give a proper answer or express a view. She wouldn’t charge in and say ‘I think you’re making a complete mess of this policy’, she would ask about it, how it affected people, how it would work, what its implications would be. She would have a sense of value too: ‘Isn’t that going to be very expensive?’ And that’s extremely valuable because in my case – although this might vary with other PMs – I would talk about the principles of the policy sometimes even before I put it to the Cabinet or anywhere else. My Audiences with the Queen were a breath of fresh air.

During the difficult and unpredictable days when the royal marriage was unravelling, Sir Robert Fellowes held the post of Private Secretary. It was a tough call since he was also Diana’s brother-in-law, married to Diana’s eldest sister, Jane. He was the son of the Queen’s land agent at Sandringham, and very much of the aristocratic, Old Etonian, ex-Army, ex-City, hunting, shooting, fishing brigade and therefore someone with whom the Queen was entirely comfortable. He looked ‘the part’ as John Major would say, ‘but he was never a stuffed shirt’. Others describe him as Bertie Wooster-ish, after the P. G. Wodehouse character, and to outsiders he seemed to embody so much of the stuffiness that the Princess of Wales complained about in the royal household. But as everyone who knows Sir Robert says, his looks are deceptive: he was actually a modernizer and greatly behind the move for change. He is very able, sensitive, shrewd and hugely underestimated. ‘He’s got a lot of realism, an ability to get things done, to embrace ideas even if they are not his own, and be open to suggestion,’ says a former colleague. ‘When you went into battle with him on your side you knew you might be shot on the field of battle but by the enemy, not your own team. That’s a nice feeling.’

However, for much of the time during the 1990s the Prince of Wales didn’t share the same warm feeling about his mother’s Private Secretary, and by no means always felt he was on his side. He felt that Fellowes was out to scupper him and there were times of virtual warfare between his office in St James’s Palace and Buckingham Palace, particularly over the matter of Camilla Parker Bowles. Fellowes disapproved of the Prince’s relationship with Camilla. It was his conviction that all the difficulties that had befallen the House of Windsor in recent times had been because of the Prince’s determination to hang on to Camilla, and there was a lot of truth in that.

THREE

Winds of Change

When Robert Fellowes retired in January 1999 after twenty-two years with the Queen, some of the most difficult of her reign, for a lucrative life in the City, his deputy, Sir Robin Janvrin, stepped into his shoes. Janvrin, now in his late fifties, is a departure from his predecessors, and relations with the Prince of Wales’s office have improved since his appointment. He has no landowning background, no country pile. The son of a vice admiral, he was educated at Marlborough and Brasenose College, Oxford, where he studied, fortuitously given his current job, under the constitutional historian Dr Vernon Bogdanor, who is still a good friend and useful ally. He then followed his father into the Navy for a ten-year stint before joining the Foreign Office, and in 1987, at the age of forty-one, began work in the Buckingham Palace Press Office. He is another clever man, but wears it lightly. He is cautious; he likes to think things through before making a decision, but his style is relaxed, he doesn’t panic, his colleagues love him and he has an air of normality which so many courtiers of yore never had. One could imagine him running for a bus, hanging from a strap on the underground, or washing the family car – all everyday Middle England things that if the Queen herself can’t do, then those around her certainly should.

In the late 1950s Lord Altrincham (later John Grigg, the historian and biographer) had attacked the Queen for surrounding herself by hunting, shooting and fishing types – many of whom wouldn’t have known where to find a bus. He wrote a stinging critique of the monarchy in a journal he edited called National and English Review, and, coming at a time when no one said or wrote anything derogatory about the monarchy, it caused outrage. He said it had become complacent and hidebound, that the Queen had failed to take the opportunity in this ‘New Elizabethan Age’ to make changes. His ideal was a ‘truly classless and Commonwealth Court’; George V had shaped the modern institution and borne a ‘classless stamp’, the Queen and her sister, by contrast, largely because of their conventional aristocratic education, bore ‘the debutante stamp’ and, by favouring ‘the “tweedy” sort’, bolstered the court’s ‘social lopsidedness’. He went on to attack the Queen’s speaking style, ‘which is frankly “a pain in the neck”’, and said that ‘The personality conveyed by the utterances which are put into her mouth is that of a priggish schoolgirl, captain of the hockey team, a prefect, and a recent candidate for Confirmation.’

The utterances, of course, were put into her mouth by her Private Secretary, at that time Sir Michael Adeane, who was fiercely clever but ultra-conservative and a courtier to his boot straps. He had been Assistant Private Secretary to George VI from 1937 and stayed in post with the Queen for nineteen years. However, the whole episode provided ample proof of how very influential the Private Secretary was, and still is. He determines how the sovereign’s reign is viewed by the public and ultimately posterity. He sees the Queen almost as much as her husband; they meet every morning to go through correspondence and paperwork, he briefs her on the day’s programme and the people she will meet, and they discuss anything that is relevant in the news or of constitutional or political interest. She relies upon him to be her eyes and ears and to give her sound advice and guidance.

