Alexey Osipenko

Книги автора: Alexey Osipenko

SPIN В2В. How to sell at a high price to an unmotivated client
5
This book is a dynamic textbook for B2B salespeople.You’ll learn and, if you wish, master the following: — selling without being pushy, asking the right questions; — managing negotiations; — identifying the client’s true needs; — addressing their pro…
This book is a dynamic textbook for B2B salespeople.You’ll learn and, if you wish, master the following: — selling without being pushy, asking the right questions; — managing negotiations; — identifying the client’s true needs; — addressing their pro…
Selling Presentation В2В. How to make value greater than price
5
This book will revolutionize your perception of what you’ve come to call a presentation.You’ll shed the «marketing bubble.» You’ll love your product.You’ll see its value.Learn to demonstrate that your value is far greater than its price.This skill wi…
This book will revolutionize your perception of what you’ve come to call a presentation.You’ll shed the «marketing bubble.» You’ll love your product.You’ll see its value.Learn to demonstrate that your value is far greater than its price.This skill wi…
Objection Handling В2В. How to defend the terms and save the relationship
4
Who are you: a weakling, a discounter, a fighter, or a monetizer? Who is your client: a budget-conscious person, a comparison-seeker, a huckster, inexperienced, inattentive, stingy? What worries them most about your offer? To answer objections, you n…
Who are you: a weakling, a discounter, a fighter, or a monetizer? Who is your client: a budget-conscious person, a comparison-seeker, a huckster, inexperienced, inattentive, stingy? What worries them most about your offer? To answer objections, you n…