Today the Principal Private Secretary has two deputies and one of the three of them will always be with the Queen. He will travel with her on major engagements away from the Palace and will be on duty wherever she is in residence, even during holiday periods like Christmas and Easter in case anything unforeseen happens. Robin Janvrin was on duty the night of Diana’s fatal accident in Paris. He was asleep in a cottage in the grounds at Balmoral when a call came through from the British Ambassador in Paris. It was Janvrin who had the unenviable task of breaking the news to the Queen and to the Prince of Wales, both of whom were also asleep in the castle. And it was he during the following week – which so very nearly brought about disaster – who tried to persuade the Queen to let a flag fly over Buckingham Palace. Robert Fellowes has been blamed for the failures of that week but it was the Queen, backed up by the Duke of Edinburgh, who was refusing to listen to advice. Fellowes was in London and could see at first hand what was going on outside the gates of Buckingham Palace and the damage being done by the Queen remaining silent and stoic in the Highlands.

The Queen is said to regret her delay in visiting Aberfan in 1966, recognizing with hindsight that it was a mistake not to be there immediately to comfort the grieving and express her sorrow; I suspect she regrets her instincts during that week after Diana’s death, too. Her first thoughts were for her grandsons, and for once she put family before duty. It was a mistake, however, to let the nation believe that neither she nor any other member of the Royal Family cared about the tragedy that had pole-axed the nation. She misjudged it. Shut away in Balmoral she was insulated from the real world; she couldn’t feel the raw emotion that those in the streets could feel, particularly in London around the palaces where tributes, flowers and teddy bears were being piled high. She thought that the answer to the mass hysteria was to stay calm and to keep on doing what the family had always done, safe in tradition. A flag had never flown at half mast over Buckingham Palace, not even for the death of a sovereign; it would be wrong to do it for Diana. The Queen only ever broadcast to the nation in times of national emergency and on Christmas afternoon; why speak now when Diana was no longer even a member of the Royal Family? What they all learned that week was that doing things in a certain way, because it was the way they had been done in the past, was not the safe formula they had hoped. They wisely changed, just as they had wisely changed a decade earlier.

In the mid-1980s the monarchy had hit a low patch. The honeymoon was over, both for the royal marriage and the revived fortunes of the institution. The media were becoming critical of the younger members of the family and the Labour Party was becoming ever more critical of the cost. The flash-point was It’s A Royal Knockout, a television programme aired in June 1987, which marked the Royal Family’s descent to celebrity showbiz status. It was a one-off special of the then hugely popular but very silly BBC game show It’s A Knockout. It was Edward’s idea for raising money for the Duke of Edinburgh’s Award’s 30th anniversary. The show parodied royal ceremonial and he persuaded Princess Anne, Prince Andrew and his new wife Sarah Ferguson, the Duchess of York, to join him in dressing up in mock Tudor costume and making complete fools of themselves alongside celebrities like Barbara Windsor, Les Dawson and Rowan Atkinson. The ratings soared through the roof and the event raised over £1 million, which was divided between the Award, Save the Children, the World Wildlife Fund and the International Year of Shelter for the Homeless. But it came at a terrible price for the dignity of the monarchy. To make matters worse, at a press conference afterwards, as embarrassed journalists tried to find some way of being polite when asked what they had thought of it, twenty-three-year-old Edward, at that time very arrogant, lost his temper and stormed petulantly out of the tent. The following day’s newspapers led with the inevitable headline ‘It’s A Royal Walkout’.

It is incidents like this that have cemented attitudes over the years. Prince Edward has never been allowed to forget his mistake and understandably he resents the press as a result which simply reinforces the impression that he is arrogant, and it becomes a vicious circle.

Princess Margaret was always perceived as spoilt because of her behaviour when she was young and that label stuck, yet the people who knew her say while she could be imperious, she was actually very kind and caring. Prince Philip is thought of as a reactionary old fool who always puts his foot in it. He has made some howlers in his time, there is no escaping it, but he is about as foolish as a fox. History will show him to have made a very serious contribution to the success of the Queen’s reign – as well having been a prime mover in the field of conservation. Yet whenever he makes a joke that falls flat – usually done in an attempt to put some stranger at their ease – out comes the catalogue of blunders from the past and suggestions from some nonentity of an MP that he should stay out of public life. The Prince of Wales once admitted to talking to his plants and has been ridiculed as the loony Prince by his detractors ever since. Princess Anne is about the only one who has managed to turn round her early image and having once been one of the most unpopular members of the Royal Family is now seen as one of the hardest working and best liked.

It will be interesting to see whether Prince Harry will be able to shake off the labels that have already been attached to him. Of all his misdemeanours, choosing a Nazi outfit to wear to a friend’s fancy dress party in January 2005 was the most idiotic. The underage drinking, the partying, the marijuana, the girls, even taking a punch at a photographer outside a London nightclub were forgivable. He was young, not thinking, he’s had an unsettled childhood; any or all of these could have happened to any teenager or twenty-year-old. As could the Nazi episode. Today’s young are blissfully unaware of history (some of them aren’t even taught it in our schools). None of his contemporaries at the party noticed anything wrong, and the person who sent the photos to the Sun hadn’t even realized the significance. They thought the interesting picture was the one of Prince William dressed as a lion.

The problem is that Harry isn’t just any twenty-year-old. He may not feel any different from his mates but he can’t afford to behave like them. He is third in line to the throne and, like it or not, he is living in a goldfish bowl. Wherever he goes – even to the most private of parties – where there is a mobile phone, there is a camera. And after this the tabloids will be sitting with cheque books open waiting for the next cracking picture. They have had Harry tailed in the past and they can do it again; it may not be fair but it sells newspapers and some of those are always happy to have a pop at the monarchy.

During the eighties there were two key people in the household who realized that if there was to be a secure future change was imperative. Both were newly in post. In December 1984, David, the thirteenth Earl of Airlie, had become Lord Chamberlain in place of Lord ‘Chips’ Maclean, twenty-seventh chief of Clan Maclean, the last in a long tradition of well-bred amateurs. David Airlie may have been aristocratic, and with a family castle and sixty-nine thousand acres in Scotland he was undoubtedly ‘tweedy’, and he may have been a Scots Guard for five years, but he was no amateur. He was a highly successful merchant banker with thirty-five years’ experience – he had just stepped down as chairman of Schroders when he came to the Palace – and, according to one colleague, was ‘marvellous, canny, and a wise businessman’. Better still, he was an old friend of the Queen – they are less than four weeks apart in age and have known each other all their lives. His family home was five miles from Glamis Castle, where the Queen Mother grew up, his wife, Virginia, was and still is one of the Queen’s ladies-in-waiting, and his younger brother was Sir Angus Ogilvy, who sadly died recently but who was married to the Queen’s cousin, Princess Alexandra. He was just what the House of Windsor needed: a delightful, wise and down-to-earth man who could gently steer the monarchy away from the treacherous rocks towards which it was surely headed.

Two years later Sir Philip Moore retired as Private Secretary – the last of the ancien régime – and was replaced by Bill Heseltine, who had been patiently waiting in the wings. He was the Australian who had succeeded Commander Richard Colville as Press Officer at the end of the 1960s and revolutionized the Palace’s relationship with the media. The two men were of one mind: the growing criticism had to be addressed; the world had moved on – just about every other major company and business in the Western world had reorganized itself; streamlined, modernized and introduced best practices. The Firm needed to be firmly nudged into the twentieth century.

It was George VI who first referred to the House of Windsor as The Firm and the name stuck – although some have called it Monarchy plc – and when David Airlie was appointed it was still run along lines that George VI and probably even Queen Victoria a century earlier, would have recognized and felt comfortable with.

When Michael Colborne, a naval chief petty officer, arrived to look after the Prince of Wales’s office in 1979, he was the only person at his level in the Palace who had not been to a major public school. ‘If you didn’t go to the right school you didn’t fit; you didn’t speak the language. It could be very uncomfortable for people like me. They called me the “Rough Diamond”. I lived there for six months and I felt so lonely in the Palace.’

‘It was all rather stuck in the mud, in a time warp,’ remembers someone else. ‘The Palace was still recruiting from certain sections of society and the Queen hadn’t been particularly well served. There was a country house atmosphere; things were being done in the same way they’d been done for twenty, thirty or nearer a hundred years – since Prince Albert’s time probably. There were some excellent individuals there, who had no doubt wanted to move things forward a bit, but there had never been the concerted pressure to do it.’

David Airlie provided that pressure. He already had experience of modernizing companies and had learned lessons in the process which were invaluable in the mammoth task before him at Buckingham Palace. He had done it at General Accident and Schroders, in both cases bringing in outside consultants to report on whether best practices were being followed; he recommended to the Queen that they go down the same route. And so in February 1986, by which time he had a good idea of what needed to be done – and it included first and foremost getting rid of excessive government interference – he called in the City accountancy firm Peat Marwick McLintock, who were already the Palace auditors, to overhaul the finances and look at the workings of the household from top to bottom. He was anxious that the Treasury should take the findings seriously and Peat Marwick had the necessary clout to impress them. It was vital, he felt, for the report to be paid for and carried out internally and not financed by government money; the Treasury could see the report but they were not to be involved. The man who conducted the study was Michael Peat, a partner in the family firm then in his mid-thirties. His father, Sir Gerrard Peat, had been auditor and assistant auditor to the Queen’s Privy Purse since 1969 and Michael had frequently worked alongside him in the past so was already familiar with the Palace’s finances, and, crucially, already knew David Airlie.

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